firesbydesign.co.nz

Tasks

Make the site mobile device friendly.
Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.
Implement the viewport meta tag.
Try to make your site load faster.

SEO

URL

Domain : www.firesbydesign.co.nz/

Character length : 24

Title

Description

Made in NZ, open wood fires, gas fires, wood burners and custom built fires. Architect and Designer specified. NZ wide.

Keywords (meta keywords)

Fires by Design, Fireplace, Outdoor Fires, Indoor Fires, Gas Fires, Open Fires, Wood burning fires,

Error! Using “meta keywords” is meaningless in a while.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Error! Hyphen (-) is a better solution than underscore (_) in the URLs

http://www.firesbydesign.co.nz/wawcs0142183/custom_fires.html ("Debonaire Gas Fires")
http://www.firesbydesign.co.nz/wawcs0142191/open_gas_fires.html ("Open Gas Fires")
http://www.firesbydesign.co.nz/wawcs0142192/open_wood_fires.html ("Open Wood Fires")
http://www.firesbydesign.co.nz/.. /free_standing_open_fires.html ("Traditional & Commercial Fires")
http://www.firesbydesign.co.nz/.. /outdoor_wood_&_gas_fires.html ("Outdoor Wood & Gas Fires and PIZZERIA")
http://www.firesbydesign.co.nz/.. /flue_componets_and_systems.html ("Flue components and systems")

Search engine friendly URLs

Error! Not all URLs are SEO friendly on this website!

http://www.firesbydesign.co.nz/wa.asp?idWebPage=42200&idDetails=169 ("BROCHURES")

Checking the robots.txt file

There is robots.txt file.
https://firesbydesign.co.nz/robots.txt

User-agent	Disallowed for the search engines
Googlebot-Image	All subpages are denied to crawl
Teoma	All subpages are denied to crawl

Social

Social Engagement

No info found.

Content

Doctype

XHTML 1.0 Transitional

Encoding

Perfect! The character encoding is set: ISO-8859-1.

Language

Error! No language localization is found.

Title

Fireplaces, fires, wood, gas fires, clean air models, traditional, open wood, outdoor, woodburners, Studio, Warmington, Custom, Designer - Fireplaces by Warmington, Outdoor Open, Gas fires, Wood Burner, Pizza ovens, Fire place, Fireplaces,fireplace,Outd

Character length : 255

Improve! The website address (title) should be between 10 and 70 characters in length.

Text / HTML ratio

Ratio : 4%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
1	1	4	0	0	0

Heading structure in the source code

<H1>
<H2>
<H3>
<H3>
<H3>
<H3>

Word cloud

fires12
useful4
new4
products3
design3
gas3
information3
open3
click2
zealand2
warmington's2
videos2
view2
pride2
quality2
wood2
series2
ourselves2
links2
outdoor2
pizzeria2
product2
brochures2
newsletter2
join2
library2
architects2
install2
cad2
specs2

Keyword matrix

word	title	descriptions	heading
fires
useful
new
products
design
gas

Two Word cloud

new zealand2
series fires2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 27 images on this web page.

Alternate attributes for the following 27 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Technologies

Mobile optimization

Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 980px wide display!

Deprecated HTML elements

Error! Deprecated HTML tags are used on this webpage. You should improve your website.

Deprecated HTML tags	Occurrences
<font>	6

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Error! Deprecated HTML tags are used on this webpage. You should improve your website.

Deprecated HTML tags	Occurrences
<font>	6

Printability

Good! The website uses printer-friendly CSS.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

9,520 ms

Table layout

Error! Avoid using nested tables!

Number of HTTP resources

Number of source domains

Render blocking resources

Good! No render blocking elements found!

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

http://www.firesbydesign.co.nz/scripts/common_1b.js
http://www.firesbydesign.co.nz/scripts/menu_1a.js
http://www.firesbydesign.co.nz/scripts/apps/forms_adv_1c.js
http://www.firesbydesign.co.nz/scripts/photofader.js
http://www.firesbydesign.co.nz/scripts/photofader.js
http://www.firesbydesign.co.nz/scripts/photofader.js

File size of all javascript files combined

750.86KB

Javascript minifying

You can save 2.5KB (35% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://www.firesbydesign.co.nz/webfiles/Warmington/layouts/3870_style_sheet_live.css

File size of all css files combined

965.85KB

CSS minifying

You can save 5.8KB (20% compression) on the analysed URL by minifying the CSS files.

By minifying https://warmington.co.nz/wp-content/themes/warmington/style.css you can save 2.7KB (17% compression rate)
By minifying https://warmington.co.nz/.. /settings.css?ver=5.4.6.4 you can save 2.3KB (26% compression rate)
By minifying https://warmington.co.nz/.. /rs-default-inverted.css?ver=3.3.5 you can save 466B (22% compression rate)
By minifying https://warmington.co.nz/.. /royalslider.css?ver=3.3.5 you can save 222B (17% compression rate)
By minifying https://warmington.co.nz/.. /wpb_wmca_style.css?ver=1.0 you can save 116B (12% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

102.62KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://www.googletagmanager.com/gtm.js?id=GTM-WK5CSV9	15 minutes
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

2.09MB

Image optimisation

You can save 74.1KB (16% compression) by optimising the images below:

By lossless compressing the https://warmington.co.nz/.. /architects-designers-slide.jpg you can save 13KB (11%) data.
By lossless compressing the https://warmington.co.nz/.. /IMG_4323-960x580.jpg you can save 12.8KB (14%) data.
By lossless compressing the https://warmington.co.nz/.. /IMG_4323-480x290.jpg you can save 11.3KB (31%) data.
By lossless compressing the https://warmington.co.nz/.. /outdoor-fires.jpg you can save 10.8KB (18%) data.
By lossless compressing the https://warmington.co.nz/.. /find-your-warmington-agent.jpg you can save 9.7KB (26%) data.
By lossless compressing the https://warmington.co.nz/.. /Warmington-1500-Rural-NZ-Home-indoor-fir... you can save 7KB (21%) data.
By lossless compressing the https://warmington.co.nz/.. /gas-fire-thumb.jpg you can save 4.2KB (11%) data.
By lossless compressing the https://warmington.co.nz/.. /wood-fire-places-thumb.jpg you can save 3.7KB (12%) data.
By lossless compressing the https://warmington.co.nz/.. /master-spec-logo.png you can save 1.5KB (17%) data.

Links

We found a total of 43 different links.
Internal links: 34
External links: 9

External links:

Link text (anchor)	Link strength
http://www.warmington.co.nz/buy
Custom Fires
http://www.nzhha.co.nz
http://www.miproducts.co.nz/.. /Search-Results-List-6365.htm
http://www.houzz.co.nz/.. /13-cosy-ways-to-wrap-up-your-home-for-wi...
http://www.archipro.co.nz/.. /ProductSearchForm?Company=1168&Category=...
http://100.newzealand.co.nz/validate.php?userid=9625
website design
website development

Internal links:

Link text (anchor)	Link strength
Home
About Us
Products
FIRES BY DESIGN
STUNNING FIRES
ARCHITECTS & DESIGNERS
Enquiries
Contact Us
ARCHITECTS ENTER HERE
JOIN NEWSLETTER
INSTALL SPECS
USEFUL INFORMATION
CAD LIBRARY
USEFUL LINKS
BROCHURES
http://www.firesbydesign.co.nz/wawcs0146262/public-faq.html
FAQ
USEFUL INFORMATION
FAQ's
Debonaire Gas Fires
Open Gas Fires
Open Wood Fires
Traditional & Commercial Fires
Outdoor Wood & Gas Fires and PIZZERIA
Southern Series Fires
Studio Series Fires
Accessories
Flue components and systems
http://www.firesbydesign.co.nz/wawcs0111447/videos.html
VIDEOSClick to View VIDEOS
http://www.firesbydesign.co.nz/wawcs0142194/advertising.html
New ADVERTISING for Warmington FiresClick to View
http://www.firesbydesign.co.nz/.. /CLICK%20TO%20SEE%20BROCHURE'S
Product Brochure's/images/Icon_PDF.gif

Website security

219.88.246.22

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

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safetytech.co.nz

platinuminsurance.co.nz

supahealth.co.nz

havanahousecps.co.nz

storedesign.co.nz

careerdesigns.co.nz

playtech.co.nz

Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Order of Heading elements on mobile by position

H1 : , ( 0px from top )
H2 : , ( 230px from top )

Typos

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SEO report of firesbydesign.co.nz

Fireplaces, fires, wood, gas fires, clean air models, traditional ...