SEO report of totalretail.com.au

Total Retail - Home - Total Retail Advertising (Aus) Pty Ltd.

www.totalretail.com.au/

Total Retail Advertising is an MCRL accredited media agency offering Media Strategy, Media Planning and Buying, digital and social media. Specialises in ...

   

 Tasks

  • Make the site mobile device friendly.
  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.totalretail.com.au/

Character length : 23

Title
Total Retail - Home - Total Retail Advertising (Aus) Pty Ltd.
Description
Total Retail Advertising is an MCRL accredited media agency offering Media Strategy, Media Planning and Buying, digital and social media. Specialises in the retail and direct response sectors.
Keywords (meta keywords)
total retail,total retail advertising,retail advertising,retail strategy,media strategy,media planning and buying,media buying,media planning,media consultants,media agencies,DRTV media buying,direct

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
XHTML 1.0 Transitional
Encoding
Perfect! The character encoding is set: ISO-8859-1.
Language
We have found the language localisation: ”en”.
Title
Total Retail - Home - Total Retail Advertising (Aus) Pty Ltd.

Character length : 61

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 16%

Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
H1H2H3H4H5H6
030000
Heading structure in the source code
  • <H2> Media Strategy
  • <H2> Media Planning
  • <H2> Media Buying
Word cloud
  • media8
  • retail6
  • total4
  • advertising4
  • extras2
  • years2
  • home2
  • highly2
  • services2
  • tools2
  • strategy2
  • people2
Keyword matrix
wordtitledescriptionsheading
media
retail
total
advertising
extras
years
Two Word cloud
  • retail advertising3
  • home our2
  • more media2
  • extras contact2
  • people our2
  • our tools2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 3 images on this web page.

Alternate attributes for the following 3 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
6.50
Flesch Reading Ease
61.00
Coleman Liau Index
12.00
Automated Readability Index (ARI)
5.20
Dale–Chall Readability
6.90
SMOG Index
9.90
Spache Readibility
5.00
Number of letters
928
Number of words
189
Number of sentences
27
Average words per sentences
7
Number of syllables
310
Syllables in words
311
Average syllables in words
1.64
Number of words in first three syllables
36
Percentage of word / syllables
19.05
Words not in Dale-Chall easy-word list
79
Words not in Spache easy-word list
53

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 960px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
2,298 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://www.totalretail.com.au/assets/clients/js/jquery-1.5.1.min.js
  • http://www.totalretail.com.au/assets/clients/js/jquery.emptytext.js
  • http://www.totalretail.com.au/asset/js/display.js
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.totalretail.com.au/assets/clients/css/form.css
  • http://www.totalretail.com.au/asset/css/form_style.css
  • http://www.totalretail.com.au/asset/css/style.css
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 12 different links.
Internal links: 12

External links:

Link text (anchor) Link strength

Internal links:

Link text (anchor) Link strength
Home
Our Services
Our People
Our Tools
Our Extras
Contact Us
http://www.totalretail.com.au
Media Strategy
… more
Media Planning
Media Buying
Links

 Website security

IP
202.37.129.93
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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designedbuy.co.nz

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hearinghealth.co.nz

 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H2 : Media Strategy, ( 320px from top )
  • H2 : Media Planning, ( 320px from top )
  • H2 : Media Buying, ( 320px from top )

 Typos

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