SEO report of ethosfinancial.co.uk

Ethos Financial Mortgages. Independent Mortgage Brokers For London

www.ethosfinancial.co.uk/

Ethos Financial: Friendly, professional advice from independent mortgage and insurance advisors. Remortgages, first time buyer and buy to let rates.

   

 Tasks

  • Make the site mobile device friendly.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.ethosfinancial.co.uk/

Character length : 25

Title
Ethos Financial Mortgages. Independent Mortgage Brokers For London
Description
Ethos Financial: Friendly, professional advice from independent mortgage and insurance advisors. Remortgages, first time buyer and buy to let rates.
Keywords (meta keywords)
mortgages, insurance, protection, independent mortgage broker, advisor, adviser, interest rates.

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://ethosfinancial.co.uk/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

No info found.

 Content

Doctype
XHTML 1.0 Strict
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Ethos Financial Mortgages. Independent Mortgage Brokers For London

Character length : 66

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 10%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
014000
Heading structure in the source code
  • <H2> Mortgage and Insurance Advice for London
  • <H3> Today’s Date
  • <H3> Commendations
  • <H3> Most Read
  • <H3> Search this site:
Word cloud
  • mortgage9
  • advice8
  • home7
  • financial6
  • insurance6
  • ethos5
  • london5
  • buying4
  • remortgaging4
  • limited3
  • agree3
  • site3
  • service3
  • fee3
  • buy3
  • first3
  • mortgages3
  • amount3
  • most2
  • commercial2
  • brokers2
  • friendly2
  • commendations2
  • buyers’2
  • registered2
  • protection2
  • conduct2
  • buyer2
  • authority2
  • cookies2
  • business2
  • time2
Keyword matrix
wordtitledescriptionsheading
mortgage
advice
home
financial
insurance
ethos
Two Word cloud
  • for london3
  • ethos financial3
  • your home2
  • conduct authority2
  • advice service2
  • brokers for2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 10 images on this web page.

Alternate attributes for the following 8 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
7.00
Flesch Reading Ease
58.40
Coleman Liau Index
12.00
Automated Readability Index (ARI)
6.10
Dale–Chall Readability
7.80
SMOG Index
10.20
Spache Readibility
5.00
Number of letters
3467
Number of words
689
Number of sentences
91
Average words per sentences
8
Number of syllables
1146
Syllables in words
1114
Average syllables in words
1.66
Number of words in first three syllables
134
Percentage of word / syllables
19.45
Words not in Dale-Chall easy-word list
324
Words not in Spache easy-word list
169

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 969px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
1,046 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.ethosfinancial.co.uk/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://www.ethosfinancial.co.uk/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • http://www.ethosfinancial.co.uk/wp-content/plugins/content-slide/js/coin-slider.js?ver=4.7.4
  • http://www.ethosfinancial.co.uk/wp-content/plugins/promotion-slider/js/promoslider.js?ver=4.7.4
  • http://www.ethosfinancial.co.uk/wp-content/plugins/uk-cookie-consent/assets/js/uk-cookie-consent-js.js?ver=2.3.0
  • http://www.ethosfinancial.co.uk/wp-content/plugins/page-links-to/js/new-tab.min.js?ver=2.9.8
  • http://www.ethosfinancial.co.uk/wp-includes/js/wp-embed.min.js?ver=4.7.4
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.ethosfinancial.co.uk/wp-content/themes/thesis_18/style.css?030111-204854
  • http://www.ethosfinancial.co.uk/wp-content/themes/thesis_18/custom/layout.css?042512-151828
  • http://www.ethosfinancial.co.uk/wp-content/themes/thesis_18/custom/custom.css?042512-152146
  • http://www.ethosfinancial.co.uk/wp-content/plugins/uk-cookie-consent/assets/css/style.css?ver=4.7.4
  • http://www.ethosfinancial.co.uk/wp-content/plugins/promotion-slider/css/slider.css?ver=4.7.4
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 42 different links.
Internal links: 30
External links: 12

External links:

Link text (anchor) Link strength
http://ethosfinancial.co.uk/mortgages/remortgaging
http://ethosfinancial.co.uk/mortgages/buy-to-let
http://ethosfinancial.co.uk/mortgages/first-time-buyer
BUYING YOUR FIRST HOME
BUYING YOUR NEXT HOME
REMORTGAGING
http://ethosfinancial.co.uk/mortgages/buying-a-home
BUYING TO LET*
BUYING ABROAD*
COMMERCIAL MORTGAGES*
http://ethosfinancial.co.uk/mortgages/buying-abroad
http://ethosfinancial.co.uk/mortgages/commercial

Internal links:

Link text (anchor) Link strength
Home
Mortgages
First Time Buyer
Moving Home
Remortgaging
Buy to Let
Buyers’ Advice Service
How To Get A Mortgage
Insurance
Life Insurance
Critical Illness Cover
Income Protection
Home Insurance
Landlord Insurance
Business Protection
About Ethos
Commendations
Why Use A Broker?
Why Us?
Our Fees
Treating Customers Fairly
Privacy Policy
Contact Us
http://www.ethosfinancial.co.uk/mortgages/buyers-advice-service
Flexible and Imaginative
Thanks for everything!
Patient, Clear, Friendly
Mortgage Brokers for London
Mortgage and Insurance Advice for London
Find out more here

 Website security

IP
46.37.191.54
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H2 : Mortgage and Insurance Advice for London, ( 213.234375px from top )
  • H3 : Today’s Date, ( 213.234375px from top )
  • H3 : Commendations, ( 294.203125px from top )
  • H3 : Most Read, ( 447.140625px from top )
  • H3 : Search this site:, ( 600.078125px from top )

 Typos

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