SEO report of houseoftravel.com.au

House of Travel

houseoftravel.com.au/

House of Travel


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : houseoftravel.com.au/

Character length : 21

Title
House of Travel
Description
House of Travel
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://houseoftravel.com.au/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
House of Travel

Character length : 15

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 18%

Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
H1H2H3H4H5H6
210000
Heading structure in the source code
  • <H1> Australasia’s Largest Independent Travel Company
  • <H1> Our Story
  • <H2> From small beginnings to billion-dollar turnover
Word cloud
  • travel15
  • australia8
  • house5
  • zealand4
  • company4
  • new4
  • holidays3
  • hoot3
  • largest3
  • team3
  • centre3
  • personal2
  • providing2
  • holiday2
  • travelmanagers2
  • all2
  • sydney2
  • consultants2
  • world2
  • nsw2
  • office2
  • head2
  • experienced2
  • network2
  • customers2
  • media2
  • cruise2
  • careers2
  • independent2
  • experiences2
  • partners2
  • turnover2
  • brands2
Keyword matrix
wordtitledescriptionsheading
travel
australia
house
zealand
company
new
Two Word cloud
  • hoot holidays3
  • house of travel3
  • independent travel2
  • travel company2
  • our team2
  • careers contact2
Three Word cloud
  • partners media centre2
  • our team our2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 6 images on this web page.

Alternate attributes for the following 4 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
8.70
Flesch Reading Ease
46.90
Coleman Liau Index
12.00
Automated Readability Index (ARI)
7.40
Dale–Chall Readability
7.50
SMOG Index
11.40
Spache Readibility
5.00
Number of letters
1882
Number of words
358
Number of sentences
44
Average words per sentences
8
Number of syllables
642
Syllables in words
633
Average syllables in words
1.79
Number of words in first three syllables
90
Percentage of word / syllables
25.14
Words not in Dale-Chall easy-word list
160
Words not in Spache easy-word list
126

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Number of HTTP resources
22
Number of source domains
1
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://houseoftravel.com.au/.. /jquery.js?ver=1.12.4
  • http://houseoftravel.com.au/.. /jquery-migrate.min.js?ver=1.4.1
  • http://houseoftravel.com.au/.. /scripts.js?ver=1.0.0
List of render blocking css files
  • http://houseoftravel.com.au/.. /styles.css?ver=4.6.1
  • http://houseoftravel.com.au/.. /normalize.css?ver=1.0
  • http://houseoftravel.com.au/wp-content/themes/HOT/style.css?ver=1.0

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://houseoftravel.com.au/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://houseoftravel.com.au/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • http://houseoftravel.com.au/wp-content/themes/HOT/js/scripts.js?ver=1.0.0
  • http://houseoftravel.com.au/wp-content/plugins/contact-form-7/includes/js/jquery.form.min.js?ver=3.51.0-2014.06.20
  • http://houseoftravel.com.au/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=4.6.1
  • http://houseoftravel.com.au/wp-includes/js/wp-embed.min.js?ver=4.7.5
File size of all javascript files combined
146.70KB
Javascript minifying
You can save 2KB (18% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://houseoftravel.com.au/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=4.6.1
  • http://houseoftravel.com.au/wp-content/themes/HOT/normalize.css?ver=1.0
  • http://houseoftravel.com.au/wp-content/themes/HOT/style.css?ver=1.0
File size of all css files combined
35.42KB
CSS minifying
You can save 11.4KB (34% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
14.29KB
Gzip compression
Error! By using Gzip you can save 61.9KB (65% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
7
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://houseoftravel.com.au/.. /footer-idents.pngExpiry time is not specified
http://houseoftravel.com.au/.. /footer-logo.pngExpiry time is not specified
http://houseoftravel.com.au/wp-content/themes/HOT/img/home-1.jpgExpiry time is not specified
http://houseoftravel.com.au/wp-content/themes/HOT/img/home-hoot.pngExpiry time is not specified
http://houseoftravel.com.au/wp-content/themes/HOT/img/home-hot.pngExpiry time is not specified
http://houseoftravel.com.au/.. /home-travelmanagers.pngExpiry time is not specified
http://houseoftravel.com.au/wp-content/themes/HOT/img/logo.pngExpiry time is not specified

 Speed test – Images

File size of all images combined
682.84KB
Image optimisation
You can save 105.5KB (18% compression) by optimising the images below:

 Links

We found a total of 12 different links.
Internal links: 8
External links: 4

External links:

Internal links:

 Website security

IP
27.121.64.193
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Typos

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