SEO report of onthewateroutfitters.com
On The Water Outfitters - On The Water Outfitters
www.onthewateroutfitters.com/
Error! The "meta description" is missing, the page has no summary description!
Tasks
- Avoid using deprecated HTML tags.
- Use "H" tags.
SEO
URL
Domain : www.onthewateroutfitters.com/
Character length : 29
Title
On The Water Outfitters - On The Water Outfitters
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol
Good! The OG (Open Graph) protocol is set on this website.
url: http://www.onthewateroutfitters.com/?source=facebook
site_name: On The Water Outfitters
title: On The Water Outfitters
Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://onthewateroutfitters.com/robots.txt
https://onthewateroutfitters.com/robots.txt
| User-agent | Disallowed for the search engines |
|---|---|
| * |
|
Social
Social Engagement
No info found.
Content
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”us”.
Title
On The Water Outfitters - On The Water Outfitters
Character length : 49
Good! The title’s length is between 10 and 70 characters.
Character length : 49
Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 4%
Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
|---|---|---|---|---|---|
| 0 | 0 | 0 | 0 | 0 | 0 |
No "H" tags found
Heading structure in the source code
Word cloud
- new18
- striper13
- outfitters10
- sleeve9
- cart8
- add8
- long6
- sweatshirt4
- water4
- oval4
- hooded4
- cup3
- short3
- shirts3
- products3
- register2
- combo2
- brands2
- registration2
- subscription2
- hat2
- fishing2
- oufitters2
- crest2
- full2
- calendar2
- fleece2
- sale2
- subscribe2
- magazine2
- sweatshirts2
- account2
Keyword matrix
| word | title | descriptions | heading |
|---|---|---|---|
| new | |||
| striper | |||
| outfitters | |||
| sleeve | |||
| cart | |||
| add |
Two Word cloud
- new new5
- add to cart5
- hooded sweatshirt3
- long sleeve3
- sleeve shirts3
- striper hooded2
Three Word cloud
- cart new outfitters2
- crest long sleeve2
- striper oval hooded2
- oval long sleeve2
- full striper short2
404 Page
The website has no standard 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 25 images on this web page.
Good! Every image has an alternative text attributes set on this website.
Good! Every image has an alternative text attributes set on this website.
Technologies
Mobile optimization
This website is optimal for mobile devices!
Detected applications
 | Google Analytics | Analytics |
 | Google Font API | Font Scripts |
 | Lightspeed eCom | Ecommerce |
 | Twitter Bootstrap | Web Frameworks |
 | jQuery | JavaScript Frameworks |
 | jQuery UI | JavaScript Frameworks |
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.
Speed test
Server response time
The server response time is fast enough.
Loading time
2,488 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
51
Number of source domains
9
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
List of render blocking javascript files
- https://static.shoplightspeed.com/assets/jquery-1-9-1.js?2018-01-09
- https://static.shoplightspeed.com/.. /jquery-ui-1-10-1.js?2018-01-09
- https://assets.shoplightspeed.com/.. /global.js?20180213202941
- https://assets.shoplightspeed.com/.. /jcarousel.js?20180213202941
- https://static.shoplightspeed.com/assets/gui.js?2018-01-09
- https://static.shoplightspeed.com/.. /gui-responsive-2-0.js?2018-01-09
- https://fonts.googleapis.com/css?family=Open%20Sans:400,300,600
- https://fonts.googleapis.com/css?family=Open%20Sans:400,300,600
- https://assets.shoplightspeed.com/.. /bootstrap.css?20180213202941
- https://assets.shoplightspeed.com/.. /style.css?20180213202941
- https://assets.shoplightspeed.com/.. /settings.css?20180213202941
- https://static.shoplightspeed.com/assets/gui-2-0.css?2018-01-09
- https://static.shoplightspeed.com/.. /gui-responsive-2-0.css?2018-01-09
- https://assets.shoplightspeed.com/.. /custom.css?20180213202941
Speed test – Javascript
Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
541.65KB
Javascript minifying
You can save 924B (18% compression) on the analysed URL by minifying the javascript files.
Speed test – CSS
CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
119.14KB
CSS minifying
You can save 1.5KB (16% compression) on the analysed URL by minifying the CSS files.
- By minifying https://assets.shoplightspeed.com/.. /style.css?20180213202941 you can save 1.2KB (15% compression rate)
- By minifying https://assets.shoplightspeed.com/.. /settings.css?20180213202941 you can save 244B (17% compression rate)
- By minifying https://static.shoplightspeed.com/.. /gui-responsive-2-0.css?2018-01-09 you can save 133B (15% compression rate)
Speed test – Compression
Uncompressed size of the of the HTML
37.30KB
Gzip compression
Error! By using Gzip you can save 110B (32% compression) on your site.
- By compressing https://buttons-config.sharethis.com/js/58ff075da9dabe0012b03331.js you can save 110B (32% compression rate)
Speed test – Browser cache
Number of static resources (image, JS, CSS)
34
Browser cache
The browser cache is not set correctly for all elements.
| URL | Duration |
|---|---|
| https://assets.shoplightspeed.com/.. /glyphicons-halflings-regular.woff | Expiry time is not specified |
| https://assets.shoplightspeed.com/.. /social-icons-2x.png | Expiry time is not specified |
| https://buttons-config.sharethis.com/js/58ff075da9dabe0012b03331.js | 60 seconds |
| https://platform-api.sharethis.com/js/sharethis.js | 60 minutes |
| https://www.google-analytics.com/analytics.js | 2 hours |
Speed test – Images
File size of all images combined
563.37KB
Image optimisation
You can save 39.7KB (21% compression) by optimising the images below:
- By lossless compressing the https://static.shoplightspeed.com/.. /sign-up-now-2018-striper-cup-registratio... you can save 5KB (21%) data.
- By lossless compressing the https://static.shoplightspeed.com/.. /new-dvd-bundle-seasons-12-13-14.jpg you can save 4.9KB (23%) data.
- By lossless compressing the https://static.shoplightspeed.com/.. /new-2018-on-the-water-fishing-calendar.j... you can save 4.9KB (20%) data.
- By lossless compressing the https://assets.shoplightspeed.com/.. /social-icons-2x.png you can save 2.8KB (17%) data.
- By lossless compressing the https://static.shoplightspeed.com/.. /tuna-diamond-silhouette-t-shirt.jpg you can save 2.7KB (19%) data.
- By lossless compressing the https://static.shoplightspeed.com/.. /columbia.jpg you can save 2.4KB (25%) data.
- By lossless compressing the https://static.shoplightspeed.com/.. /reverse-striper-pocket-t-shirt.jpg you can save 2.4KB (17%) data.
- By lossless compressing the https://static.shoplightspeed.com/.. /simms.jpg you can save 2.2KB (24%) data.
- By lossless compressing the https://static.shoplightspeed.com/.. /new-tech-1-4-zip.jpg you can save 2.1KB (16%) data.
- By lossless compressing the https://static.shoplightspeed.com/.. /new-tuna-trucker-hat.jpg you can save 2KB (21%) data.
- By lossless compressing the https://static.shoplightspeed.com/.. /helly-hansen.jpg you can save 1.6KB (25%) data.
- By lossless compressing the https://static.shoplightspeed.com/.. /grundens.jpg you can save 1.6KB (26%) data.
- By lossless compressing the https://static.shoplightspeed.com/.. /stormr.jpg you can save 1.5KB (21%) data.
- By lossless compressing the https://static.shoplightspeed.com/.. /new-striper-diamond-classic-fit-hat.jpg you can save 1.5KB (18%) data.
- By lossless compressing the https://static.shoplightspeed.com/.. /under-armour.jpg you can save 1.3KB (25%) data.
- By lossless compressing the https://static.shoplightspeed.com/.. /icon-payment-creditcard.png?2018-01-09 you can save 519B (18%) data.
Traffic
Alexa
3011468
Main traffic sources
Links
We found a total of 82 different links.
Internal links: 72
External links: 10
Internal links: 72
External links: 10
External links:
Internal links:
Website security
IP
54.165.74.205
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.
Sites on same ip
Icons
Favicon
Good! The website uses favicon.
Typos
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