SEO report of pumpshop.co.nz

The Pump Shop | NZ Pump Supplies | Pump Shop

www.pumpshop.co.nz/

NZ Pump & Filtration Specialists – Pumps for Irrigation systems, Campervans, Pools, Spas, Ponds, Drainage, Fountains – Household filter systems ...


 Tasks

  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.pumpshop.co.nz/

Character length : 19

Title
The Pump Shop | NZ Pump Supplies | Pump Shop
Description
NZ Pump & Filtration Specialists – Pumps for Irrigation systems, Campervans, Pools, Spas, Ponds, Drainage, Fountains – Household filter systems, undersink, tap water filters.
Keywords (meta keywords)
Pumps for Irrigation systems, RV’s, Campervans, Pools, fountains, Ponds, Diary sheds, filters, low voltage applications – DAB, Shurflo, Davies, White, Pondmate, Areta, Onga

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Error! Hyphen (-) is a better solution than underscore (_) in the URLs
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
XHTML 1.0 Strict
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
The Pump Shop | NZ Pump Supplies | Pump Shop

Character length : 45

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 4%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
005210
Heading structure in the source code
  • <H4> Your Shopping cart is empty.
  • <H3> All Prices are excluding GST  
  • <H5> For more information contact us on (07) 578 4405 or 0800 031 732
  • <H3> Filtration
  • <H3> Household Pumps
  • <H3> Farm/Commercial Pumps
  • <H3> Submersible Pumps
  • <H4> Newsletter Sign-up
Word cloud
  • pumps53
  • pump23
  • pressure14
  • shurflo10
  • parts6
  • tank6
  • submersible5
  • only4
  • controllers4
  • accessories4
  • washdown4
  • controller4
  • cart4
  • farm/commercial3
  • filtration3
  • household3
  • search3
  • tanks2
  • switches2
  • brass2
  • tees2
  • hoses2
  • compare2
  • systems2
  • violet2
  • newsletter2
  • items2
  • covers2
  • replacements2
  • all2
  • areta2
  • onga2
  • davies2
  • dab2
  • water2
  • hot2
  • cartridges2
  • returns2
  • brands2
  • indicators2
  • packaged2
  • stations2
  • circulator2
  • level2
  • ultra2
  • pond2
  • engine2
  • powered2
  • hole2
  • bore2
  • shopping2
  • products2
  • solar2
  • pool2
  • purpose2
  • marine2
  • housings2
  • general2
  • spare2
  • spray2
Keyword matrix
wordtitledescriptionsheading
pumps
pump
pressure
shurflo
parts
tank
Two Word cloud
  • with pressure4
  • pump with4
  • tanks pressure2
  • switches brass2
  • violet systems2
  • filtration housings2
Three Word cloud
  • general purpose pumps2
  • parts replacements pump2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 93 images on this web page.

Alternate attributes for the following 91 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
1.90
Flesch Reading Ease
87.00
Coleman Liau Index
8.60
Automated Readability Index (ARI)
0.00
Dale–Chall Readability
4.70
SMOG Index
6.90
Spache Readibility
5.00
Number of letters
1002
Number of words
241
Number of sentences
74
Average words per sentences
3
Number of syllables
332
Syllables in words
334
Average syllables in words
1.38
Number of words in first three syllables
30
Percentage of word / syllables
12.45
Words not in Dale-Chall easy-word list
78
Words not in Spache easy-word list
70

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Good! The website uses printer-friendly CSS.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://www.pumpshop.co.nz/media/js/af1de5142db42983b2411b5f4cf536ac.js
  • http://www.pumpshop.co.nz/skin/frontend/default/f002/js/dropdown.js
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.pumpshop.co.nz/media/css/94bec4370be6970cf71c35c4fb617774.css
  • http://www.pumpshop.co.nz/media/css/1c71e418bb9239c4bee742cc3c877e30.css
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 145 different links.
Internal links: 144
External links: 1

External links:

Link text (anchor) Link strength

Internal links:

Link text (anchor) Link strength

 Website security

IP
210.48.42.68
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Typos

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