smart-retail.co.uk

Tasks

Avoid using deprecated HTML tags.
Implement the viewport meta tag.

SEO

URL

Domain : www.secure-retail.com/

Character length : 22

Title

Secure Retail

Description

Secure Retail is the specialist provider of payments hardware and services for the retail, hospitality and unattended sectors. Read more.

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Error! Hyphen (-) is a better solution than underscore (_) in the URLs

https://www.secure-retail.com/news/legal_disclaimer ("Legal Disclaimer")
https://www.secure-retail.com/news/data_protection ("Data Protection")
https://www.secure-retail.com/news/credit_application_form ("Credit Application Form")

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://secure-retail.com/robots.txt

User-agent	Disallowed for the search engines
*	/.htaccess /admin/ /toolbar/
Fasterfox	All subpages are denied to crawl
SemrushBot	All subpages are denied to crawl
SemrushBot-SA	All subpages are denied to crawl

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Error! The character encoding setting is missing!

Language

We have found the language localisation: ”en”.

Title

Secure Retail

Character length : 13

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 20%

Acceptable! The text / code ratio is between 15 and 25 percent.

Headings

H1	H2	H3	H4	H5	H6
1	1	5	3	0	0

Heading structure in the source code

<H1> Creating more effective, efficient and secure payment solutions for the retail, hospitality and unattended sectors
<H4> Secure Retail is the specialist provider of payments hardware and services for the retail, hospitality and unattended sectors, providing the backbone to our customers’ secure payments strategy.
<H4> We deliver the highest levels of security across your hardware, software and network infrastructure, providing solutions that minimise your business exposure and complexity, to meet the rigorous demands of the latest PCI standards.
<H4> If you see anything on our website and would like more information, please call one of our team on +44 (0)1530 511150 to discuss your specific requirements.
<H2> Other websites in the Secure Retail family
<H3> Secure POS
<H3> Secure Taxi
<H3> Secure Retail Online
<H3> 3M Privacy Screens
<H3> Secure Payment Transactions

Word cloud

secure14
retail10
solutions4
payments4
hardware4
payment3
unattended3
website3
taxi3
software3
online3
devices3
sectors2
transactions2
providing2
deliver2
verifone2
all2
products2
services2
requirements2
distributor2
privacy2
visit2
hospitality2
supply2
solution2
range2

Keyword matrix

word	title	descriptions	heading
secure
retail
solutions
payments
hardware
payment

Two Word cloud

secure retail3
hospitality and unattended2
retail ltd2
payment transactions2
secure payment2

Three Word cloud

hospitality and unattended sectors2

404 Page

The website has no standard 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 10 images on this web page.

Good! Every image has an alternative text attributes set on this website.

Readability

Flesch–Kincaid Grade Level

9.50

Flesch Reading Ease

44.00

Coleman Liau Index

12.00

Automated Readability Index (ARI)

9.00

Dale–Chall Readability

8.40

SMOG Index

11.30

Spache Readibility

5.00

Number of letters

1956

Number of words

360

Number of sentences

Average words per sentences

Number of syllables

651

Syllables in words

681

Average syllables in words

1.81

Number of words in first three syllables

Percentage of word / syllables

20.28

Words not in Dale-Chall easy-word list

180

Words not in Spache easy-word list

132

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://www.secure-retail.com/.. /jquery.js?ver=1.12.4
https://www.secure-retail.com/.. /jquery-migrate.min.js?ver=1.4.1

List of render blocking css files

https://www.secure-retail.com/.. /style.css?ver=4.9.5
https://www.secure-retail.com/.. /style.css?ver=4.9.5
https://fonts.googleapis.com/css?family=Open+Sans:300italic,400italic...
https://www.secure-retail.com/.. /style.css?ver=3.0.106
https://www.secure-retail.com/.. /dashicons.min.css?ver=4.9.5
https://www.secure-retail.com/.. /et-core-unified-152577556457.min.css

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

https://www.secure-retail.com/clientscripts/cookie_alert.js?v2
https://www.secure-retail.com/clientscripts/secure_retail.js?v3
https://www.secure-retail.com/clientscripts/jquery.cycle2.swipe.min.js
https://www.secure-retail.com/clientscripts/jquery.cycle2.min.js
https://www.secure-retail.com/clientscripts/jquery.cycle2.carousel.min.js

File size of all javascript files combined

400.30KB

Javascript minifying

You can save 254B (22% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

https://www.secure-retail.com/css/style.css?v3
https://www.secure-retail.com/shared_files/css/jquery/jquery-ui-1.8.10.custom.css?v3

File size of all css files combined

540.34KB

CSS minifying

You can save 177B (89% compression) on the analysed URL by minifying the CSS files.

By minifying https://www.secure-retail.com/.. /style.css?ver=3.0.106 you can save 177B (89% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

45.88KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

690.95KB

Image optimisation

You can save 162.8KB (76% compression) by optimising the images below:

By lossless compressing the https://secure-retail.com/.. /neville-king_bw.jpg you can save 41.4KB (76%) data.
By lossless compressing the https://secure-retail.com/.. /dave_oakey-bw.jpg you can save 40.7KB (75%) data.
By lossless compressing the https://secure-retail.com/.. /david-russell-bw.jpg you can save 40.6KB (76%) data.
By lossless compressing the https://secure-retail.com/.. /carl_barton-bw.jpg you can save 40.1KB (76%) data.

Links

We found a total of 33 different links.
Internal links: 15
External links: 18

External links:

Link text (anchor)	Link strength
https://www.secure-pos.com
http://www.secure-pos.com
Secure POS
http://www.securetaxi.co.uk
Secure Taxi
http://www.secure-retail-online.com
Secure Retail Online
http://www.privacyscreens.co.uk
3M Privacy Screens
https://www.secure-pt.com
Secure Payment Transactions
https://www.facebook.com/pages/Secure-Retail-Ltd/492649664094576
https://twitter.com/SecureRetail1
https://www.linkedin.com/.. /3525174?trk=vsrp_companies_res_name&trkI...
https://plus.google.com/+SecureRetailLimitedBardonHill/about
Website Design
Quiet Storm
https://www.facebook.com/Secure-Retail-Ltd-492649664094576

Internal links:

Link text (anchor)	Link strength
https://www.secure-retail.com
Home
About
Products & Services
News
Blog
Contact
Careers
https://www.secure-retail.com/#
Terms and Conditions
Legal Disclaimer
Data Protection
Credit Application Form
http://www.secure-retail.com
www.secure-retail.com

Website security

104.24.127.163

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

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Icons

Favicon

Good! The website uses favicon.

Typos

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SEO report of smart-retail.co.uk