SEO report of theswapshop.com.au

The Swap Shop | where parents get together to buy and sell their ...

www.theswapshop.com.au/

WHERE PARENTS GET TOGETHER TO BUY AND SELL THEIR KIDS STUFF school uniforms sports equipment textbooksmusical instruments school camping equipment

   

 Tasks

  • Make the site mobile device friendly.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.
  • Use "H" tags.
  • Try to make your site load faster.

 SEO

URL

Domain : www.theswapshop.com.au/

Character length : 23

Title
The Swap Shop | where parents get together to buy and sell their kids stuff school uniforms sports equipment textbooks musical instruments school camping equipment
Description
WHERE PARENTS GET TOGETHER TO BUY AND SELL THEIR KIDS STUFF school uniforms sports equipment textbooksmusical instruments school camping equipment
Keywords (meta keywords)
WHERE PARENTS GET TOGETHER TO BUY AND SELL THEIR KIDS STUFF school uniforms sports equipment textbooksmusical instruments school camping equipment

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

Linkedin1

Facebook Share0

Facebook Comments0

 Content

Doctype
XHTML 1.0 Transitional
Encoding
Perfect! The character encoding is set: UTF-8.
Language
Error! No language localization is found.
Title
The Swap Shop | where parents get together to buy and sell their kids stuff school uniforms sports equipment textbooks musical instruments school camping equipment

Character length : 163

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 44%

Good! The text / code ratio is between 25 and 70 percent.
Headings
H1H2H3H4H5H6
000000

No "H" tags found

Heading structure in the source code
    Word cloud
    • values181
    • append170
    • var164
    • list_size150
    • #size84
    • selected64
    • #type_val64
    • #year_level_val42
    • hide35
    • parent35
    • html33
    • year25
    • school25
    • list_year_level24
    • list_year_level_book24
    • list_textbooks22
    • function21
    • list_sports20
    • #school19
    • div19
    • list_school18
    • type16
    • click14
    • school_uniforms14
    • list_musical12
    • list_camping10
    • value9
    • empty8
    • remove8
    • show6
    • #type6
    • #year_level6
    • #gender6
    • keyword6
    • gear6
    • window5
    • http5
    • sports5
    • www5
    • theswapshop5
    • size4
    • swap4
    • url4
    • mlc4
    • shop4
    • evt4
    • primary4
    • college4
    • item4
    • looking4
    • uniforms4
    • textbooks3
    • val3
    • buy3
    • password3
    • methodist3
    • ladies3
    • instruments3
    • search3
    • camping3
    Keyword matrix
    wordtitledescriptionsheading
    values
    append
    var
    list_size
    #size
    selected
    Two Word cloud
    • #size values').append(list_size38
    • var list_size37
    • var selected11
    • var list_year_level_book10
    • var list_year_level10
    • var list_school7
    Three Word cloud
    • var selected = this).html11
    • type = #type_val selected').html5
    • list_school = methodist ladies2
    • mlc #school values').append(list_school2
    • all #year_level_val values').append2
    • home looking to buy2
    404 Page
    The website has a 404 error page.
    Flash content
    Good! The website does not have any flash contents.
    Frame
    Good! The website does not use iFrame solutions.
    Images
    We found 22 images on this web page.

    Alternate attributes for the following 21 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

     Technologies

    Mobile optimization
    Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 988px wide display!
    Deprecated HTML elements
    Good! No deprecated HTML tags are detected.
    Redirection (www / not www)
    Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
    Deprecated HTML elements
    Good! No deprecated HTML tags are detected.
    Printability
    Suggestion! Unfortunately, no printer-friendly CSS found.
    Meta Tag (viewport tag, mobile devices)
    Error! The meta tag named viewport is missing.

     Speed test

    Server response time
    The server response time is fast enough.
    Loading time
    6,795 ms
    Table layout
    Good! No nested tables found.
    Number of HTTP resources
    43
    Number of source domains
    4
    Render blocking resources
    The elements below are blocking the “above the fold” rendering.
    List of render blocking javascript files
    • http://www.theswapshop.com.au/js/jquery-1.4.4.min.js
    • http://www.theswapshop.com.au/js/jquery-ui-1.8.10.custom.min.js
    List of render blocking css files
    • http://www.theswapshop.com.au/css/layout.css
    • http://www.theswapshop.com.au/css/960.css
    • http://www.theswapshop.com.au/css/reset.css
    • http://www.theswapshop.com.au/css/text.css
    • http://www.theswapshop.com.au/.. /jquery-ui-1.8.10.custom.css

     Speed test – Javascript

    Javascript
    Good! Just a few javascript files are detected on the website.
    • http://www.theswapshop.com.au/js/jquery-1.4.4.min.js
    • http://www.theswapshop.com.au/js/jquery-ui-1.8.10.custom.min.js
    • http://www.theswapshop.com.au/js/jquery.example.js
    File size of all javascript files combined
    760.15KB
    Javascript minifying
    You can save 4.4KB (79% compression) on the analysed URL by minifying the javascript files.

     Speed test – CSS

    CSS
    Good! Just a few CSS files are used on this website.
    • http://www.theswapshop.com.au/css/layout.css
    • http://www.theswapshop.com.au/css/smoothness/jquery-ui-1.8.10.custom.css
    File size of all css files combined
    59.74KB
    CSS minifying
    You can save 14.4KB (25% compression) on the analysed URL by minifying the CSS files.

     Speed test – Compression

    Uncompressed size of the of the HTML
    56.39KB
    Gzip compression
    Error! By using Gzip you can save 151.8KB (74% compression) on your site.

     Speed test – Browser cache

    Number of static resources (image, JS, CSS)
    40
    Browser cache
    The browser cache is not set correctly for all elements.
    URLDuration
    http://www.theswapshop.com.au/css/960.cssExpiry time is not specified
    http://www.theswapshop.com.au/css/layout.cssExpiry time is not specified
    http://www.theswapshop.com.au/css/reset.cssExpiry time is not specified
    http://www.theswapshop.com.au/.. /ui-bg_highlight-soft_75_cccccc_1x100.png...Expiry time is not specified
    http://www.theswapshop.com.au/.. /jquery-ui-1.8.10.custom.cssExpiry time is not specified
    http://www.theswapshop.com.au/css/text.cssExpiry time is not specified
    http://www.theswapshop.com.au/img/arrow_down.pngExpiry time is not specified
    http://www.theswapshop.com.au/img/banner.jpgExpiry time is not specified
    http://www.theswapshop.com.au/img/bg_bodier.jpgExpiry time is not specified
    http://www.theswapshop.com.au/img/bg_button.pngExpiry time is not specified
    http://www.theswapshop.com.au/img/bg_header.jpgExpiry time is not specified
    http://www.theswapshop.com.au/img/bg_input.pngExpiry time is not specified
    http://www.theswapshop.com.au/img/bg_input_2.pngExpiry time is not specified
    http://www.theswapshop.com.au/img/bg_navigation.jpgExpiry time is not specified
    http://www.theswapshop.com.au/img/bg_signup.pngExpiry time is not specified
    http://www.theswapshop.com.au/img/facebook.pngExpiry time is not specified
    http://www.theswapshop.com.au/img/header_home.pngExpiry time is not specified
    http://www.theswapshop.com.au/img/logo.pngExpiry time is not specified
    http://www.theswapshop.com.au/img/nophoto.jpgExpiry time is not specified
    http://www.theswapshop.com.au/img/slogan.pngExpiry time is not specified
    http://www.theswapshop.com.au/img/swap_shop_main.pngExpiry time is not specified
    http://www.theswapshop.com.au/img/text_login.pngExpiry time is not specified
    http://www.theswapshop.com.au/img/text_search.pngExpiry time is not specified
    http://www.theswapshop.com.au/img/text_subscribe.pngExpiry time is not specified
    http://www.theswapshop.com.au/img/title_promo.jpgExpiry time is not specified
    http://www.theswapshop.com.au/img/twitter.pngExpiry time is not specified
    http://www.theswapshop.com.au/js/jquery-1.4.4.min.jsExpiry time is not specified
    http://www.theswapshop.com.au/js/jquery-ui-1.8.10.custom.min.jsExpiry time is not specified
    http://www.theswapshop.com.au/js/jquery.example.jsExpiry time is not specified
    http://www.theswapshop.com.au/.. /Scotch_windbreaker_Cathro.jpgExpiry time is not specified
    http://www.theswapshop.com.au/upload/home/set.JPGExpiry time is not specified
    http://www.theswapshop.com.au/upload/home/swap_shop_pics_711_043.JPGExpiry time is not specified
    http://www.theswapshop.com.au/upload/home/swap_shop_pics_711_051.JPGExpiry time is not specified
    https://apis.google.com/js/plusone.js30 minutes
    https://apis.google.com/js/rpc:shindig_random.js?onload=init30 minutes

     Speed test – Images

    File size of all images combined
    267.51KB
    Image optimisation
    You can save 150.1KB (62% compression) by optimising the images below:

     Links

    We found a total of 20 different links.
    Internal links: 16
    External links: 4

    External links:

    Link text (anchor) Link strength
    http://www.mathewsfamilylaw.com.au/home
    Follow Us
    Like Us
    Propagate

    Internal links:

    Link text (anchor) Link strength
    http://www.theswapshop.com.au
    Home
    Looking to buy
    Looking to sell
    How it works
    Signup / login
    About Us/ FAQ's
    Contact us
    http://www.theswapshop.com.au/product/357
    http://www.theswapshop.com.au/product/340
    http://www.theswapshop.com.au/product/241
    http://www.theswapshop.com.au/product/221
    http://www.theswapshop.com.au/product/235
    http://www.theswapshop.com.au/product/153
    Sign up today to receive unlimited free list credits!
    Terms & conditions

     Website security

    IP
    27.131.105.130
    External hidden links
    Good! No hidden external links found
    Looking for eval()
    Good! No eval(bas64_decode()) scripts are found
    Checking for XSS vulnerability
    No XSS vulnerability found
    Email encryption
    Warning! The website contains at least one unencrypted email address.

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     Icons

    Favicon
    Good! The website uses favicon.

     Typos

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