richinsurance.com

Tasks

Make the site mobile device friendly.
Avoid using deprecated HTML tags.
Try to make your site load faster.

SEO

URL

Domain : www.preferins.com/

Character length : 18

Title

Home - Preferred Insurance Services

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: website
title: Home - Preferred Insurance Services
url: http://www.preferins.com/
site_name: Preferred Insurance Services
image: http://www.preferins.com/wp-content/uploads/2014/05/img11.jpg

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://preferins.com/robots.txt

User-agent	Disallowed for the search engines
*	/wp-admin/

Social

Social Engagement

Linkedin22

Facebook Share0

Facebook Comments0

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Home - Preferred Insurance Services

Character length : 35

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 13%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
8	3	5	0	0	0

Heading structure in the source code

<H1> Serving the Mid-Atlantic area in Virginia, Washington DC and Maryland
<H1> Committed to you with professional, dependable service
<H1> Tailored insurance plans to protect your business
<H2> For Your Business
<H2> For You
<H2> The Latest
<H1> Memorial Day Weekend and Friday-Summer Office Hours
<H1> Drunk Driving Lawsuit against Bars Highlights Liquor Liability Exposures
<H1> Motorcycle Safety: Did You Know?
<H1> Understanding Life Insurance Terms
<H1> Do you need to…
<H3> Request Your Risk Review
<H3> Risk Review Request
<H3> What Our Customers Say...
<H3> Navigation
<H3> Locations

Word cloud

insurance17
preferred13
business9
company6
services6
risk5
read5
always4
know4
home4
service4
all4
life4
best3
construction3
like3
policy3
motorcycle3
attached3
download3
masonry3
pdf3
jenkins3
coverage3
questions3
shapiro3
bill3
review3
singleton3
needs3
erie3
management3
president3
help3
years2
prompt2
very2
great2
rates2
team2
concern2
matters2
demonstrate2
thank2
highlights2
liquor2
appreciate2
experience2
liability2
united2
year2
pay2
get2
need2
claim2
request2
contractor2
specializing2
electric2
cfo2

Keyword matrix

word	title	descriptions	heading
insurance
preferred
business
company
services
risk

Two Word cloud

preferred insurance5
read more3
for you2
pay your2
life insurance2
liquor liability2

Three Word cloud

download the attached pdf3
with preferred insurance2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 18 images on this web page.

Alternate attributes for the following 4 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

6.30

Flesch Reading Ease

61.20

Coleman Liau Index

12.00

Automated Readability Index (ARI)

5.10

Dale–Chall Readability

6.70

SMOG Index

9.60

Spache Readibility

5.00

Number of letters

6307

Number of words

1274

Number of sentences

199

Average words per sentences

Number of syllables

2096

Syllables in words

2116

Average syllables in words

1.65

Number of words in first three syllables

242

Percentage of word / syllables

19.00

Words not in Dale-Chall easy-word list

516

Words not in Spache easy-word list

361

Technologies

Mobile optimization

Mobilnezet ellenorzes - warning

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

5,569 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://www.preferins.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
https://www.preferins.com/.. /jquery-migrate.min.js?ver=1.4.1
https://www.preferins.com/.. /cnss.js?ver=1.0

List of render blocking css files

http://fonts.googleapis.com/css?family=Abel
https://www.preferins.com/wp-content/themes/twentyfourteen/style.css
https://www.preferins.com/.. /bootstrap.min.css
https://www.preferins.com/.. /bootstrap-theme.min.css
https://www.preferins.com/.. /custom-theme.css
https://www.preferins.com/.. /font-awesome.min.css?ver=4.7
https://www.preferins.com/.. /cnss.css?ver=1.0
https://static.reviewmgr.com/.. /reviewstream.css?v=20180726&ver=4.9.7
https://static.reviewmgr.com/stylesheets/icons.css?v=1532038000265
https://fonts.googleapis.com/css?family=Roboto:100,300,400,700
https://fonts.googleapis.com/css?family=Open+Sans:400,600,700
https://www.preferins.com/.. /jquery.bxslider.css?ver=4.9.7
https://www.preferins.com/.. /testimonials-widget.css?ver=4.9.7
https://www.preferins.com/.. /cff-style.css?ver=2.4.6
https://maxcdn.bootstrapcdn.com/.. /font-awesome.min.css?ver=4.5.0
https://www.preferins.com/.. /tribe-events-full.min.css?ver=4.6.9
https://www.preferins.com/.. /tribe-events-theme.min.css?ver=4.6.9
https://www.preferins.com/.. /tribe-events-full-mobile.min.css?ver=4.6...
https://www.preferins.com/.. /tribe-events-theme-mobile.min.css?ver=4....
https://fonts.googleapis.com/css?family=Lato%3A300%2C400%2C700%2C900%...
https://www.preferins.com/.. /genericons.css?ver=3.0.2
https://www.preferins.com/.. /style.css?ver=4.9.7
https://www.preferins.com/.. /tablepress-combined.min.css?ver=46
https://www.preferins.com/.. /js_composer.min.css?ver=5.1

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://www.preferins.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
http://www.preferins.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
http://www.preferins.com/wp-content/plugins/easy-social-icons/js/cnss.js?ver=1.0
http://www.preferins.com/wp-content/themes/twentyfourteen/js/bootstrap.min.js
http://www.preferins.com/wp-content/themes/twentyfourteen/js/docs.min.js
http://www.preferins.com/wp-content/themes/twentyfourteen/js/public.js
http://www.preferins.com/wp-includes/js/jquery/ui/core.min.js?ver=1.11.4
http://www.preferins.com/wp-includes/js/jquery/ui/widget.min.js?ver=1.11.4
http://www.preferins.com/wp-includes/js/jquery/ui/mouse.min.js?ver=1.11.4
http://www.preferins.com/wp-includes/js/jquery/ui/sortable.min.js?ver=1.11.4
http://www.preferins.com/wp-content/themes/twentyfourteen/js/functions.js?ver=20131209
http://www.preferins.com/wp-includes/js/wp-embed.min.js?ver=4.7.5
http://www.preferins.com/wp-includes/js/jquery/ui/datepicker.min.js?ver=1.11.4
http://www.preferins.com/wp-content/plugins/gravityforms/js/jquery.json.min.js?ver=2.2.1.2
http://www.preferins.com/wp-content/plugins/gravityforms/js/gravityforms.min.js?ver=2.2.1.2
http://www.preferins.com/wp-content/plugins/gravityforms/js/datepicker.min.js?ver=2.2.1.2
http://www.preferins.com/wp-content/plugins/testimonials-widget/includes/libraries/bxslider-4/dist/jquery.bxslider.min.js?ver=4.1.2

File size of all javascript files combined

1.16MB

Javascript minifying

You can save 1.5KB (24% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Error! Too many CSS files detected that slows down the page load.

http://www.preferins.com/wp-content/themes/twentyfourteen/style.css
http://www.preferins.com/wp-content/themes/twentyfourteen/css/bootstrap.min.css
http://www.preferins.com/wp-content/themes/twentyfourteen/css/bootstrap-theme.min.css
http://www.preferins.com/wp-content/themes/twentyfourteen/css/custom-theme.css
http://www.preferins.com/wp-content/plugins/easy-social-icons/css/font-awesome/css/font-awesome.min.css?ver=4.7
http://www.preferins.com/wp-content/plugins/easy-social-icons/css/cnss.css?ver=1.0
http://www.preferins.com/wp-content/plugins/testimonials-widget/includes/libraries/bxslider-4/dist/jquery.bxslider.css?ver=4.7.5
http://www.preferins.com/wp-content/plugins/testimonials-widget/assets/css/testimonials-widget.css?ver=4.7.5
http://www.preferins.com/wp-content/plugins/the-events-calendar/src/resources/css/tribe-events-full.min.css?ver=4.5.0.2
http://www.preferins.com/wp-content/plugins/the-events-calendar/src/resources/css/tribe-events-theme.min.css?ver=4.5.0.2
http://www.preferins.com/wp-content/plugins/the-events-calendar/src/resources/css/tribe-events-full-mobile.min.css?ver=4.5.0.2
http://www.preferins.com/wp-content/plugins/the-events-calendar/src/resources/css/tribe-events-theme-mobile.min.css?ver=4.5.0.2
http://www.preferins.com/wp-content/themes/twentyfourteen/genericons/genericons.css?ver=3.0.2
http://www.preferins.com/wp-content/themes/twentyfourteen/style.css?ver=4.7.5
http://www.preferins.com/wp-content/tablepress-combined.min.css?ver=45
http://www.preferins.com/wp-content/plugins/js_composer/assets/css/js_composer.min.css?ver=5.1
http://www.preferins.com/wp-content/plugins/gravityforms/css/formreset.min.css?ver=2.2.1.2
http://www.preferins.com/wp-content/plugins/gravityforms/css/datepicker.min.css?ver=2.2.1.2
http://www.preferins.com/wp-content/plugins/gravityforms/css/formsmain.min.css?ver=2.2.1.2
http://www.preferins.com/wp-content/plugins/gravityforms/css/readyclass.min.css?ver=2.2.1.2
http://www.preferins.com/wp-content/plugins/gravityforms/css/browsers.min.css?ver=2.2.1.2

File size of all css files combined

1.04MB

CSS minifying

You can save 3.9KB (28% compression) on the analysed URL by minifying the CSS files.

By minifying https://www.preferins.com/wp-content/themes/twentyfourteen/style.css you can save 1.2KB (42% compression rate)
By minifying https://www.preferins.com/.. /style.css?ver=4.9.7 you can save 1.2KB (42% compression rate)
By minifying https://www.preferins.com/.. /cff-style.css?ver=2.4.6 you can save 533B (26% compression rate)
By minifying https://www.preferins.com/.. /custom-theme.css you can save 505B (11% compression rate)
By minifying https://www.preferins.com/.. /jquery.bxslider.css?ver=4.9.7 you can save 372B (31% compression rate)
By minifying https://www.preferins.com/.. /testimonials-widget.css?ver=4.9.7 you can save 115B (19% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

119.68KB

Gzip compression

Error! By using Gzip you can save 475B (50% compression) on your site.

By compressing https://www.preferins.com/.. /datepicker.min.js?ver=2.2.5 you can save 475B (50% compression rate)
By compressing https://www.preferins.com/.. /cnss.js?ver=1.0 you can save 320B (59% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://static.hotjar.com/c/hotjar-464316.js?sv=5	60 seconds
https://www.google.com/.. /api.js?hl=en&render=explicit&ver=4.9.7	5 minutes
https://www.google.com/.. /webworker.js?hl=en&v=v1531759913576	5 minutes
https://connect.facebook.net/en_US/sdk.js	20 minutes
https://static.reviewmgr.com/stylesheets/icons.css?v=1532038000265	60 minutes
https://ssl.google-analytics.com/ga.js	2 hours

Speed test – Images

File size of all images combined

1.47MB

Image optimisation

You can save 1.1MB (77% compression) by optimising the images below:

By lossless compressing the https://www.preferins.com/wp-content/uploads/2014/05/Slider4.jpg you can save 465.1KB (77%) data.
By lossless compressing the https://www.preferins.com/wp-content/uploads/2014/05/Slider3.jpg you can save 351KB (77%) data.
By lossless compressing the https://www.preferins.com/.. /Slider-construction.jpg you can save 263.6KB (80%) data.
By lossless compressing the http://www.preferins.com/.. /GooglePlus-logos-02.png you can save 20.2KB (92%) data.
By lossless compressing the https://www.preferins.com/.. /business-bg.png you can save 8.3KB (28%) data.
By lossless compressing the https://www.preferins.com/.. /phone-icon.png you can save 132B (12%) data.

Traffic

Alexa

5438418

Links

We found a total of 58 different links.
Internal links: 49
External links: 9

External links:

Link text (anchor)	Link strength
Review Us
https://www.linkedin.com/company/preferred-insurance-services-inc-
https://www.facebook.com/PreferIns
https://twitter.com/Preferred4Biz
https://plus.google.com/+PreferinsFairfaxVA/about
Jenkins Services and Restoration
Singleton Electric Company
Shapiro & Duncan
United Masonry Inc

Internal links:

Link text (anchor)	Link strength
Review Us
Home
For Business
Risk Management
For Individuals
Your Account
About Us
Contact Us
http://www.preferins.com/#myCarousel
Construction
Information Technology
Roofer
Elevator
Property & Casualty
Habitational
Employee Benefits
Restaurant
Life
Home
Auto
Renters
Condo
Boat
RV
Dwelling & Fire
Property
Flood
Wedding
Umbrella
Life
Memorial Day Weekend and Friday-Summer Office Hours
Read More
Drunk Driving Lawsuit against Bars Highlights Liquor Liability Exposures
Read More
Motorcycle Safety: Did You Know?
Read More
Understanding Life Insurance Terms
Read More
Get a quote?
Pay your bill?
Submit a claim?
Home Page
For Individuals
Pay Your Bill
File A Claim
Map & Directions
Map & Directions
Disclaimer
Privacy

Website security

208.80.5.206

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

Sites on same ip

studytransportation.com

myhometownautomotive.com

surprisinglysinglelife.com

Icons

Favicon

Good! The website uses favicon.

Order of Heading elements on mobile by position

H1 : Committed to you with professional, dependable service, ( 0px from top )
H1 : Tailored insurance plans to protect your business, ( 0px from top )
H1 : Serving the Mid-Atlantic area in Virginia, Washington DC and Maryland, ( 283px from top )
H2 : For Your Business, ( 451px from top )
H2 : For You, ( 1010px from top )

Typos

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SEO report of richinsurance.com