topshop-online.com

Tasks

Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.
Implement the viewport meta tag.

SEO

URL

Domain : www.topshop-online.com/

Character length : 23

Title

[]

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

The robots.txt file is missing!

Social

Social Engagement

No info found.

Content

Doctype

Missing doctype element

Encoding

Perfect! The character encoding is set: ISO-8859-1.

Language

Error! No language localization is found.

Title

[]

Character length : 2

Improve! The website address (title) should be between 10 and 70 characters in length.

Text / HTML ratio

Ratio : 15%

Acceptable! The text / code ratio is between 15 and 25 percent.

Headings

H1	H2	H3	H4	H5	H6
0	0	1	0	0	0

Heading structure in the source code

<H3> Site Temporarily Closed

Word cloud

Keyword matrix

word	title	descriptions	heading

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 0 images on this web page.

Good! Every image has an alternative text attributes set on this website.

Technologies

Deprecated HTML elements

Error! Deprecated HTML tags are used on this webpage. You should improve your website.

Deprecated HTML tags	Occurrences
<font>	2

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Error! Deprecated HTML tags are used on this webpage. You should improve your website.

Deprecated HTML tags	Occurrences
<font>	2

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

http://cdn.optimizely.com/js/711892001.js

List of render blocking css files

http://www.topshop-online.com/bootstrap.css

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

File size of all javascript files combined

795.00B

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

File size of all css files combined

130.31KB

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

49.73KB

Gzip compression

Error! By using Gzip you can save 37.2KB (75% compression) on your site.

By compressing http://www.topshop-online.com you can save 37.2KB (75% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
http://www.topshop-online.com/bootstrap.css	Expiry time is not specified
http://www.topshop-online.com/images/verified.png	Expiry time is not specified
https://cdn.optimizely.com/js/711892001.js	60 seconds

Speed test – Images

File size of all images combined

5.16KB

Image optimisation

You can save 2KB (41% compression) by optimising the images below:

By lossless compressing the http://www.topshop-online.com/images/verified.png you can save 2KB (41%) data.

Links

We found a total of 0 different links.

Website security

94.126.17.100

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

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Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Typos

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SEO report of topshop-online.com

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