protectyourpets.org.au

Tasks

Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.

SEO

URL

Domain : www.worldanimalprotection.org.au/protect-your-pet

Character length : 49

Title

Protect your pet | Australia World Animal Protection

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

site_name: Australia World Animal Protection
type: article
url: https://www.worldanimalprotection.org.au/protect-your-pet
title: Protect your pet
image: https://d3ugpfptm7iph0.cloudfront.net/cdn/farfuture/IC6Ex5sF2pVCBv0kT5ngdGTPVVJwQq0KmMCNtaIdsYU/mtime:1418876280/sites/default/files/au_files/dm_website_masthead.jpg

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://worldanimalprotection.org.au/robots.txt

User-agent	Disallowed for the search engines
*	/includes/ /misc/ /modules/ /profiles/ /scripts/ /themes/ /CHANGELOG.txt /cron.php /INSTALL.mysql.txt /INSTALL.pgsql.txt /INSTALL.sqlite.txt /install.php /INSTALL.txt /LICENSE.txt /MAINTAINERS.txt /update.php /UPGRADE.txt /xmlrpc.php /admin/ /comment/reply/ /filter/tips/ /node/add/ /search/ /user/register/ /user/password/ /user/login/ /user/logout/ /?q=admin/ /?q=comment/reply/ /?q=filter/tips/ /?q=node/add/ /?q=search/ /?q=user/password/ /?q=user/register/ /?q=user/login/ /?q=user/logout/

User-agent

Disallowed for the search engines

/includes/
/misc/
/modules/
/profiles/
/scripts/
/themes/
/CHANGELOG.txt
/cron.php
/INSTALL.mysql.txt
/INSTALL.pgsql.txt
/INSTALL.sqlite.txt
/install.php
/INSTALL.txt
/LICENSE.txt
/MAINTAINERS.txt
/update.php
/UPGRADE.txt
/xmlrpc.php
/admin/
/comment/reply/
/filter/tips/
/node/add/
/search/
/user/register/
/user/password/
/user/login/
/user/logout/
/?q=admin/
/?q=comment/reply/
/?q=filter/tips/
/?q=node/add/
/?q=search/
/?q=user/password/
/?q=user/register/
/?q=user/login/
/?q=user/logout/

Social

Social Engagement

Linkedin1

Facebook Share0

Facebook Comments0

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Protect your pet | Australia World Animal Protection

Character length : 52

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 6%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
0	7	3	0	0	0

Heading structure in the source code

<H3> Australia
<H3> Main menu
<H2>
<H2> Warning message
<H2> Plan ahead to protect your pet when disaster strikes
<H2> In Australia, we love our pets
<H2> Protect your pet in a disaster
<H3> Do you have a plan to protect your pet when disaster strikes?
<H2> The Black Saturday Bushfires
<H2> Tell the world:

Word cloud

pet10
disaster10
plan8
protect7
australia6
bushfires6
animals5
world5
strikes4
name4
code4
disasters4
safety3
prepare3
pets3
saturday3
black3
occur2
time2
make2
forever2
panicked2
pack2
investigation2
blank2
threaten2
vital2
protection2
animal2
move2
limited2
leave2
family2
decisions2
field2
weather2
reality2
living2
first2
hot2
cyclones2
storms2
floods2
tropical2
people2
last2
post2
area2
potentially2
phone2
including2
email2
address2

Keyword matrix

word	title	descriptions	heading
pet
disaster
plan
protect
australia
bushfires

Two Word cloud

your pet5
black saturday3
protect your3
for your3
plan you2
this field2

Three Word cloud

for your pet3
tropical cyclones and hot2
protect your pet2
black saturday bushfires2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 4 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

https://d3ugpfptm7iph0.cloudfront.net/.. /pyp_-_slice1b.png?itok=rbBwuPpT

Readability

Flesch–Kincaid Grade Level

6.50

Flesch Reading Ease

63.30

Coleman Liau Index

12.00

Automated Readability Index (ARI)

5.20

Dale–Chall Readability

5.10

SMOG Index

10.70

Spache Readibility

5.00

Number of letters

1934

Number of words

405

Number of sentences

Average words per sentences

Number of syllables

647

Syllables in words

658

Average syllables in words

1.60

Number of words in first three syllables

Percentage of word / syllables

20.49

Words not in Dale-Chall easy-word list

121

Words not in Spache easy-word list

Technologies

Mobile optimization

This website is optimal for mobile devices!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

3,102 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

103

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://d31j74p4lpxrfp.cloudfront.net/.. /js___u6SVXXaoqNwRiE6nDCIG08UYZUMtkEg2lyK...
https://d31j74p4lpxrfp.cloudfront.net/.. /js__5BfcWLuneHROOVp17O9FBgeDMmMxsfWglVXP...

List of render blocking css files

https://d31j74p4lpxrfp.cloudfront.net/.. /css__iZL2UOQNhD12RvW9G76ngydxAOaD5V_ydH3...

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

File size of all javascript files combined

2.11MB

Javascript minifying

You can save 17.5KB (15% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

File size of all css files combined

1.06MB

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

113.20KB

Gzip compression

Error! By using Gzip you can save 7.6KB (74% compression) on your site.

By compressing https://d31j74p4lpxrfp.cloudfront.net/.. /wspa-inline-logo.svg you can save 7.6KB (74% compression rate)
By compressing https://www.youtube.com/iframe_api you can save 365B (43% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://munchkin.marketo.net/munchkin.js	Expiry time is not specified
https://s.adroll.com/j/roundtrip.js	5 minutes
https://s.adroll.com/.. /QI2S4OCJDVBFBIDVHVEVLG.js	5 minutes
https://static.doubleclick.net/instream/ad_status.js	15 minutes
https://www.googletagmanager.com/gtm.js?id=GTM-5T362B	15 minutes
https://connect.facebook.net/en_US/fbevents.js	20 minutes
https://connect.facebook.net/.. /1249918078386061?v=2.8.18&r=stable	20 minutes
https://connect.facebook.net/.. /1737925433118513?v=2.8.18&r=stable	20 minutes
https://s.adroll.com/j/sendrolling.js	60 minutes
https://www.google-analytics.com/plugins/ua/ec.js	60 minutes
https://www.google-analytics.com/plugins/ua/ecommerce.js	60 minutes
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

395.54KB

Image optimisation

You can save 40.1KB (25% compression) by optimising the images below:

By lossless compressing the https://d31j74p4lpxrfp.cloudfront.net/.. /pyp_-_slice1b.png?itok=rbBwuPpT you can save 36.3KB (25%) data.
By lossless compressing the https://d31j74p4lpxrfp.cloudfront.net/.. /270_cmyk_no-background.png you can save 3.8KB (31%) data.

Links

We found a total of 10 different links.
Internal links: 6
External links: 4

External links:

Link text (anchor)	Link strength
Twitter
Facebook
Pinterest
Google +

Internal links:

Link text (anchor)	Link strength
https://www.worldanimalprotection.org.au
Protect your pet
In focus: disasters in Australia
Preparing for a disaster
Latest animals in disasters news
Get your pack now

Website security

54.246.112.217

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

Sites on same ip

worldanimalprotection.org.nz

worldanimalprotection.us

worldanimalprotection.org.br

worldanimalprotection.dk

animalprotector.org.uk

Icons

Favicon

Good! The website uses favicon.

Order of Heading elements on mobile by position

H3 : Australia , ( 0px from top )
H3 : Main menu, ( 80px from top )
H2 : Do you have a plan to protect your pet when disaster strikes? Bushfires, storms, floods, tropical cyclones and hot weather are a reality of living in Australia. , ( 465px from top )
H2 : Plan ahead to protect your pet when disaster strikes, ( 905.984375px from top )

Typos

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SEO report of protectyourpets.org.au