SEO report of shoplitics.com
Shoplitics | Home
www.shoplitics.com/
Error! The "meta description" is missing, the page has no summary description!
Tasks
- Select one version of your site as main and make a redirect from other versions to that one.
- Avoid using deprecated HTML tags.
SEO
URL
Domain : www.shoplitics.com/
Character length : 19
Title
Shoplitics | Home
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.
Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!
Social
Social Engagement
No info found.
Content
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
Error! No language localization is found.
Title
Shoplitics | Home
Character length : 17
Good! The title’s length is between 10 and 70 characters.
Character length : 17
Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 36%
Good! The text / code ratio is between 25 and 70 percent.
Good! The text / code ratio is between 25 and 70 percent.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
|---|---|---|---|---|---|
| 2 | 5 | 9 | 4 | 0 | 0 |
Heading structure in the source code
- <H1> Shoplitics
- <H2> Know your customer flow / get actionable insights
- <H1> e-commerce analytics for brick-and-mortar retail
- <H2> Retail Analytics
- <H3> Customer flow tracking
- <H3> Sample Use Cases
- <H4> Store design optimization
- <H4> Store benchmarking
- <H4> Measuring marketing and promotions
- <H4> Staffing optimization
- <H2> Technology
- <H3> Tracking of shopping carts and baskets
- <H3> Tracking mobile phone users
- <H2> We can tell you how your customers behave
- <H3> Cloud based reporting
- <H3> Not rocket science
- <H3> Measured information
- <H2> Shoplitics
- <H3> Product
- <H3> Contact
Word cloud
- store10
- customer8
- tracking7
- shopping7
- analytics6
- retail6
- conversion5
- mobile5
- information5
- based4
- how4
- stores4
- shoplitics4
- marketing4
- flow3
- carts3
- traffic3
- baskets3
- customers3
- enables3
- system3
- different3
- track3
- cloud2
- individual2
- phones2
- types2
- trends2
- only2
- battery2
- operated2
- testing2
- level2
- locationing2
- using2
- campaigns2
- point2
- access2
- departments2
- retailers2
- identified2
- brick-and-mortar2
- detailed2
- into2
- wifi2
- get2
- performing2
- technology2
- staffing2
- know2
- all2
- inside2
- sales2
- solution2
- optimization2
- behaviour2
- rates2
- understanding2
- easy2
Keyword matrix
| word | title | descriptions | heading |
|---|---|---|---|
| store | |||
| customer | |||
| tracking | |||
| shopping | |||
| analytics | |||
| retail |
Two Word cloud
- retail analytics3
- wifi based2
- stores can2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 2 images on this web page.
Good! Every image has an alternative text attributes set on this website.
Good! Every image has an alternative text attributes set on this website.
Technologies
Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.
Speed test
Server response time
The server response time is fast enough.
Loading time
4,687 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
33
Number of source domains
4
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
List of render blocking javascript files
- http://www.shoplitics.com/js/modernizr.custom.js
- http://www.shoplitics.com/css/bootstrap.css
- http://www.shoplitics.com/css/theme.css
- http://www.shoplitics.com/css/magnific-popup.css
- http://www.shoplitics.com/css/font-awesome.min.css
- http://fonts.googleapis.com/css?family=Montserrat:400,700
- http://fonts.googleapis.com/css?family=Open+Sans:400,300,700
Speed test – Javascript
Javascript
Error! Too many javascript files found which slows down the page load on the website.
- http://www.shoplitics.com/js/modernizr.custom.js
- http://www.shoplitics.com/js/jquery-1.10.2.min.js
- http://www.shoplitics.com/js/bootstrap.min.js
- http://www.shoplitics.com/js/classie.js
- http://www.shoplitics.com/js/cbpAnimatedHeader.min.js
- http://www.shoplitics.com/js/owl.carousel.min.js
- http://www.shoplitics.com/js/scrollReveal.js
- http://www.shoplitics.com/js/jquery.scrollTo.js
- http://www.shoplitics.com/js/jquery.nav.js
- http://www.shoplitics.com/js/imagesloaded.pkgd.min.js
- http://www.shoplitics.com/js/isotope.min.js
- http://www.shoplitics.com/js/jquery.magnific-popup.min.js
- http://www.shoplitics.com/js/jqBootstrapValidation.js
- http://www.shoplitics.com/js/custom.js
File size of all javascript files combined
307.78KB
Javascript minifying
You can save 6KB (35% compression) on the analysed URL by minifying the javascript files.
Speed test – CSS
CSS
Good! Just a few CSS files are used on this website.
- http://www.shoplitics.com/css/bootstrap.css
- http://www.shoplitics.com/css/theme.css
- http://www.shoplitics.com/css/magnific-popup.css
- http://www.shoplitics.com/css/font-awesome.min.css
File size of all css files combined
217.84KB
CSS minifying
You can save 436B (18% compression) on the analysed URL by minifying the CSS files.
- By minifying http://www.shoplitics.com/css/magnific-popup.css you can save 436B (18% compression rate)
Speed test – Compression
Uncompressed size of the of the HTML
14.04KB
Gzip compression
Your site uses compression.
Speed test – Browser cache
Number of static resources (image, JS, CSS)
25
Browser cache
The browser cache is not set correctly for all elements.
| URL | Duration |
|---|---|
| http://www.shoplitics.com/css/bootstrap.css | Expiry time is not specified |
| http://www.shoplitics.com/css/font-awesome.min.css | Expiry time is not specified |
| http://www.shoplitics.com/css/magnific-popup.css | Expiry time is not specified |
| http://www.shoplitics.com/css/theme.css | Expiry time is not specified |
| http://www.shoplitics.com/img/ShoppingCart_Button_Keyboard.png | Expiry time is not specified |
| http://www.shoplitics.com/img/report-demo.png | Expiry time is not specified |
| http://www.shoplitics.com/img/sample-heatmap.png | Expiry time is not specified |
| http://www.shoplitics.com/img/supermarket.jpg_2100x788.jpg | Expiry time is not specified |
| http://www.shoplitics.com/js/bootstrap.min.js | Expiry time is not specified |
| http://www.shoplitics.com/js/cbpAnimatedHeader.min.js | Expiry time is not specified |
| http://www.shoplitics.com/js/classie.js | Expiry time is not specified |
| http://www.shoplitics.com/js/custom.js | Expiry time is not specified |
| http://www.shoplitics.com/js/imagesloaded.pkgd.min.js | Expiry time is not specified |
| http://www.shoplitics.com/js/isotope.min.js | Expiry time is not specified |
| http://www.shoplitics.com/js/jqBootstrapValidation.js | Expiry time is not specified |
| http://www.shoplitics.com/js/jquery-1.10.2.min.js | Expiry time is not specified |
| http://www.shoplitics.com/js/jquery.magnific-popup.min.js | Expiry time is not specified |
| http://www.shoplitics.com/js/jquery.nav.js | Expiry time is not specified |
| http://www.shoplitics.com/js/jquery.scrollTo.js | Expiry time is not specified |
| http://www.shoplitics.com/js/modernizr.custom.js | Expiry time is not specified |
| http://www.shoplitics.com/js/owl.carousel.min.js | Expiry time is not specified |
| http://www.shoplitics.com/js/scrollReveal.js | Expiry time is not specified |
| http://www.google-analytics.com/analytics.js | 2 hours |
Speed test – Images
File size of all images combined
1.60MB
Image optimisation
You can save 197.3KB (13% compression) by optimising the images below:
- By lossless compressing the http://www.shoplitics.com/img/ShoppingCart_Button_Keyboard.png you can save 168.2KB (12%) data.
- By lossless compressing the http://www.shoplitics.com/img/supermarket.jpg_2100x788.jpg you can save 24.9KB (21%) data.
- By lossless compressing the http://www.shoplitics.com/img/report-demo.png you can save 4.2KB (21%) data.
Links
We found a total of 10 different links.
Internal links: 10
Internal links: 10
External links:
| Link text (anchor) | Link strength |
|---|
Internal links:
Website security
IP
13.69.186.152
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.
Sites on same ip
Icons
Favicon
Good! The website uses favicon.
Order of Heading elements on mobile by position
- H1 : Shoplitics, ( 0px from top )
- H2 : Know your customer flow / get actionable insights, ( 164px from top )
- H1 : e-commerce analytics for brick-and-mortar retail, ( 218px from top )
- H2 : Retail Analytics, ( 1228px from top )
- H3 : Customer flow tracking, ( 1275px from top )
Typos
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