shemarketer.com

Tasks

Avoid using deprecated HTML tags.
Implement the viewport meta tag.

SEO

URL

Domain : www.shemarketer.com/

Character length : 20

Title

SheMarketer : Pulling at The Purse Strings

Description

SheMarketers is a blog dedicated to exploring the marketing from a female perspective.

Keywords (meta keywords)

marketing, women

Error! Using “meta keywords” is meaningless in a while.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://shemarketer.com/robots.txt

User-agent	Disallowed for the search engines
*	/wp-admin/

Social

Social Engagement

No info found.

Content

Doctype

XHTML 1.0 Transitional

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

SheMarketer : Pulling at The Purse Strings

Character length : 42

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 46%

Good! The text / code ratio is between 25 and 70 percent.

Headings

H1	H2	H3	H4	H5	H6
1	14	0	0	0	0

Heading structure in the source code

<H1> SheMarketer
<H2> She Works Hard for the Money
<H2> Something Borrowed: Part 4
<H2> Something New: Part 3, Mobile Usage
<H2> Featured Femme • March 2011
<H2> Something Old: Part 2 (Generational Marketing)
<H2> Something Old, Something New, Something Borrowed, Something Blue: Part 1
<H2> Time Savers
<H2> Bossy Women
<H2> Resolve to be Relevant
<H2> Sit At the Table Ladies
<H2> Pages
<H2> Archives
<H2> Categories
<H2> Blogroll

Word cloud

women30
some21
time19
generation18
wedding17
something16
marketing15
business15
new14
million13
family12
uncategorized11
year11
how11
all11
posted10
comments10
female9
mobile9
i’ve9
men9
according9
firms9
part9
people8
take8
born8
data7
years7
came7
below7
i’m7
friends7
market7
businesses7
them6
gen6
even6
most6
technology6
into6
fact6
relevant6
post6
back6
online6
want6
now6
women-owned5
been5
someone5
going5
few5
professional5
application5
come5
small5
resolutions5
usage5
works5

Keyword matrix

word	title	descriptions	heading
women
some
time
generation
wedding
something

Two Word cloud

comments off7
silent generation3
they are3
this generation3
million people3
more than3

Three Word cloud

million firms are2
hard for the money2
uncategorized something old2

404 Page

The website has a 404 error page.

Flash content

Error! We found flash content(s) on this website which cannot be indexed by the search engines.

Frame

Good! The website does not use iFrame solutions.

Images

We found 12 images on this web page.

Alternate attributes for the following 12 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

7.40

Flesch Reading Ease

62.80

Coleman Liau Index

11.40

Automated Readability Index (ARI)

6.20

Dale–Chall Readability

5.10

SMOG Index

11.10

Spache Readibility

5.00

Number of letters

20606

Number of words

4463

Number of sentences

380

Average words per sentences

Number of syllables

6968

Syllables in words

7045

Average syllables in words

1.56

Number of words in first three syllables

721

Percentage of word / syllables

16.16

Words not in Dale-Chall easy-word list

1296

Words not in Spache easy-word list

918

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is not fast enough: 1.3 seconds have passed until the page started to load.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

http://www.shemarketer.com/.. /jquery.js?ver=1.11.3
http://www.shemarketer.com/.. /jquery-migrate.min.js?ver=1.2.1
http://www.shemarketer.com/wp-content/themes/chocotheme/js/fn.js

List of render blocking css files

http://www.shemarketer.com/wp-content/themes/chocotheme/style.css
http://www.shemarketer.com/.. /style.css

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

http://www.shemarketer.com/wp-includes/js/jquery/jquery.js?ver=1.11.3
http://www.shemarketer.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.2.1
http://www.shemarketer.com/wp-content/themes/chocotheme/js/fn.js
http://www.shemarketer.com/wp-includes/js/wp-embed.min.js?ver=4.4.10

File size of all javascript files combined

104.30KB

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://www.shemarketer.com/wp-content/themes/chocotheme/style.css
http://www.shemarketer.com/wp-content/themes/chocotheme/themes/default/style.css

File size of all css files combined

12.85KB

CSS minifying

You can save 432B (15% compression) on the analysed URL by minifying the CSS files.

By minifying http://www.shemarketer.com/wp-content/themes/chocotheme/style.css you can save 432B (15% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

58.01KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
http://www.shemarketer.com/.. /ico-rss-2.png	Expiry time is not specified
http://www.shemarketer.com/.. /meta-bg.gif	Expiry time is not specified
http://www.shemarketer.com/.. /meta-bot.gif	Expiry time is not specified
http://www.shemarketer.com/.. /meta-comments-num.gif	Expiry time is not specified
http://www.shemarketer.com/.. /meta-top.gif	Expiry time is not specified
http://www.shemarketer.com/.. /post-bg.gif	Expiry time is not specified
http://www.shemarketer.com/wp-content/themes/chocotheme/js/fn.js	Expiry time is not specified
http://www.shemarketer.com/wp-content/themes/chocotheme/style.css	Expiry time is not specified
http://www.shemarketer.com/.. /date.png	Expiry time is not specified
http://www.shemarketer.com/.. /ico-rss.png	Expiry time is not specified
http://www.shemarketer.com/.. /main-bg.jpg	Expiry time is not specified
http://www.shemarketer.com/.. /main-bot.jpg	Expiry time is not specified
http://www.shemarketer.com/.. /main-top.jpg	Expiry time is not specified
http://www.shemarketer.com/.. /searchform-field.gif	Expiry time is not specified
http://www.shemarketer.com/.. /sidebar-list-arr.gif	Expiry time is not specified
http://www.shemarketer.com/.. /widgettitle.jpg	Expiry time is not specified
http://www.shemarketer.com/.. /style.css	Expiry time is not specified
http://www.shemarketer.com/.. /female-boss.jpg	Expiry time is not specified
http://www.shemarketer.com/.. /004-gener_gap.jpg	Expiry time is not specified
http://www.shemarketer.com/.. /old_new_box_large-300x240.jpg	Expiry time is not specified
http://www.shemarketer.com/.. /savetimepigSmall.jpg	Expiry time is not specified
http://www.shemarketer.com/.. /Susan-Beversluis-full-218x300.jpg	Expiry time is not specified
http://www.shemarketer.com/.. /Screen-shot-2011-04-03-at-10.04.00-AM.pn...	Expiry time is not specified
http://www.shemarketer.com/.. /Screen-shot-2011-04-03-at-10.34.11-AM.pn...	Expiry time is not specified
http://www.shemarketer.com/.. /Screen-shot-2011-04-03-at-11.17.53-AM.pn...	Expiry time is not specified
http://www.shemarketer.com/.. /Screen-shot-2011-04-03-at-11.22.24-AM.pn...	Expiry time is not specified
http://www.shemarketer.com/wp-content/uploads/2011/04/borrow.jpg	Expiry time is not specified
http://www.shemarketer.com/wp-content/uploads/2011/04/photo-11.png	Expiry time is not specified
http://www.shemarketer.com/.. /Screen-shot-2011-06-27-at-9.18.24-PM.png...	Expiry time is not specified

Speed test – Images

File size of all images combined

1.29MB

Image optimisation

You can save 240.7KB (41% compression) by optimising the images below:

By lossless compressing the http://www.shemarketer.com/wp-content/uploads/2011/04/photo-11.png you can save 101.8KB (46%) data.
By lossless compressing the http://www.shemarketer.com/.. /Screen-shot-2011-06-27-at-9.18.24-PM.png... you can save 29.1KB (45%) data.
By lossless compressing the http://www.shemarketer.com/.. /Screen-shot-2011-04-03-at-10.34.11-AM.pn... you can save 28.4KB (47%) data.
By lossless compressing the http://www.shemarketer.com/.. /savetimepigSmall.jpg you can save 21KB (49%) data.
By lossless compressing the http://www.shemarketer.com/.. /main-bot.jpg you can save 13.1KB (52%) data.
By lossless compressing the http://www.shemarketer.com/.. /female-boss.jpg you can save 11.7KB (42%) data.
By lossless compressing the http://www.shemarketer.com/.. /004-gener_gap.jpg you can save 11KB (22%) data.
By lossless compressing the http://www.shemarketer.com/.. /main-top.jpg you can save 10.2KB (50%) data.
By lossless compressing the http://www.shemarketer.com/.. /Screen-shot-2011-04-03-at-10.04.00-AM.pn... you can save 6.3KB (15%) data.
By lossless compressing the http://www.shemarketer.com/.. /widgettitle.jpg you can save 2.3KB (46%) data.
By lossless compressing the http://www.shemarketer.com/.. /old_new_box_large-300x240.jpg you can save 2.1KB (19%) data.
By lossless compressing the http://www.shemarketer.com/.. /Susan-Beversluis-full-218x300.jpg you can save 2.1KB (16%) data.
By lossless compressing the http://www.shemarketer.com/.. /ico-rss.png you can save 1,008B (20%) data.
By lossless compressing the http://www.shemarketer.com/.. /post-bg.gif you can save 328B (35%) data.
By lossless compressing the http://www.shemarketer.com/.. /main-bg.jpg you can save 185B (24%) data.
By lossless compressing the http://www.shemarketer.com/.. /meta-top.gif you can save 139B (33%) data.

Links

We found a total of 75 different links.
Internal links: 28
External links: 47

External links:

Link text (anchor)	Link strength
Human Resource Executive Online
New data on gender segregation and pay disparities in jobs
clicking here
http://remappingdebate.org/mediapopup?content=node/329
Best and Worst Marketing Ideas . . . Ever
The 10 Worst Ad Campaigns of All Time
http://today.msnbc.msn.com/id/41391902/ns/today-today_news
Super Bowl advertisers say the $3 million is worth it
TouchPad and Veer Are Fine. Now HP Must Earn Our Trust
7 Worst Online Marketing Mistakes
Small Business News: Marketing Your Online Business Like Arianna Huffington
Mattel digital campaign: Barbie and Ken reunite?
Nielsen’s State of the Media 2010
WeddingWire
Wedding911 by The Knot
iWedding Deluxe – the Wedding Planner
Women 2.0’s Founder Labs
Founder Labs
The 15 Most Important Women in Tech History.
http://thebrandessence.wordpress.com/
http://www.linkedin.com/in/susanbeversluis
http://twitter.com/#!/susanbeversluis
Ancestry.com
Sunset Hills Vineyard
D&B
BusinessDictionary.com
About.com
Wikipedia
dynamics in the workplace
WiseGeek
MSN’s Business on Main
LA Times
10 Reasons to Start a Business This Year
Center for Women’s Business Research
How to Become a Certified Woman-Owned Business
National Association of Women Business Owners
NAWBO
United States
Small Business Association’s Office of Government Contracting
SBA’s Office of Government Contracting
National Women Business Owners Corporation Database
WomenBiz.gov
Top 10 New Years Resolutions 2011
visualization
TEDWomen
Ted Murphy
.css{mayo}

Internal links:

Link text (anchor)	Link strength
SheMarketer
About
RSS
She Works Hard for the Money
Uncategorized
Something Borrowed: Part 4
Something New: Part 3, Mobile Usage
first post of this series
Featured Femme • March 2011
1 Comment
Something Old: Part 2 (Generational Marketing)
early post
Something Old, Something New, Something Borrowed, Something Blue: Part 1
1 Comment
Time Savers
Bossy Women
Resolve to be Relevant
Sit At the Table Ladies
« Older Entries
April 2011
March 2011
February 2011
January 2011
December 2010
November 2010
October 2010
Entries (RSS)
Comments (RSS)

Website security

69.89.25.171

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

Sites on same ip

distributedworkplace.com

price-volume.com

border-tech.com

zorotech.ca

dogfishventures.com

thephillipsfoundation.com

theeverydayoptimist.com

strategicofficenetworks.com

coldwatercattlecompany.com

Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Typos

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SEO report of shemarketer.com