financeestablishment.com.au

Tasks

Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.

SEO

URL

Domain : www.financeestablishment.com.au/

Character length : 32

Title

The Finance Establishment

Description

Whether you are looking to buy your first home, renovate, refinance or invest, we're here to negotiate the right finance for you.

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://financeestablishment.com.au/robots.txt

User-agent	Disallowed for the search engines
*	/wp-admin/ /wp-includes/

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

The Finance Establishment

Character length : 25

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 6%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
1	10	6	2	0	0

Heading structure in the source code

<H1> Whether you are looking to buy your first home, renovate, refinance or invest, we’re here to negotiate the right home loan for you.
<H2> Why use a mortgage broker?
<H3> It’s easier.
<H3> It’s fast.
<H3> It’s more than just loans.
<H3> It’s all about you.
<H3> Mailing address
<H3> Contact details
<H2> Stay informed.
<H4> Latest News and Updates
<H4> We work fast, and we work hard for our clients.
<H2> Find out about the advantages of using a broker.
<H2> Crunch the numbers with our suite of calculators
<H2> Using a broker allows you to have choice of loan products.
<H2> Using a mortgage broker is a smart way to go
<H2> We provide real choice between lenders
<H2> We do the legwork
<H2> We keep competition alive
<H2> We help at a time and place that suits you

Word cloud

loan16
home15
help6
work6
calculators5
right5
lenders5
broker5
take4
process4
first4
it’s4
updates3
news3
negotiate3
using3
suits3
latest3
calculator3
loans3
circumstances3
get3
fast3
time3
finance3
property3
moving2
choice2
place2
lender2
quickly2
smart2
keep2
possible2
today2
you’re2
current2
look2
what’s2
we’ll2
connolly2
mortgage2
documents2
newsfeed2
save2
haven2
checklist2
explaining2
types2
typical2
buyer2
features2
lifestyle2
newsletter2
we’re2
buying2
services2
winner2
refinancing2
money2

Keyword matrix

word	title	descriptions	heading
loan
home
help
work
calculators
right

Two Word cloud

for you3
home loan3
your first2
latest news2
what’s right2
newsfeed latest2

Three Word cloud

latest news and updates2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 5 images on this web page.

Alternate attributes for the following 2 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

http://www.smartonline.com.au/wp-content/uploads/2015/04/blank.png (1 occurrences)

Readability

Flesch–Kincaid Grade Level

3.80

Flesch Reading Ease

76.30

Coleman Liau Index

10.40

Automated Readability Index (ARI)

1.90

Dale–Chall Readability

8.40

SMOG Index

7.80

Spache Readibility

5.00

Number of letters

19806

Number of words

4436

Number of sentences

955

Average words per sentences

Number of syllables

6599

Syllables in words

6353

Average syllables in words

1.49

Number of words in first three syllables

607

Percentage of word / syllables

13.68

Words not in Dale-Chall easy-word list

2307

Words not in Spache easy-word list

507

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Render blocking resources

Good! No render blocking elements found!

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://www.financeestablishment.com.au/wp-includes/js/jquery/jquery.js?ver=1.11.3
http://www.financeestablishment.com.au/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.2.1
http://www.financeestablishment.com.au/wp-content/themes/salient/js/modernizr.js?ver=2.6.2
http://www.financeestablishment.com.au/wp-content/themes/salient/wpbakery/js_composer/assets/lib/jquery-waypoints/waypoints.min.js?ver=3.7.3
http://www.financeestablishment.com.au/wp-content/themes/salient/wpbakery/js_composer/assets/lib/progress-circle/ProgressCircle.js?ver=4.3.10
http://www.financeestablishment.com.au/wp-content/themes/salient/wpbakery/js_composer/assets/js/jquery.vc_chart.js?ver=4.3.10
http://www.financeestablishment.com.au/wp-content/plugins/smart-online/js/update-logo.js?ver=4.3.10
http://www.financeestablishment.com.au/wp-content/plugins/smart-online/js/qrcode.js?ver=4.3.10
http://www.financeestablishment.com.au/wp-content/plugins/smart-online/js/customer-survey-handler.js?ver=4.3.10
http://www.financeestablishment.com.au/wp-content/plugins/smart-online/js/customer-survey-thankyou-handler.js?ver=4.3.10
http://www.financeestablishment.com.au/wp-content/plugins/smart-online/js/common-utils.js?ver=4.3.10
http://www.financeestablishment.com.au/wp-content/plugins/smart-online/js/jquery.getUrlParam.js?ver=4.3.10
http://www.financeestablishment.com.au/wp-includes/js/jquery/ui/core.min.js?ver=1.11.4
http://www.financeestablishment.com.au/wp-includes/js/jquery/ui/widget.min.js?ver=1.11.4
http://www.financeestablishment.com.au/wp-includes/js/jquery/ui/position.min.js?ver=1.11.4
http://www.financeestablishment.com.au/wp-includes/js/jquery/ui/menu.min.js?ver=1.11.4
http://www.financeestablishment.com.au/wp-includes/js/jquery/ui/autocomplete.min.js?ver=1.11.4
http://www.financeestablishment.com.au/wp-content/themes/salient/nectar/assets/functions/ajax-search/wpss-search-suggest.js
http://www.financeestablishment.com.au/wp-content/themes/salient/js/superfish.js?ver=1.4.8
http://www.financeestablishment.com.au/wp-content/themes/salient/js/easing.js?ver=1.3
http://www.financeestablishment.com.au/wp-content/themes/salient/js/respond.js?ver=1.1
http://www.financeestablishment.com.au/wp-content/themes/salient/js/swipe.min.js?ver=1.6
http://www.financeestablishment.com.au/wp-content/themes/salient/js/nicescroll.js?ver=3.5.4
http://www.financeestablishment.com.au/wp-content/themes/salient/js/sticky.js?ver=1.0
http://www.financeestablishment.com.au/wp-content/themes/salient/js/prettyPhoto.js?ver=4.1
http://www.financeestablishment.com.au/wp-content/themes/salient/wpbakery/js_composer/assets/lib/flexslider/jquery.flexslider-min.js?ver=3.7.3
http://www.financeestablishment.com.au/wp-content/themes/salient/js/isotope.min.js?ver=2.0
http://www.financeestablishment.com.au/wp-content/themes/salient/js/imagesLoaded.min.js?ver=3.1.1
http://www.financeestablishment.com.au/wp-content/themes/salient/js/carouFredSel.min.js?ver=6.2
http://www.financeestablishment.com.au/wp-content/themes/salient/js/appear.js?ver=1.0
http://www.financeestablishment.com.au/wp-content/themes/salient/js/init.js?ver=4.1.1
http://www.financeestablishment.com.au/wp-content/themes/salient/js/blog-masonry.js?ver=3.15
http://www.financeestablishment.com.au/wp-content/themes/salient/js/infinitescroll.js?ver=1.0
http://www.financeestablishment.com.au/wp-includes/js/mediaelement/mediaelement-and-player.min.js?ver=2.17.0-a
http://www.financeestablishment.com.au/wp-includes/js/mediaelement/wp-mediaelement.js?ver=4.3.10
http://www.financeestablishment.com.au/wp-includes/js/comment-reply.min.js?ver=4.3.10
http://www.financeestablishment.com.au/wp-content/themes/salient/nectar/love/js/nectar-love.js?ver=1.0
http://www.financeestablishment.com.au/wp-content/themes/salient/wpbakery/js_composer/assets/js/js_composer_front.js?ver=3.7.3

File size of all javascript files combined

0.00

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Error! Too many CSS files detected that slows down the page load.

http://www.financeestablishment.com.au/wp-includes/js/mediaelement/mediaelementplayer.min.css?ver=2.17.0
http://www.financeestablishment.com.au/wp-includes/js/mediaelement/wp-mediaelement.css?ver=4.3.10
http://www.financeestablishment.com.au/wp-content/themes/salient/css/rgs.css?ver=4.1.1
http://www.financeestablishment.com.au/wp-content/themes/salient/css/font-awesome.min.css?ver=4.3.10
http://www.financeestablishment.com.au/wp-content/themes/salient/css/steadysets.css?ver=4.3.10
http://www.financeestablishment.com.au/wp-content/themes/salient/css/linecon.css?ver=4.3.10
http://www.financeestablishment.com.au/wp-content/themes/salient/style.css?ver=4.1.1
http://www.financeestablishment.com.au/wp-content/themes/salient/css/responsive.css?ver=4.1.1
http://www.financeestablishment.com.au/wp-content/plugins/smart-online/css/custom-2.css?ver=4.3.10
http://www.financeestablishment.com.au/wp-content/themes/salient/wpbakery/js_composer/assets/css/js_composer_front.css?ver=3.7.3

File size of all css files combined

0.00

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

0.00

Gzip compression

Your site uses compression.

Speed test – Browser cache

Browser cache

The browser cache is set correctly for all elements.

Speed test – Images

File size of all images combined

0.00

Image optimisation

All images are optimized.

Links

We found a total of 34 different links.
Internal links: 33
External links: 1

External links:

Link text (anchor)	Link strength
AFG

Internal links:

Link text (anchor)	Link strength
http://www.financeestablishment.com.au
http://www.financeestablishment.com.au/#
Home
About
Our Services
Buying a home
Refinancing your home loan
Investing in property
Becoming a first home buyer
Home Loan Help
Different Loan Types
Typical Loan Features
Explaining the loan process
Checklist of loan documents
Calculators
Newsfeed
Latest News and Updates
Haven – Lifestyle Newsletter
Contact
http://www.financeestablishment.com.au/our-services
http://www.financeestablishment.com.au/calculators
http://www.financeestablishment.com.au/newsfeed
Learn more
Speak to us today!
http://www.financeestablishment.com.au
April’s winner!
The RBA has opted to leave the official cash rate on hold at 1.5%.
March’s winner!
Read more
Get started
Enquire today
Terms and Conditions
Privacy Policy

Website security

52.63.225.220

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

Sites on same ip

financelink.com.au

easihomeloans.com.au

qbfinance.com.au

focasfinance.com

goforhomeloans.net.au

sunstarfinancial.com.au

goforhomeloans.com

quayfinance.com.au

activatefinance.com.au

Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Typos

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SEO report of financeestablishment.com.au

The Finance Establishment

Tasks

SEO

Social

Content

Readability

Technologies

Speed test

Speed test – Javascript

Speed test – CSS

Speed test – Compression

Speed test – Browser cache

Speed test – Images

Links

External links:

Internal links:

Website security

Sites on same ip

financelink.com.au

easihomeloans.com.au

qbfinance.com.au

focasfinance.com

goforhomeloans.net.au

sunstarfinancial.com.au

goforhomeloans.com

quayfinance.com.au