starlingfinance.com

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : www.starlingpartners.com/

Character length : 25

Title

Starling

Description

iA is a strategic design agency in Tokyo, Japan. We analyze business goals and user needs, and develop interfaces that match.

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://starlingpartners.com/robots.txt

User-agent	Disallowed for the search engines
*	/wp-admin/

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Starling

Character length : 8

Improve! The website address (title) should be between 10 and 70 characters in length.

Text / HTML ratio

Ratio : 13%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
4	10	0	0	0	0

Heading structure in the source code

<H1>
<H2> About
<H2> Services
<H2> Know-How
<H2> Contact
<H1> Featured Article
<H2> We design strategies to drive change.
<H1> About Starling
<H1> Latest Articles
<H2> Search Starling
<H2> Nina
<H2> Kevin
<H2> Gerry
<H2>

Word cloud

business8
marketing5
twitter5
starling4
intelligence4
performance3
design3
work2
brands2
competitive2
search2
relevant2
change2
articles2
strategy2
analytics2

Keyword matrix

word	title	descriptions	heading
business
marketing
twitter
starling
intelligence
performance

Two Word cloud

your business2
twitter business2
marketing analytics2
for your2

Three Word cloud

competitive intelligence for2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 2 images on this web page.

Good! Every image has an alternative text attributes set on this website.

Readability

Flesch–Kincaid Grade Level

7.00

Flesch Reading Ease

53.00

Coleman Liau Index

12.00

Automated Readability Index (ARI)

6.40

Dale–Chall Readability

7.70

SMOG Index

9.20

Spache Readibility

5.00

Number of letters

1532

Number of words

282

Number of sentences

Average words per sentences

Number of syllables

498

Syllables in words

512

Average syllables in words

1.77

Number of words in first three syllables

Percentage of word / syllables

24.82

Words not in Dale-Chall easy-word list

132

Words not in Spache easy-word list

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Render blocking resources

Good! No render blocking elements found!

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://www.starlingpartners.com/wp-content/themes/iA3-1.2.3/assets/js/external/modernizr-1.7.min.js
http://www.starlingpartners.com/wp-content/themes/iA3-1.2.3/assets/js/external/jquery-1.8.3.min.js
http://www.starlingpartners.com/wp-content/themes/iA3-1.2.3/assets/js/external/jquery.fancybox-1.3.4.min.js
http://www.starlingpartners.com/wp-content/themes/iA3-1.2.3/assets/js/external/jquery.timeago-0.9.3.min.js
http://www.starlingpartners.com/wp-content/themes/iA3-1.2.3/assets/js/ia3.js?v=1
http://www.starlingpartners.com/wp-content/plugins/contact-form-7/includes/js/jquery.form.min.js?ver=3.51.0-2014.06.20
http://www.starlingpartners.com/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=4.6
http://www.starlingpartners.com/wp-includes/js/wp-embed.min.js?ver=4.7.5

File size of all javascript files combined

0.00

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://www.starlingpartners.com/wp-content/themes/iA3-1.2.3/style.css?v=1
http://www.starlingpartners.com/wp-content/themes/iA3-1.2.3/assets/css/style-fancybox-1.3.4.css?v=1
http://www.starlingpartners.com/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=4.6
http://www.starlingpartners.com/wp-content/themes/iA3-1.2.3/simple-events-calendar.css?ver=1.3.5

File size of all css files combined

0.00

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

0.00

Gzip compression

Your site uses compression.

Speed test – Browser cache

Browser cache

The browser cache is set correctly for all elements.

Speed test – Images

File size of all images combined

0.00

Image optimisation

All images are optimized.

Links

We found a total of 21 different links.
Internal links: 17
External links: 4

External links:

Link text (anchor)	Link strength
Twitterstream
Visit Starling140
Google+
Check out Starling140 - Twitter Business Intelligence Solutions

Internal links:

Link text (anchor)	Link strength
http://www.starlingpartners.com
Who We Are
Why Choose Us
Marketing
Analytics
Performance
Events
Publications
Let's Talk
http://www.starlingpartners.com/introduction
We design strategies to drive change.
Let’s work together
Learn more
Starling140 – Twitter business and competitive intelligence for your brand
Read more – ‘Starling140 – Twitter business and competitive intelligence for your brand’.
All Articles
Contact Us

Website security

69.163.164.172

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

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Icons

Favicon

Good! The website uses favicon.

Typos

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SEO report of starlingfinance.com

Starling

Tasks

SEO

Social

Content

Readability

Technologies

Speed test

Speed test – Javascript

Speed test – CSS

Speed test – Compression

Speed test – Browser cache

Speed test – Images

Links

External links:

Internal links:

Website security

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