retailpolitics.com

Tasks

Avoid using deprecated HTML tags.
Try to make your site load faster.

SEO

URL

Domain : www.retailpolitics.com/

Character length : 23

Title

RETAIL POLITICS

Description

Elevate the discourse.

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

url: http://www.retailpolitics.com/
type: website
title: RETAIL POLITICS
description: Elevate the discourse.
image: http://signup.retailpolitics.com/wp-content/uploads/2016/11/fb-thumbnail.png

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.

Social

Social Engagement

Linkedin28

Facebook Share0

Facebook Comments0

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

Error! No language localization is found.

Title

RETAIL POLITICS

Character length : 15

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 2%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
1	0	0	0	0	0

Heading structure in the source code

<H1>

Word cloud

Keyword matrix

word	title	descriptions	heading

404 Page

The website has no standard 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 1 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

http://signup.retailpolitics.com/.. /rp-logo-line-2x.png

Technologies

Mobile optimization

This website is optimal for mobile devices!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is not fast enough: 1.1 seconds have passed until the page started to load.

Loading time

8,951 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

http://www.retailpolitics.com/wp-includes/js/jquery/jquery.js
http://www.retailpolitics.com/.. /modernizr-custom.js
https://cdn.jsdelivr.net/jquery.url.parser/2.3.1/purl.min.js
https://cdn.jsdelivr.net/jquery.cookie/1.4.1/jquery.cookie.min.js
https://cdnjs.cloudflare.com/.. /jquery.fitvids.min.js
http://www.retailpolitics.com/.. /scripts.js

List of render blocking css files

https://cdnjs.cloudflare.com/.. /font-awesome.min.css
https://maxcdn.bootstrapcdn.com/.. /bootstrap.min.css
http://www.retailpolitics.com/.. /style.css
https://fonts.googleapis.com/css?family=Vollkorn:400&subset=
https://fonts.googleapis.com/css?family=Vollkorn:400&subset=
https://fonts.googleapis.com/css?family=Vollkorn:400&subset=
https://cdnjs.cloudflare.com/.. /animate.min.css

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

http://www.retailpolitics.com/wp-includes/js/jquery/jquery.js
http://www.retailpolitics.com/wp-content/plugins/seedprod-coming-soon-pro-5/template/js/modernizr-custom.js
http://www.retailpolitics.com/wp-content/plugins/seedprod-coming-soon-pro-5/template/js/scripts.js

File size of all javascript files combined

130.29KB

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://www.retailpolitics.com/wp-content/plugins/seedprod-coming-soon-pro-5/template/style.css

File size of all css files combined

241.47KB

CSS minifying

You can save 3.6KB (41% compression) on the analysed URL by minifying the CSS files.

By minifying http://www.retailpolitics.com/.. /style.css you can save 3.6KB (41% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

15.64KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
http://signup.retailpolitics.com/.. /rp-logo-line-2x.png	Expiry time is not specified
http://www.retailpolitics.com/.. /modernizr-custom.js	Expiry time is not specified
http://www.retailpolitics.com/.. /scripts.js	Expiry time is not specified
http://www.retailpolitics.com/.. /style.css	Expiry time is not specified
http://www.retailpolitics.com/wp-includes/js/jquery/jquery.js	Expiry time is not specified

Speed test – Images

File size of all images combined

14.15KB

Image optimisation

All images are optimized.

Links

We found a total of 4 different links.
External links: 4

External links:

Link text (anchor)	Link strength
https://twitter.com/retail_politics
https://www.facebook.com/retailpolitics
https://www.instagram.com/retail_politics
https://www.pinterest.com/retailpolitics

Internal links:

Link text (anchor)	Link strength

Website security

107.180.25.196

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

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Icons

Favicon

Good! The website uses favicon.

Order of Heading elements on mobile by position

H1 : , ( 81px from top )

Typos

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SEO report of retailpolitics.com