SEO report of firstrulefinancial.com

Home | FirstRule Financial Inc.

firstrulefinancial.com/

FirstRule Financial Inc. 310 4th Ave S, Ste 5010 Minneapolis, MN 55415 Office: 612-206-3736 Mike Mumford: 612-239-8014 Mike.Mumford@firstrulefinancial.com & ...


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : firstrulefinancial.com/

Character length : 23

Title
Home | FirstRule Financial Inc.
Description
FirstRule Financial Inc. 310 4th Ave S, Ste 5010 Minneapolis, MN 55415 Office: 612-206-3736 Mike Mumford: 612-239-8014 Mike.Mumford@firstrulefinancial.com   Purchase
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

description: FirstRule Financial Inc. 310 4th Ave S, Ste 5010 Minneapolis, MN 55415 Office: 612-206-3736 Mike Mumford: 612-239-8014 Mike.Mumford@firstrulefinancial.com   Purchase
site_name: FirstRule Financial Inc.
title: Home, FirstRule Financial Inc.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Home | FirstRule Financial Inc.

Character length : 31

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 2%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
111000
Heading structure in the source code
  • <H1> FirstRule Financial Inc.
  • <H3> Serving clients nationwide
  • <H2> FirstRule Financial Inc.
Word cloud
  • mike2
  • firstrule2
  • financial2
Keyword matrix
wordtitledescriptionsheading
mike
firstrule
financial
Two Word cloud
  • financial inc2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 1 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
4.00
Flesch Reading Ease
75.60
Coleman Liau Index
9.80
Automated Readability Index (ARI)
1.60
Dale–Chall Readability
9.60
SMOG Index
8.90
Spache Readibility
5.00
Number of letters
3486
Number of words
800
Number of sentences
158
Average words per sentences
5
Number of syllables
1192
Syllables in words
1142
Average syllables in words
1.49
Number of words in first three syllables
152
Percentage of word / syllables
19.00
Words not in Dale-Chall easy-word list
476
Words not in Spache easy-word list
124

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 0.96 seconds have passed until the page started to load.
Loading time
2,777 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
30
Number of source domains
3
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://firstrulefinancial.com/.. /jquery.js?ver=1.12.4
  • http://firstrulefinancial.com/.. /jquery-migrate.min.js?ver=1.4.1
List of render blocking css files
  • http://firstrulefinancial.com/.. /font-awesome.min.css?ver=4.7
  • http://firstrulefinancial.com/.. /bootstrap.min.css?ver=3.3.1
  • http://firstrulefinancial.com/.. /boldgrid-theme-framework.min.css?ver=1.2...
  • http://firstrulefinancial.com/.. /sm-core-css.css?ver=1.23.1
  • http://firstrulefinancial.com/.. /jquery.smartmenus.bootstrap.css?ver=1.23...
  • http://firstrulefinancial.com/.. /components.min.css?ver=2.10.0
  • http://firstrulefinancial.com/.. /buttons.css?ver=1519342950
  • http://firstrulefinancial.com/.. /style.css
  • http://firstrulefinancial.com/.. /color-palettes.css?ver=1519342949
  • https://fonts.googleapis.com/css?family=Raleway&subset
  • http://firstrulefinancial.com/.. /kirki-styles.css

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://firstrulefinancial.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://firstrulefinancial.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • http://firstrulefinancial.com/wp-content/themes/boldgrid-evolv/inc/boldgrid-theme-framework/assets/js/boldgrid-bootstrap-shim.min.js?ver=1.20.2
  • http://firstrulefinancial.com/wp-content/themes/boldgrid-evolv/inc/boldgrid-theme-framework/assets/js/bootstrap/bootstrap.min.js?ver=3.3.6
  • http://firstrulefinancial.com/wp-content/themes/boldgrid-evolv/inc/boldgrid-theme-framework/assets/js/front-end.min.js?ver=1.20.2
  • http://firstrulefinancial.com/wp-content/themes/boldgrid-evolv/inc/boldgrid-theme-framework/assets/js/boldgrid-sticky-nav.min.js?ver=1.20.2
  • http://firstrulefinancial.com/wp-content/plugins/boldgrid-editor/assets/js/jquery-stellar/jquery.stellar.min.js?ver=1.3
  • http://firstrulefinancial.com/wp-content/plugins/boldgrid-editor/assets/js/editor/public.min.js?ver=1.3
  • http://firstrulefinancial.com/wp-includes/js/wp-embed.min.js?ver=4.7.5
  • http://firstrulefinancial.com/wp-content/themes/boldgrid-evolv/inc/boldgrid-theme-framework/assets/js/jquery-stellar/jquery.stellar.min.js?ver=1.20.2
File size of all javascript files combined
232.06KB
Javascript minifying
You can save 5.2KB (23% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://firstrulefinancial.com/wp-content/themes/boldgrid-evolv/inc/boldgrid-theme-framework/assets/css/font-awesome/font-awesome.min.css?ver=4.5.0
  • http://firstrulefinancial.com/wp-content/themes/boldgrid-evolv/inc/boldgrid-theme-framework/assets/css/underscores/underscores.min.css?ver=4.5.0
  • http://firstrulefinancial.com/wp-content/themes/boldgrid-evolv/inc/boldgrid-theme-framework/assets/css/bootstrap/bootstrap.min.css?ver=3.3.1
  • http://firstrulefinancial.com/wp-content/themes/boldgrid-evolv/inc/boldgrid-theme-framework/assets/css/boldgrid-theme-framework.min.css?ver=1.20.2
  • http://firstrulefinancial.com/wp-content/themes/boldgrid-evolv/inc/boldgrid-theme-framework/assets/css/components.min.css?ver=1.20.2
  • http://firstrulefinancial.com/wp-content/themes/boldgrid-evolv/css/buttons.css?ver=1487451981
  • http://firstrulefinancial.com/wp-content/themes/boldgrid-evolv/style.css
  • http://firstrulefinancial.com/wp-content/themes/boldgrid-evolv/css/color-palettes.css?ver=1487451980
  • http://firstrulefinancial.com/wp-content/themes/boldgrid-evolv/inc/boldgrid-theme-framework/includes/kirki/assets/css/kirki-styles.css
File size of all css files combined
269.71KB
CSS minifying
You can save 17.3KB (24% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
23.77KB
Gzip compression
Error! By using Gzip you can save 84.3KB (83% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
5
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://firstrulefinancial.com/.. /kirki-styles.cssExpiry time is not specified
http://firstrulefinancial.com/.. /style.cssExpiry time is not specified
http://firstrulefinancial.com/.. /Avoidable-Losses-640x1024.jpgExpiry time is not specified
http://firstrulefinancial.com/.. /cropped-lighthouse-1-1.jpgExpiry time is not specified

 Speed test – Images

File size of all images combined
154.69KB
Image optimisation
You can save 9.6KB (15% compression) by optimising the images below:

 Links

We found a total of 15 different links.
Internal links: 10
External links: 5

External links:

Internal links:

 Website security

IP
192.249.122.228
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H1 : FirstRule Financial Inc., ( 11px from top )
  • H3 : Serving clients nationwide, ( 103px from top )
  • H2 : FirstRule Financial Inc., ( 291px from top )

 Typos

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