SEO report of shoplight.lighting

Shoplight | The very latest in lighting innovation

www.shoplight.lighting/

Error! The "meta description" is missing, the page has no summary description!

   

 Tasks

  • Avoid using deprecated HTML tags.
  • Try to make your site load faster.

 SEO

URL

Domain : www.shoplight.lighting/

Character length : 23

Title
Shoplight | The very latest in lighting innovation
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://shoplight.lighting/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Shoplight | The very latest in lighting innovation

Character length : 50

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 29%

Good! The text / code ratio is between 25 and 70 percent.
Headings
H1H2H3H4H5H6
640000
Heading structure in the source code
  • <H1> Welcome to Shoplight
  • <H2> Expert providers of lighting solutions for retailers
  • <H1> Products
  • <H2> Fully customisable and bespoke lighting products
  • <H1> Design
  • <H1> 3D, Grey & False Colour Renders
  • <H1> Service
  • <H2> Shoplight delivers the lighting products you need to keep your store looking its best
  • <H1> Education
  • <H2> To The End
Word cloud
  • lighting53
  • shoplight21
  • products19
  • sle18
  • retail17
  • design15
  • business14
  • service13
  • store11
  • solutions11
  • solution11
  • need10
  • product10
  • best10
  • new10
  • we’ll10
  • possible9
  • all9
  • led9
  • you’ll8
  • provide7
  • offer7
  • every7
  • team7
  • time6
  • using6
  • needs6
  • order6
  • project6
  • latest6
  • care6
  • place5
  • partner5
  • fixtures5
  • work5
  • make5
  • clients5
  • light5
  • after5
  • customer5
  • retailers5
  • contractor5
  • installation5
  • warranty5
  • complete4
  • deliver4
  • part4
  • strategic4
  • free4
  • just4
  • able4
  • delivery4
  • extra4
  • portfolio4
  • how4
  • dedicated4
  • innovative4
  • cost4
  • easy4
  • simply4
Keyword matrix
wordtitledescriptionsheading
lighting
shoplight
products
sle
retail
design
Two Word cloud
  • your store6
  • for you5
  • lighting design4
  • retail lighting4
  • for your4
  • lighting solutions4
Three Word cloud
  • lqs composer pro2
  • new lighting solution2
  • white canvas studios2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 24 images on this web page.

Alternate attributes for the following 5 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
7.30
Flesch Reading Ease
54.30
Coleman Liau Index
12.00
Automated Readability Index (ARI)
6.30
Dale–Chall Readability
7.10
SMOG Index
9.70
Spache Readibility
5.00
Number of letters
16957
Number of words
3260
Number of sentences
505
Average words per sentences
6
Number of syllables
5625
Syllables in words
5576
Average syllables in words
1.73
Number of words in first three syllables
632
Percentage of word / syllables
19.39
Words not in Dale-Chall easy-word list
1429
Words not in Spache easy-word list
692

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 1.4 seconds have passed until the page started to load.
Loading time
9,596 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
81
Number of source domains
6
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://shoplight.lighting/.. /greensock.js?ver=1.19.0
  • http://shoplight.lighting/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://shoplight.lighting/.. /jquery-migrate.min.js?ver=1.4.1
  • http://shoplight.lighting/.. /layerslider.kreaturamedia.jquery.js?ver=...
  • http://shoplight.lighting/.. /layerslider.transitions.js?ver=6.5.5
  • http://shoplight.lighting/.. /wonderpluginlightbox.js?ver=6.1C
List of render blocking css files
  • http://shoplight.lighting/.. /layerslider.css?ver=6.5.5
  • http://fonts.googleapis.com/css?family=Lato:100,300,regular,700,900,...
  • http://shoplight.lighting/.. /styles.css?ver=4.9.1
  • http://shoplight.lighting/.. /style.min.css?ver=5.2.2
  • http://shoplight.lighting/.. /fusion-9.css?timestamp=1519986290&ver=4....

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.shoplight.lighting/wp-includes/js/jquery/jquery.js?ver=1.11.3
  • http://www.shoplight.lighting/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.2.1
  • http://www.shoplight.lighting/wp-content/themes/Divi/includes/builder/scripts/frontend-builder-global-functions.js?ver=2.5.6
  • http://www.shoplight.lighting/wp-includes/js/comment-reply.min.js?ver=4.3.11
  • http://www.shoplight.lighting/wp-content/themes/Divi/js/custom.js?ver=2.5.6
  • http://www.shoplight.lighting/wp-content/themes/Divi/js/smoothscroll.js?ver=2.5.6
  • http://www.shoplight.lighting/wp-content/themes/Divi/includes/builder/scripts/jquery.fitvids.js?ver=2.5.6
  • http://www.shoplight.lighting/wp-content/themes/Divi/includes/builder/scripts/waypoints.min.js?ver=2.5.6
  • http://www.shoplight.lighting/wp-content/themes/Divi/includes/builder/scripts/jquery.magnific-popup.js?ver=2.5.6
  • http://www.shoplight.lighting/wp-content/themes/Divi/includes/builder/scripts/frontend-builder-scripts.js?ver=2.5.6
File size of all javascript files combined
1.02MB
Javascript minifying
You can save 3.4KB (25% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.shoplight.lighting/wp-content/plugins/mailchimp-for-wp/assets/css/checkbox.css?ver=2.0.4
  • http://www.shoplight.lighting/wp-content/plugins/mailchimp-for-wp/assets/css/form.css?ver=2.0.4
  • http://www.shoplight.lighting/wp-content/themes/Shoplight/style.css?ver=2.5.6
  • http://www.shoplight.lighting/wp-content/themes/Divi/epanel/shortcodes/css/shortcodes.css?ver=3.0
  • http://www.shoplight.lighting/wp-content/themes/Divi/epanel/shortcodes/css/shortcodes_responsive.css?ver=3.0
  • http://www.shoplight.lighting/wp-content/themes/Divi/includes/builder/styles/magnific_popup.css?ver=2.5.6
File size of all css files combined
729.66KB
CSS minifying
You can save 6.2KB (21% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
104.09KB
Gzip compression
Error! By using Gzip you can save 449.9KB (88% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
76
Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
1.31MB
Image optimisation
You can save 574.6KB (62% compression) by optimising the images below:

 Links

We found a total of 33 different links.
Internal links: 28
External links: 5

External links:

Link text (anchor) Link strength
Facebook
Twitter
Google
Elegant Themes
WordPress

Internal links:

Link text (anchor) Link strength
RSS
http://www.shoplight.lighting
Home
Products
LED Systems
Recessed LED Downlights
Recessed LED Spotlights
LED Wallwashers
Surface Mounted LED Fixtures
Suspended LED Fixtures
Track Mounted LED Spotlights
Emergency Lighting
Retail Lighting Experiences
About Us
Case Studies
Videos
Contact us
Expert delivery of your store’s lighting design
Free professional design service
Leading edge design
Your Design Guarantee
It’s easy to order from Shoplight
Dedicated account management makes your life easier
Supporting your contractor with installation
After sales care – Shoplight’s commitment to your business
Money-saving opportunities
5-year parts and warranty
Talk to us

 Website security

IP
217.160.230.239
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H1 : Welcome to Shoplight , ( 342px from top )
  • H2 : Expert providers of lighting solutions for retailers, ( 422px from top )

 Typos

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