SEO report of craftshop.com.au

The Craftshop stocks cross stitch kits, embroidery thread ...

www.craftshop.com.au/

The home of fine needlework supplies, embroidery kits, DMC embroidery floss, DMC cross stitch kits, Zweigart aida, patchwork fabric, OLFA rulers and cutters.


 Tasks

  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.craftshop.com.au/

Character length : 21

Title
The Craftshop stocks cross stitch kits, embroidery thread, patchwork fabric.
Description
The home of fine needlework supplies, embroidery kits, DMC embroidery floss, DMC cross stitch kits, Zweigart aida, patchwork fabric, OLFA rulers and cutters.
Keywords (meta keywords)
craft, zweigart aida, cashel linen, belfast linen, yli hand quilting thread, yli machine quilting thread, heirloom sewing thread, Australian craft shop, christmas cross stitch, ribbon embroidery books

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

url: http://www.craftshop.com.au/index.html
type: website
title: The Craftshop stocks cross stitch kits, embroidery thread, patchwork fabric.
description: Quality embroidery kits, DMC embroidery floss, cross stitch kits, Zweigart aida, patchwork fabric, patchwork and quilting equipment.
image: http://www.craftshop.com.au/images/christmas-bells-fs.jpg

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Error! Not all URLs are SEO friendly on this website!
Checking the robots.txt file
There is robots.txt file.
https://craftshop.com.au/robots.txt
User-agentDisallowed for the search engines
*
  • /craftshop.com.au/images/
  • /craftshop.com.au/js/
  • /craftshop.com.au/entropybanner
  • /craftshop.com.au/scgi-bin
  • /craftshop.com.au/cgi-bin/carts
  • /craftshop.com.au/craftshop.css
  • /craftshop.com.au/cgi-bin/cart.cgi
  • /craftshop.com.au/cgi-bin/cgiecho
  • /craftshop.com.au/cgi-bin/cgiemail
  • /craftshop.com.au/cgi-bin/deny_access_log.dat
  • /craftshop.com.au/cgi-bin/enrtopybanner.cgi
  • /craftshop.com.au/cgi-bin/lang.dat
  • /craftshop.com.au/cgi-bin/limited.dat
  • /craftshop.com.au/cgi-bin/limited_quantity_inv_summary_last_emailed
  • /craftshop.com.au/cgi-bin/navigation.txt
  • /craftshop.com.au/cgi-bin/randhtml.cgi
  • /craftshop.com.au/cgi-bin/shipau.dat
  • /craftshop.com.au/cgi-bin/shipnz.dat
  • /craftshop.com.au/cgi-bin/shipuk.dat
  • /craftshop.com.au/cgi-bin/shipusa.dat
  • /craftshop.com.au/cgi-bin/shopperid.dat
  • /craftshop.com.au/cgi-bin/ssl.cgi
  • /craftshop.com.au/cgi-bin/tracking.dat
  • /craftshop.com.au/cgi-bin/vast.dat


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
The Craftshop stocks cross stitch kits, embroidery thread, patchwork fabric.

Character length : 76

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 24%

Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
H1H2H3H4H5H6
115100
Heading structure in the source code
  • <H4> Proudly bringing you quality kits, fabric, notions and creative inspiration for embroidery, cross stitch, patchwork, quilting, and folk art since 1997
  • <H2> Shop by Category
  • <H3> Cross Stitch
  • <H3> Patchwork and Quilting
  • <H3> Embroidery
  • <H3> Folk Art
  • <H3> Other Craft
  • <H1> Buy all your cross stitch, embroidery, patchwork, quilting and folk art patterns, charts, kits, fabrics and tools here!
Word cloud
  • stitch7
  • cross6
  • silk6
  • fabric6
  • cotton6
  • kits6
  • quilting5
  • aida5
  • tools5
  • madeira5
  • quality5
  • stranded5
  • books5
  • dmc5
  • yli4
  • made4
  • linen4
  • floss4
  • folk4
  • art4
  • embroidery4
  • buy4
  • guide3
  • olfa3
  • hand3
  • cutter3
  • patterns3
  • patchwork3
  • craft3
  • machine3
  • threads3
  • charts3
  • thread3
  • table3
  • both3
  • make3
  • quilters3
  • paints2
  • design2
  • sewing2
  • designs2
  • perl2
  • brushes2
  • mediums2
  • traced2
  • projects2
  • all2
  • purl2
  • arm2
  • ready2
  • cutters2
  • customer2
  • australian2
  • include2
  • them2
  • craftshops2
  • mall2
  • service2
  • site2
  • wish2
Keyword matrix
wordtitledescriptionsheading
stitch
cross
silk
fabric
cotton
kits
Two Word cloud
  • stranded cotton4
  • cross stitch3
  • compass cutter2
  • your wish2
  • cotton purl2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 8 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
4.50
Flesch Reading Ease
73.70
Coleman Liau Index
12.00
Automated Readability Index (ARI)
4.60
Dale–Chall Readability
6.50
SMOG Index
7.70
Spache Readibility
5.00
Number of letters
2556
Number of words
521
Number of sentences
88
Average words per sentences
6
Number of syllables
783
Syllables in words
795
Average syllables in words
1.50
Number of words in first three syllables
53
Percentage of word / syllables
10.17
Words not in Dale-Chall easy-word list
204
Words not in Spache easy-word list
150

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Number of HTTP resources
18
Number of source domains
6
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking css files
  • http://www.craftshop.com.au/craftshop.css

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
737.29KB
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
7.70KB
CSS minifying
You can save 2.2KB (30% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
151.89KB
Gzip compression
Error! By using Gzip you can save 12.1KB (75% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
10
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://www.craftshop.com.au/craftshop.cssExpiry time is not specified
http://www.craftshop.com.au/images/australian-bush-bouquet-f-s.jpgExpiry time is not specified
http://www.craftshop.com.au/images/cart.gifExpiry time is not specified
http://www.craftshop.com.au/images/hoop_bonoval.jpgExpiry time is not specified
http://www.craftshop.com.au/images/olfa-ergo-45-s.jpgExpiry time is not specified
http://www.craftshop.com.au/images/sweet-violet-table-runner-fs.jpgExpiry time is not specified
http://www.craftshop.com.au/images/woo_hexbox.jpgExpiry time is not specified
http://connect.facebook.net/en_US/sdk.js20 minutes

 Speed test – Images

File size of all images combined
273.45KB
Image optimisation
You can save 104.2KB (42% compression) by optimising the images below:

 Links

We found a total of 67 different links.
Internal links: 67

External links:

Link text (anchor) Link strength

Internal links:

 Website security

IP
27.121.66.13
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Typos

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