homechoiceinternational.com

Tasks

Make the site mobile device friendly.
Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.
Implement the viewport meta tag.

SEO

URL

Domain : www.homechoiceinternational.com/

Character length : 32

Title

HomeChoice Holdings Limited

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Error! Hyphen (-) is a better solution than underscore (_) in the URLs

http://www.homechoiceinternational.com/.. /financial_performance.asp ("Financial results")
http://www.homechoiceinternational.com/investor/m_contact.asp ("IR contact")
http://www.homechoiceinternational.com/.. /international_plc.asp ("Notices and Circulars")
http://www.homechoiceinternational.com/careers/know_us.asp ("Get to know us")

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

The robots.txt file is missing!

Social

Social Engagement

No info found.

Content

Doctype

XHTML 1.0 Transitional

Encoding

Perfect! The character encoding is set: WINDOWS-1252.

Language

We have found the language localisation: ”en”.

Title

HomeChoice Holdings Limited

Character length : 27

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 16%

Acceptable! The text / code ratio is between 15 and 25 percent.

Headings

H1	H2	H3	H4	H5	H6
1	1	0	0	0	0

Heading structure in the source code

<H1> HomeChoice Holdings Limited
<H2> The HomeChoice Group is the largest home shopping retailer in Southern Africa, selling homeware merchandise and financial services to the expanding urban middle-income mass market.

Word cloud

home4
investor4
homechoice4
group3
financial3
zone2
relations2
results2
career2
governance2
sustainability2
website2
board2
individual2
informed2
keep2
read2
shopping2
news2
retailer2
risk2
limited2
holdings2

Keyword matrix

word	title	descriptions	heading
home
investor
homechoice
group
financial
zone

Two Word cloud

shopping retailer2
holdings limited2

Three Word cloud

homechoice holdings limited2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 9 images on this web page.

Alternate attributes for the following 9 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

9.50

Flesch Reading Ease

33.30

Coleman Liau Index

12.00

Automated Readability Index (ARI)

8.70

Dale–Chall Readability

8.90

SMOG Index

9.60

Spache Readibility

5.00

Number of letters

1242

Number of words

206

Number of sentences

Average words per sentences

Number of syllables

414

Syllables in words

437

Average syllables in words

2.01

Number of words in first three syllables

Percentage of word / syllables

35.92

Words not in Dale-Chall easy-word list

114

Words not in Spache easy-word list

102

Technologies

Mobile optimization

Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 952px wide display!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Good! The website uses printer-friendly CSS.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

1,371 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://www.homechoiceinternational.com/.. /jquery.js?ver=1.12.4
https://www.homechoiceinternational.com/.. /jquery-migrate.min.js?ver=1.4.1

List of render blocking css files

https://fonts.googleapis.com/css?family=Open+Sans:300,300i,400,400i,6...
https://www.homechoiceinternational.com/.. /style.min.css?ver=1.3

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

http://www.homechoiceinternational.com/js/jquery-1.7.1.min.js
http://www.homechoiceinternational.com/js/jquery.nivo.slider.js
http://www.homechoiceinternational.com/js/vtip.js

File size of all javascript files combined

448.53KB

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Error! Too many CSS files detected that slows down the page load.

http://www.homechoiceinternational.com/css/screen.css
http://www.homechoiceinternational.com/css/slider.css
http://www.homechoiceinternational.com/css/menu.css
http://www.homechoiceinternational.com/css/vtip.css
http://www.homechoiceinternational.com/css/print.css

File size of all css files combined

182.77KB

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

38.95KB

Gzip compression

Error! By using Gzip you can save 1.7KB (54% compression) on your site.

By compressing https://www.homechoiceinternational.com/.. /HiL_Logo.svg you can save 1.7KB (54% compression rate)
By compressing https://www.homechoiceinternational.com/.. /youtube-logo.svg you can save 1.6KB (50% compression rate)
By compressing https://www.homechoiceinternational.com/.. /twitter-logo-silhouette.svg you can save 656B (47% compression rate)
By compressing https://www.homechoiceinternational.com/.. /linkedin.svg you can save 522B (50% compression rate)
By compressing https://www.homechoiceinternational.com/.. /facebook-logo.svg you can save 428B (45% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://www.googletagmanager.com/gtag/js?id=UA-114914888-1	15 minutes
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

4.54MB

Image optimisation

You can save 2.8MB (66% compression) by optimising the images below:

By lossless compressing the https://www.homechoiceinternational.com/.. /Web_Banner-3.jpg you can save 344.6KB (64%) data.
By lossless compressing the https://www.homechoiceinternational.com/.. /Web_Banner-1.jpg you can save 327.7KB (67%) data.
By lossless compressing the https://www.homechoiceinternational.com/.. /Web_Banner-5.jpg you can save 304.2KB (68%) data.
By lossless compressing the https://www.homechoiceinternational.com/.. /Web_Banner-7.jpg you can save 293.7KB (66%) data.
By lossless compressing the https://www.homechoiceinternational.com/.. /Web_Banner-2.jpg you can save 280.5KB (65%) data.
By lossless compressing the https://www.homechoiceinternational.com/.. /Web_Banner-6.jpg you can save 215.1KB (68%) data.
By lossless compressing the https://www.homechoiceinternational.com/.. /Web_Banner-4.jpg you can save 209KB (65%) data.
By lossless compressing the https://www.homechoiceinternational.com/.. /Mobile_banner-5.jpg you can save 118.4KB (85%) data.
By lossless compressing the https://www.homechoiceinternational.com/.. /Mobile_banner-7.jpg you can save 118KB (85%) data.
By lossless compressing the https://www.homechoiceinternational.com/.. /Mobile_banner-3.jpg you can save 117.1KB (83%) data.
By lossless compressing the https://www.homechoiceinternational.com/.. /Mobile_banner-1.jpg you can save 114.6KB (85%) data.
By lossless compressing the https://www.homechoiceinternational.com/.. /Mobile_banner-2.jpg you can save 99.2KB (83%) data.
By lossless compressing the https://www.homechoiceinternational.com/.. /Mobile_banner-4.jpg you can save 92.2KB (84%) data.
By lossless compressing the https://www.homechoiceinternational.com/.. /Mobile_banner-6.jpg you can save 87.8KB (86%) data.
By lossless compressing the https://www.homechoiceinternational.com/.. /Img.png you can save 79.1KB (38%) data.
By lossless compressing the https://www.homechoiceinternational.com/.. /Maponya-Mall-entrance.jpg you can save 75.2KB (32%) data.
By lossless compressing the https://www.homechoiceinternational.com/.. /finchoice_white-RGB.png you can save 3KB (40%) data.
By lossless compressing the https://www.homechoiceinternational.com/.. /homechoice_white-RGB.png you can save 2.6KB (37%) data.

Traffic

Alexa

4166404

Links

We found a total of 55 different links.
Internal links: 51
External links: 4

External links:

Link text (anchor)	Link strength
HomeChoice website
FinChoice website
http://www.facebook.com/homechoice?ref=ts
http://www.youtube.com/homechoicetv

Internal links:

Link text (anchor)	Link strength
HomeChoice Holdings Limited
Home
News
Contact
About us
Group at a glance
Our history
Our customer
Group strategy
Managing the risk of credit
A compelling investment case
Vision and Values
Investor relations
Investor highlights
Financial results
Shareholder calendar
Keep informed
IR contact
Domestic Medium Term Note Programme
Notices and Circulars
Governance
Introduction
Directorate
Board information
Board committees
Risk management, Ethics and compliance
Remuneration
Sustainability
Material Issues
Stakeholder relationships
Employees
Community
Environment
Enterprise development
Career Zone
Welcome
Get to know us
Job application guidelines
Current vacancies
Agencies
Submit your CV
Blog
FAQs
http://www.homechoiceinternational.com/social/community.asp
Latest news
Read more
Read more
http://www.homechoiceinternational.com/about/group.asp
Disclaimer
Help & Accessibility
Site map

Website security

78.47.232.1

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

Sites on same ip

umgeniwater.co.za

homechoiceholdings.co.za

Icons

Favicon

Good! The website uses favicon.

Order of Heading elements on mobile by position

H1 : HomeChoice Holdings Limited , ( 0px from top )
H2 : The HomeChoice Group is the largest home shopping retailer in Southern Africa, selling homeware merchandise and financial services to the expanding urban middle-income mass market., ( 575px from top )

Typos

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SEO report of homechoiceinternational.com