SEO report of marketforce.hk

Redirected to mfa-asia.com/

Market Force (Asia) | Asia's Leader in Travel Retail

mfa-asia.com/

Error! The "meta description" is missing, the page has no summary description!

   

 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : mfa-asia.com/

Character length : 13

Title
Market Force (Asia) | Asia's Leader in Travel Retail
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://mfa-asia.com/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Market Force (Asia) | Asia's Leader in Travel Retail

Character length : 57

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 13%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
323000
Heading structure in the source code
  • <H1> Market Force (Asia)
  • <H1> Asia's Leader in Travel Retail
  • <H2> Experts of Brand Strategy in Asia Pacific
  • <H3> Exceptional
  • <H3> Efficient
  • <H3> Established
  • <H2> SOME OF THE GREAT BRANDS WE DISTRIBUTE
  • <H1> This site is contains Tobacco and Liquor brand information and is restricted to users 21 years of age or older
Word cloud
  • brands7
  • asia7
  • years4
  • all4
  • brand4
  • only4
  • market4
  • read4
  • force4
  • kong3
  • hong3
  • duty3
  • partners3
  • tobacco3
  • operators3
  • items3
  • free3
  • search2
  • provide2
  • travel2
  • retail2
  • network2
  • around2
  • between2
  • shops2
  • place2
  • business2
  • distribution2
  • testimonials2
  • home2
  • just2
  • service2
  • delivery2
  • shelves2
  • make2
  • quality2
  • sure2
  • wide2
  • age2
  • news2
  • liquor2
  • both2
  • ourselves2
  • website2
  • able2
Keyword matrix
wordtitledescriptionsheading
brands
asia
years
all
brand
only
Two Word cloud
  • market force3
  • force asia3
  • news contact2
  • travel retail2
  • hong kong2
Three Word cloud
  • market force asia2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 8 images on this web page.

Alternate attributes for the following 8 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
5.20
Flesch Reading Ease
67.10
Coleman Liau Index
12.00
Automated Readability Index (ARI)
4.10
Dale–Chall Readability
6.10
SMOG Index
8.70
Spache Readibility
5.00
Number of letters
2683
Number of words
553
Number of sentences
104
Average words per sentences
5
Number of syllables
878
Syllables in words
897
Average syllables in words
1.59
Number of words in first three syllables
93
Percentage of word / syllables
16.82
Words not in Dale-Chall easy-word list
206
Words not in Spache easy-word list
176

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 0.90 seconds have passed until the page started to load.
Table layout
Good! No nested tables found.
Number of HTTP resources
53
Number of source domains
6
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • https://ajax.googleapis.com/.. /jquery.min.js?ver=2.0.3
  • https://mfa-asia.com/.. /jquery.swipebox.min.js?ver=2.0.4
  • https://mfa-asia.com/.. /infinite-scroll.pkgd.min.js?ver=bde141b0...
  • https://mfa-asia.com/.. /front.js?ver=2.0.4
List of render blocking css files
  • https://fonts.googleapis.com/css?family=Open+Sans:300italic,400italic...
  • https://mfa-asia.com/.. /styles.css?ver=5.0.1
  • https://mfa-asia.com/.. /swipebox.min.css?ver=2.0.4
  • https://mfa-asia.com/.. /woocommerce-layout.css?ver=3.0.6
  • https://mfa-asia.com/.. /woocommerce-smallscreen.css?ver=3.0.6
  • https://mfa-asia.com/.. /woocommerce.css?ver=3.0.6
  • https://mfa-asia.com/.. /style.css?ver=bde141b00f0b522a5352254973...
  • https://mfa-asia.com/.. /font-awesome.min.css?ver=bde141b00f0b522...
  • https://mfa-asia.com/.. /font-awesome-extension.min.css?ver=bde14...
  • https://ajax.googleapis.com/.. /jquery-ui.css?ver=bde141b00f0b522a535225...

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://mfa-asia.com/wp-content/plugins/responsive-lightbox/assets/swipebox/js/jquery.swipebox.min.js?ver=1.6.12
  • http://mfa-asia.com/wp-content/plugins/responsive-lightbox/js/front.js?ver=1.6.12
  • http://mfa-asia.com/wp-content/plugins/contact-form-7/includes/js/jquery.form.min.js?ver=3.51.0-2014.06.20
  • http://mfa-asia.com/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=4.7
  • http://mfa-asia.com/wp-content/themes/marketforce/javascripts/marketforce.min.js?ver=1.0
  • http://mfa-asia.com/wp-includes/js/wp-embed.min.js?ver=11349085ab8b2007ce63b66f3457e793
File size of all javascript files combined
568.11KB
Javascript minifying
You can save 2KB (20% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://mfa-asia.com/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=4.7
  • http://mfa-asia.com/wp-content/plugins/responsive-lightbox/assets/swipebox/css/swipebox.min.css?ver=1.6.12
  • http://mfa-asia.com/wp-content/plugins/age-verify/includes/assets/styles.css?ver=11349085ab8b2007ce63b66f3457e793
  • http://mfa-asia.com/wp-content/themes/marketforce/style.css?ver=11349085ab8b2007ce63b66f3457e793
File size of all css files combined
320.39KB
CSS minifying
You can save 3.7KB (15% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
26.42KB
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
43
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
https://google-analytics.com/analytics.js2 hours
https://mfa-asia.com/.. /scripts.js?ver=5.0.12 days
https://mfa-asia.com/.. /infinite-scroll.pkgd.min.js?ver=bde141b0...2 days
https://mfa-asia.com/.. /jquery.swipebox.min.js?ver=2.0.42 days
https://mfa-asia.com/.. /front.js?ver=2.0.42 days
https://mfa-asia.com/.. /TUI_sync.js?ver=1.02 days
https://mfa-asia.com/.. /add-to-cart.min.js?ver=3.0.62 days
https://mfa-asia.com/.. /cart-fragments.min.js?ver=3.0.62 days
https://mfa-asia.com/.. /woocommerce.min.js?ver=3.0.62 days
https://mfa-asia.com/.. /jquery.blockUI.min.js?ver=2.702 days
https://mfa-asia.com/.. /js.cookie.min.js?ver=2.1.42 days
https://mfa-asia.com/.. /mobile-logo.svg2 days
https://mfa-asia.com/.. /sprite-desktop.svg2 days
https://mfa-asia.com/.. /marketforce.min.js?ver=1.02 days
https://mfa-asia.com/wp-content/uploads/2014/05/efficient11.svg2 days
https://mfa-asia.com/wp-content/uploads/2014/05/established11.svg2 days
https://mfa-asia.com/wp-content/uploads/2014/05/exceptional11.svg2 days
https://mfa-asia.com/.. /wp-embed.min.js?ver=bde141b00f0b522a5352...2 days
https://mfa-asia.com/.. /wp-emoji-release.min.js?ver=bde141b00f0b...2 days

 Speed test – Images

File size of all images combined
1.39MB
Image optimisation
You can save 811.7KB (73% compression) by optimising the images below:

 Links

We found a total of 59 different links.
Internal links: 57
External links: 2

External links:

Link text (anchor) Link strength
Home
Techtone - Website Design and Branding

Internal links:

Link text (anchor) Link strength
Market Force (Asia)
Skip to content
Menu
About Us
Services
Testimonials
Our People
Brands
All Brands
Accessories
iTrainer
Medisana
Voice Caddie
Fashion
Finlay & Co.
Hunting World
LeSportsac
Montegrappa
Outdoor
Jewelry
Amanda Suarez
Liquor
Beluga
Glengoyne
Belenkaya
Shieldaig
Smokehead
King Robert II
Skincare/Fragrance
L’Occitane
Crabtree & Evelyn
Tobacco
American Spirit
Arnold Andre
Scandinavian Tobacco Group
News
Contact Us
Duty Free Operators
Read More
Distribution Partners
Read More
Learn More
Exceptional We are selective in the brands that we choose to work with and provide each one with a tailored, high quality level of service. Read Testimonials
Efficient Based in Hong Kong, we have positioned ourselves centrally in Asia so that we are able to have the fastest possible delivery times in order to meet customer demands. The quality supply chain service that we provide is paramount to our business. About Our Staff
Established With over 50 years of Duty Free experience shared between all team members and over 15 years since the company’s incorporation, we not only offer a deep industry knowledge but also a wide network of business partners. Read Our History
http://mfa-asia.com/brands/scandinavian-tobacco-group
http://mfa-asia.com/brands/outdoor
http://mfa-asia.com/brands/lesportsac
http://mfa-asia.com/brands/loccitane-en-provence
http://mfa-asia.com/brands/glengoyne
http://mfa-asia.com/brands/crabtree-evelyn
http://mfa-asia.com/brands/beluga
http://mfa-asia.com/brands/american-spirit
View All Brands
Home
Our Brands
Privacy Policy

 Website security

IP
52.33.37.42
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Typos

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