SEO report of hmsretail.com

Real Estate Listings | Retail Real Estate Consulting | HMS Retail

www.hmsretail.com/

A boutique retail real estate consulting firm providing services to tenants, landlords and developers. HMS is focused on the shopping center industry and ...


 Tasks

  • Make the site mobile device friendly.
  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.hmsretail.com/

Character length : 18

Title
Real Estate Listings | Retail Real Estate Consulting | HMS Retail
Description
A boutique retail real estate consulting firm providing services to tenants, landlords and developers. HMS is focused on the shopping center industry and based in suburban Washington, DC.
Keywords (meta keywords)
retail real estate, shopping center realtor, commercial realty

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 4.01 Transitional
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Real Estate Listings | Retail Real Estate Consulting | HMS Retail

Character length : 65

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 39%

Good! The text / code ratio is between 25 and 70 percent.
Headings
H1H2H3H4H5H6
101000
Heading structure in the source code
  • <H1> Retail Real Estate Consulting
  • <H3> 301.908.9797
Word cloud
  • hms8
  • estate6
  • real6
  • retail6
  • consulting4
  • developers3
  • retailers2
  • restaurants2
  • help2
  • industry2
  • operators2
  • entertainment2
  • works2
  • firm2
  • boutique2
Keyword matrix
wordtitledescriptionsheading
hms
estate
real
retail
consulting
developers
Two Word cloud
  • retail real3
  • hms retail2
Three Word cloud
  • retail real estate2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 2 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
10.40
Flesch Reading Ease
42.20
Coleman Liau Index
12.00
Automated Readability Index (ARI)
10.30
Dale–Chall Readability
8.50
SMOG Index
12.00
Spache Readibility
5.00
Number of letters
988
Number of words
181
Number of sentences
15
Average words per sentences
12
Number of syllables
326
Syllables in words
325
Average syllables in words
1.80
Number of words in first three syllables
41
Percentage of word / syllables
22.65
Words not in Dale-Chall easy-word list
91
Words not in Spache easy-word list
62

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 1000px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
2,430 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
10
Number of source domains
3
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking css files
  • http://www.hmsretail.com/css/main.css

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
113.43KB
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.hmsretail.com/css/main.css
File size of all css files combined
3.31KB
CSS minifying
You can save 433B (15% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
3.91KB
Gzip compression
Error! By using Gzip you can save 57.4KB (70% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
8
Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
178.44KB
Image optimisation
You can save 3.2KB (46% compression) by optimising the images below:

 Links

We found a total of 2 different links.
External links: 2

External links:

Link text (anchor) Link strength

Internal links:

Link text (anchor) Link strength

 Website security

IP
162.144.63.199
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H1 : Retail Real Estate Consulting, ( 440px from top )
  • H3 : 301.908.9797, ( 646px from top )

 Typos

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