SEO report of waterstoneinsurance.com

Waterstone Insurance

www.waterstoneinsurance.com/

Home, Auto, Business, Life. Let Waterstone Insurance guide you through the minefield of buying insurance through our use of technology and old fashioned ...


 Tasks

  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.waterstoneinsurance.com/

Character length : 28

Title
Waterstone Insurance
Description
Home, Auto, Business, Life. Let Waterstone Insurance guide you through the minefield of buying insurance through our use of technology and old fashioned service.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://waterstoneinsurance.com/robots.txt
User-agentDisallowed for the search engines
*
  • /administrator/
  • /cache/
  • /components/
  • /images/
  • /includes/
  • /installation/
  • /language/
  • /libraries/
  • /logs/
  • /modules/
  • /plugins/
  • /tmp/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Waterstone Insurance

Character length : 20

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 23%

Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
H1H2H3H4H5H6
0015000
Heading structure in the source code
  • <H3> The Right Coverage for Any Situation
  • <H3> Serving West Michigan for over 100 Years
  • <H3> Waterstone Insurance Agency is the second oldest operating business in Muskegon County. The company, along with its predecessors, has been serving the insurance needs of Western Michigan for over 100 years. We like to think that our age has made us wiser while we pride ourselves in our ability to adapt to changing markets. Waterstone employees are committed to a high standard of excellence in all that we do to ensure a firm relationship of mutual trust and service with each of our clients.Currently, Waterstone Insurance Agency serves the insurance needs of about 10,000 individuals, families, and businesses throughout Michigan. We offer a wide array of coverage, including business and personal insurance and life, health, group and disability coverage.Waterstone Insurance Agency is large enough to offer an excellent array of insurance products and companies, but still small enough to provide our clients with the service for which we are known.Waterstone Insurance Agency's downtown Muskegon office is truly a one stop insurance agency. Our office includes a state-of-the-art computer system that includes special rating software that calculates real time rate comparisons with the most reputable and recognized insurance carriers in the industry. We are also connected online with all our carriers allowing us to promptly process claims and policy changes.
  • <H3> Our Mission:
  • <H3> To provide complete insurance services for the individual and commerce at competitive prices with prompt, professional and courteous service.
  • <H3> Our Core Values:
  • <H3> We are an independent insurance agency. We work for our client and place insurance coverage with only the finest insurance carriers the industry has to offer.
  • <H3>  
  • <H3> We pride ourselves on personal service. The lost art can be found at Waterstone Insurance Agency 24 hours a day, seven days a week.
  • <H3> Our honesty and integrity is second to none. We value our client's trust. All client information is treated with strict confidentiality.
  • <H3> We will continue to grow in the ways we communicate with our customers and will stay abreast of technological changes which will enhance our abilities to contact and be contacted.
  • <H3>  
  • <H3> West Michigan Scenes - 3079 Photography
  • <H3> Information
  • <H3> Our Location & Operating Hours
Word cloud
  • var60
  • insurance30
  • same15
  • michigan13
  • waterstone11
  • http11
  • www11
  • agency10
  • west8
  • jpg8
  • years7
  • muskegon7
  • serving7
  • carriers6
  • waterstoneinsurance5
  • com/index5
  • personal5
  • needs5
  • coverage5
  • chris5
  • service5
  • johnson5
  • photo5
  • courtesy5
  • association5
  • home4
  • western4
  • all4
  • services4
  • company3
  • office3
  • business3
  • operating3
  • provide3
  • second3
  • com/demo/callie_rush/images/fd_inactive3
  • com/demo/callie_rush/images/fd_active3
  • learn3
  • hours3
  • discounts3
  • builders3
  • offer3
  • claims3
  • clients3
  • commercial3
  • includes3
  • staff3
  • stop2
  • special2
  • great2
  • client2
  • quote2
  • art2
  • php/about2
  • php/contact2
  • calculates2
  • array2
  • downtown2
  • software2
  • industry2
Keyword matrix
wordtitledescriptionsheading
var
insurance
same
michigan
waterstone
http
Two Word cloud
  • insurance agency6
  • michigan for5
  • waterstone insurance5
  • west michigan4
  • for over4
  • photo courtesy3
Three Word cloud
  • has been serving2
  • needs of western michigan2
  • west michigan for2
  • years photo courtesy2
  • along with its2
  • most reputable and recognized2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 28 images on this web page.

Alternate attributes for the following 28 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
7.40
Flesch Reading Ease
52.80
Coleman Liau Index
12.00
Automated Readability Index (ARI)
6.20
Dale–Chall Readability
7.60
SMOG Index
10.20
Spache Readibility
5.00
Number of letters
5239
Number of words
1003
Number of sentences
166
Average words per sentences
6
Number of syllables
1754
Syllables in words
1750
Average syllables in words
1.75
Number of words in first three syllables
248
Percentage of word / syllables
24.73
Words not in Dale-Chall easy-word list
463
Words not in Spache easy-word list
262

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated HTML tagsOccurrences
<center>3
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated HTML tagsOccurrences
<center>3
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
1,986 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.waterstoneinsurance.com/media/jui/js/jquery.min.js?de38c130753b8d230d06fabf7e95f58a
  • http://www.waterstoneinsurance.com/media/jui/js/jquery-noconflict.js?de38c130753b8d230d06fabf7e95f58a
  • http://www.waterstoneinsurance.com/media/jui/js/jquery-migrate.min.js?de38c130753b8d230d06fabf7e95f58a
  • http://www.waterstoneinsurance.com/media/system/js/caption.js?de38c130753b8d230d06fabf7e95f58a
  • http://www.waterstoneinsurance.com/media/jui/js/bootstrap.min.js?de38c130753b8d230d06fabf7e95f58a
  • http://www.waterstoneinsurance.com/media/jui/js/jquery.ui.core.min.js?de38c130753b8d230d06fabf7e95f58a
  • http://www.waterstoneinsurance.com/media/jui/js/jquery.ui.sortable.min.js?de38c130753b8d230d06fabf7e95f58a
  • http://www.waterstoneinsurance.com/templates/callie_rush/js/jquery/jquery-ui-addons.js
  • http://www.waterstoneinsurance.com/media/system/js/html5fallback.js?de38c130753b8d230d06fabf7e95f58a
  • http://www.waterstoneinsurance.com/templates/callie_rush/js/core/s5_flex_menu-min.js
  • http://www.waterstoneinsurance.com/templates/callie_rush/js/multibox/overlay.js
  • http://www.waterstoneinsurance.com/templates/callie_rush/js/multibox/multibox.js
  • http://www.waterstoneinsurance.com//modules/mod_s5_frontpage_display2/s5_frontpage_display_2/s5_fd_jquery.js
  • http://www.waterstoneinsurance.com/templates/callie_rush/js/core/lazy_load-min.js
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.waterstoneinsurance.com/templates/callie_rush/css/bootstrap/bootstrap-default-min.css
  • http://www.waterstoneinsurance.com/templates/callie_rush/css/bootstrap/bootstrap-responsive.css
  • http://www.waterstoneinsurance.com/templates/callie_rush/css/s5_flex_menu.css
  • http://www.waterstoneinsurance.com/templates/system/css/system.css
  • http://www.waterstoneinsurance.com/templates/system/css/general.css
  • http://www.waterstoneinsurance.com/templates/callie_rush/css/template_default.css
  • http://www.waterstoneinsurance.com/templates/callie_rush/css/template.css
  • http://www.waterstoneinsurance.com/templates/callie_rush/css/com_content.css
  • http://www.waterstoneinsurance.com/templates/callie_rush/css/editor.css
  • http://www.waterstoneinsurance.com/templates/callie_rush/css/multibox/multibox.css
  • http://www.waterstoneinsurance.com/templates/callie_rush/css/multibox/ajax.css
  • http://www.waterstoneinsurance.com/templates/callie_rush/css/custom.css
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 17 different links.
Internal links: 15
External links: 2

External links:

Internal links:

 Website security

IP
205.185.158.78
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

 Sites on same ip

wegefoundation.org

wegefoundation.org

waterstoneinsurance.com

waterstoneinsurance.com

lhdesignwerks.com

lhdesignwerks.com

ccstech.net

ccstech.net

 Icons

Favicon
Good! The website uses favicon.

 Typos

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