unite-shop.org

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : www.unite-shop.org/

Character length : 19

Title

Britain & Ireland's - biggest trade union Unite the Union Home

Description

Britain & Ireland's - biggest trade union

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

The robots.txt file is missing!

Social

Social Engagement

No info found.

Content

Doctype

XHTML 1.0 Strict

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Britain & Ireland's - biggest trade union Unite the Union Home

Character length : 66

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 10%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
1	10	2	0	0	3

Heading structure in the source code

<H1> Unite the Union logo
<H3> NEW IN
<H3> Latest Offers
<H2> Welcome
<H2> Latest Offers
<H2> Personalise
<H2> New In
<H2> Be Demo Ready
<H2> Recruitment
<H2> Equality
<H2> Learn With Unite
<H2> Scotland
<H2> Unite in Health
<H6> Contact info
<H6> Address
<H6> Opening Hours

Word cloud

products14
see7
unite6
items6
new5
offers4
support4
search4
union4
all4
scotland3
look3
menu3
members3
equality3
latest3
recruitment3
shop2
online2
pellacraft2
browse2
been2
recently2
specific2
help2
promote2
sign2
basket2
merchandise2
details2
take2
added2
demonstrations2
hermitage2
right2
giveaways2
health2

Keyword matrix

word	title	descriptions	heading
products
see
unite
items
new
offers

Two Word cloud

see products4
new products2
pellacraft ltd2

Three Word cloud

products that have been2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 3 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

https://www.unite-shop.org/.. /home-icon.png

Readability

Flesch–Kincaid Grade Level

4.20

Flesch Reading Ease

74.30

Coleman Liau Index

11.70

Automated Readability Index (ARI)

3.20

Dale–Chall Readability

6.50

SMOG Index

8.00

Spache Readibility

5.00

Number of letters

2005

Number of words

428

Number of sentences

Average words per sentences

Number of syllables

644

Syllables in words

651

Average syllables in words

1.50

Number of words in first three syllables

Percentage of word / syllables

13.55

Words not in Dale-Chall easy-word list

169

Words not in Spache easy-word list

126

Technologies

Mobile optimization

This website is optimal for mobile devices!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Good! The website uses printer-friendly CSS.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

1,270 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://www.unite-shop.org/.. /2d58b4f8fb338165eeaaaa60c06cc45d.js

List of render blocking css files

https://www.unite-shop.org/.. /font-awesome.min.css
https://www.unite-shop.org/.. /font-aller.css
https://www.unite-shop.org/.. /c0f597d1c1ba3ef33d25e942c89191fa.css

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

https://www.unite-shop.org/media/js/5993f725ecbda5c8904e28946e36a227.js

File size of all javascript files combined

530.87KB

Javascript minifying

You can save 25.4KB (19% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

https://www.unite-shop.org/skin/frontend/ultimo/child//css/font-awesome.min.css
https://www.unite-shop.org/skin/frontend/ultimo/child//css/font-aller.css
https://www.unite-shop.org/media/css_secure/49528e920488189a36b1699d754a8b11.css
https://www.unite-shop.org/media/css_secure/302b4a7ca589f0cf57e69fabc7981392.css

File size of all css files combined

398.65KB

CSS minifying

You can save 27.5KB (43% compression) on the analysed URL by minifying the CSS files.

By minifying https://www.unite-shop.org/.. /c0f597d1c1ba3ef33d25e942c89191fa.css you can save 27.1KB (42% compression rate)
By minifying https://www.unite-shop.org/.. /4a1cb33b7757a32dbc00fa15ff030f2d.css you can save 470B (63% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

43.75KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://www.unite-shop.org/.. /4a1cb33b7757a32dbc00fa15ff030f2d.css	Expiry time is not specified
https://www.unite-shop.org/.. /c0f597d1c1ba3ef33d25e942c89191fa.css	Expiry time is not specified
https://www.unite-shop.org/.. /2d58b4f8fb338165eeaaaa60c06cc45d.js	Expiry time is not specified
https://www.unite-shop.org/.. /bg.png	Expiry time is not specified
https://www.unite-shop.org/.. /font-aller.css	Expiry time is not specified
https://www.unite-shop.org/.. /font-awesome.min.css	Expiry time is not specified
https://www.unite-shop.org/.. /aller_bd-webfont.woff	Expiry time is not specified
https://www.unite-shop.org/.. /aller_rg-webfont.woff	Expiry time is not specified
https://www.unite-shop.org/.. /home-icon.png	Expiry time is not specified
https://www.unite-shop.org/.. /hp_demo.png	Expiry time is not specified
https://www.unite-shop.org/.. /hp_equality.png	Expiry time is not specified
https://www.unite-shop.org/.. /hp_inhealth.png	Expiry time is not specified
https://www.unite-shop.org/.. /hp_learn.png	Expiry time is not specified
https://www.unite-shop.org/.. /hp_new.png	Expiry time is not specified
https://www.unite-shop.org/.. /hp_offers.png	Expiry time is not specified
https://www.unite-shop.org/.. /hp_personalise.png	Expiry time is not specified
https://www.unite-shop.org/.. /hp_recruitment.png	Expiry time is not specified
https://www.unite-shop.org/.. /hp_scotland.png	Expiry time is not specified
https://www.unite-shop.org/.. /hp_welcome.png	Expiry time is not specified
https://www.unite-shop.org/.. /logo.png	Expiry time is not specified

Speed test – Images

File size of all images combined

678.43KB

Image optimisation

You can save 12.1KB (22% compression) by optimising the images below:

By lossless compressing the https://www.unite-shop.org/.. /logo.png you can save 3.1KB (39%) data.
By lossless compressing the https://www.unite-shop.org/.. /hp_welcome.png you can save 2.8KB (23%) data.
By lossless compressing the https://www.unite-shop.org/.. /hp_new.png you can save 2.6KB (16%) data.
By lossless compressing the https://www.unite-shop.org/.. /hp_offers.png you can save 1.6KB (16%) data.
By lossless compressing the https://www.unite-shop.org/.. /hp_personalise.png you can save 1KB (15%) data.
By lossless compressing the https://www.unite-shop.org/.. /home-icon.png you can save 897B (80%) data.

Links

We found a total of 39 different links.
Internal links: 38
External links: 1

External links:

Link text (anchor)	Link strength
Pellacraft Ltd.

Internal links:

Link text (anchor)	Link strength
https://www.unite-shop.org
Menu
Search
Basket
Menu
SHOP browse the products
All Products
Bags & Folders
Clothing
Desk Items
Drinkware
Events
Gadgets
Gifts
Giveaways
ID Holder Items
Keyrings & Badges
Umbrellas
Writing Instruments
Demonstrations
Equality
Recruitment
Scotland
Unite In Health
NEW IN Take a look at any new products that have been recently added..!
Latest Offers Check out all of the great money saving offers that we currently have.
FAQs & help
MY ACCOUNTmanage your details
Latest Offers Sign up now and be among the first to hear about the latest offers and new products. Just complete a brief online form, you can opt out at any point. Sign Up
Personalise Why not add your own branch / region details or a message? Discuss your requirements and budget with us and we’ll come up with some ideas for you. View Gallery
New In Take a look at any new products that have been recently added..! See Products
Be Demo Ready Ensure you make a big impact at demonstrations by using the right promotional products. See Products
Recruitment A recruitment drive can be made far more effective with the aid of usefull giveaways! See Products
Equality Show your support with our range of equality specific items. See Products
Learn With Unite Promote our dedication to supporting members with quality online learning opportunities. See Products
Scotland Support the resion with these Scotland specific items. See Products
Unite in Health Help us to campaign against the current threats to the NHS and to support, protect and advance all our members interests. See Products
https://www.unite-shop.org/#top

Website security

212.48.93.177

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

Sites on same ip

cwu-shop.org

tyco-shop.com

dareshop.org.uk

Icons

Favicon

Good! The website uses favicon.

Order of Heading elements on mobile by position

H1 : Unite the Union logo, ( 0px from top )
H3 : NEW IN, ( 0px from top )
H3 : Latest Offers, ( 0px from top )
H2 : Welcome, ( 226px from top )
H2 : Latest Offers, ( 611px from top )
H2 : Personalise, ( 996px from top )
H2 : New In, ( 1381px from top )

Typos

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SEO report of unite-shop.org