SEO report of financedirect.co.nz

Finance Direct - People on the pulse of finance

www.financedirect.co.nz/

Error! The "meta description" is missing, the page has no summary description!


 Tasks

  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.financedirect.co.nz/

Character length : 24

Title
Finance Direct - People on the pulse of finance
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Error! Not all URLs are SEO friendly on this website!
Checking the robots.txt file
There is robots.txt file.

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Finance Direct - People on the pulse of finance

Character length : 47

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 16%

Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
H1H2H3H4H5H6
1140000
Heading structure in the source code
  • <H1> Dreams aren’t always free.
  • <H2> Fortunately we have flexible, cost-effective borrowing packages tailored to suit you.
  • <H2> Auto Finance
  • <H2> Property Finance
  • <H2> Personal Finance
  • <H2> Business Finance
  • <H2> How much can I borrow?
  • <H2> How much will it cost?
  • <H2> Debt-buster Refinancing
  • <H2> Vehicle Finance Calculator
  • <H2> Lending Crowd - 100% On-line Application - Rates from 7.9%
  • <H2> Investors
  • <H2> Loans with Finance Direct
  • <H2> Quick Links
  • <H2> Need Help?
Word cloud
  • finance10
  • loan8
  • business7
  • faqs7
  • personal5
  • interest5
  • how4
  • rates4
  • apply4
  • peer4
  • years4
  • lending4
  • loans4
  • amount4
  • now4
  • term3
  • auto3
  • direct3
  • months3
  • maximum3
  • rate3
  • broker3
  • investors3
  • property3
  • repayment3
  • terms3
  • cost3
  • application2
  • click2
  • crowd2
  • on-line2
  • all2
  • minimum2
  • platform2
  • fees2
  • total2
  • vary2
  • customers2
  • bank2
  • service2
  • very2
  • range2
  • registered2
  • financial2
  • calculator2
  • fee2
  • profiles2
  • regional2
  • debt-buster2
  • self-employed2
  • borrow2
  • refinancing2
  • vehicle2
  • approvals2
Keyword matrix
wordtitledescriptionsheading
finance
loan
business
faqs
personal
interest
Two Word cloud
  • refinancing vehicle2
  • interest rates2
  • debt-buster refinancing2
  • much will2
  • lending crowd2
  • apply now2
Three Word cloud
  • how much will2
  • debt-buster refinancing vehicle2
404 Page
The website has no standard 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 6 images on this web page.

Alternate attributes for the following 4 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
4.80
Flesch Reading Ease
70.00
Coleman Liau Index
11.60
Automated Readability Index (ARI)
3.00
Dale–Chall Readability
6.10
SMOG Index
8.70
Spache Readibility
5.00
Number of letters
2434
Number of words
523
Number of sentences
103
Average words per sentences
5
Number of syllables
814
Syllables in words
835
Average syllables in words
1.56
Number of words in first three syllables
92
Percentage of word / syllables
17.59
Words not in Dale-Chall easy-word list
195
Words not in Spache easy-word list
147

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
4,468 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://www.financedirect.co.nz/themes/portal/js/vendor/modernizr-2.6.2-respond-1.1.0.min.js
  • http://www.financedirect.co.nz/themes/portal/js/vendor/jquery-1.9.1.min.js
  • http://www.financedirect.co.nz/themes/portal/js/vendor/bootstrap.min.js
  • http://www.financedirect.co.nz/themes/portal/js/fancybox/jquery.fancybox-1.3.4-patched.min.js
  • http://www.financedirect.co.nz/themes/portal/js/flexslider/jquery.flexslider-min.js
  • http://www.financedirect.co.nz/themes/portal/js/client-scripts.js
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.financedirect.co.nz/themes/portal/css/bootstrap.min.css
  • http://www.financedirect.co.nz/themes/portal/css/bootstrap-responsive.min.css
  • http://www.financedirect.co.nz/themes/portal/css/font-awesome.min.css
  • http://www.financedirect.co.nz/themes/portal/js/flexslider/flexslider.css
  • http://www.financedirect.co.nz/themes/portal/js/fancybox/jquery.fancybox-1.3.4.css
  • http://www.financedirect.co.nz/themes/portal/css/grid.css
  • http://www.financedirect.co.nz/themes/portal/css/client-styles.css
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Traffic

Alexa
10218626

 Website security

IP
202.27.193.171
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

 Sites on same ip

directfinance.co.nz

directfinance.co.nz

financedirect.co.nz

financedirect.co.nz

 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 : Dreams aren’t always free., ( 118px from top )
  • H2 : Fortunately we have flexible, cost-effective borrowing packages tailored to suit you., ( 231px from top )
  • H2 : Auto Finance, ( 529px from top )
  • H2 : Property Finance, ( 1031.546875px from top )

 Typos

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