SEO report of columbiasportswear.fi

Columbia Sportswear®| Official E-Shop Finland

www.columbiasportswear.fi/

Discover outdoor clothing, footwear & gear TESTED TOUGH in Portland, Oregon, U.S.A under the harshest conditions Mother Nature can muster.


 Tasks

  • Avoid using deprecated HTML tags.
  • Try to make your site load faster.

 SEO

URL

Domain : www.columbiasportswear.fi/

Character length : 26

Title
Columbia Sportswear®| Official E-Shop Finland
Description
Discover outdoor clothing, footwear & gear TESTED TOUGH in Portland, Oregon, U.S.A under the harshest conditions Mother Nature can muster.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Search engine friendly URLs
Error! Not all URLs are SEO friendly on this website!
Checking the robots.txt file
There is robots.txt file.
https://columbiasportswear.fi/robots.txt
User-agentDisallowed for the search engines
*
  • /*Default-Start*
  • /CscBrands/User/Login.aspx
  • /*DiscountProgram-Employee*
  • /*Cart*
  • /*cart*
  • /*Wishlist*
  • /*AEMContent-Fetch*
  • /*Account-Show*
  • /*Address-Delete*
  • /*Employee*
  • /*employee
  • /*Friends*
  • /*friends*
  • /*profile
  • /*email-preferences
  • /*account
  • /*callcenter
  • /*rewards-activity
  • /*saved-payments
  • /on/demandware.store/Sites-Columbia_CA-Site/*
  • /on/demandware.store/Sites-Columbia_UK-Site/*
  • /on/demandware.store/Sites-Columbia_INT-Site/*
  • /on/demandware.store/Sites-Columbia_US-Site/*
  • /on/demandware.store/Sites-Columbia_CN-Site/*
  • /on/demandware.store/Sites-Columbia_EU-Site/*
  • /default*
  • /*search*
  • /*pmin*
  • /*pmax*
  • /*prefn1*
  • /*prefn2*
  • /*prefn3*
  • /*prefn4*
  • /*prefn5*
  • /*prefn6*
  • /*prefn7*
  • /*prefn8*
  • /*prefv1*
  • /*prefv2*
  • /*prefv3*
  • /*prefv4*
  • /*prefv5*
  • /*prefv6*
  • /*prefv7*
  • /*prefv8*
  • /*pid=*
  • /*COBilling-ResetPaymentForms
  • /*InStockNotify-Open
  • /*Compare-Ajax*
  • /*order-lookup*
  • /*Resources-Load
  • /*GiftCert*
  • /*Bazaarvoice-SubmissionContainer
  • /*Kiosks-*
  • /*Modal-*
  • /*Page-Include
  • /*Page-Show?cid=*
  • /*Pioneer*
  • /*Product-Productnav
  • /*Product-Variation*
  • /*Product-AllSizeSearch*
  • /*Product-GetAvailability
  • /*Product-Show*
  • /*Product-Detail
  • /*Product-GetSetItem
  • /*Product-HitTileAvailable
  • /*Product-QuickShop
  • /*ProPurchase*
  • /*LoyaltyLabs*
  • /*loyalty-Membership
  • /*lastAttr*
  • /*SendToFriend*
  • /*TagManager-CheckEmployeeIP
Googlebot-image
  • All subpages are allowed to crawl


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Columbia Sportswear®| Official E-Shop Finland

Character length : 45

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 5%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
090000
Heading structure in the source code
  • <H2> OUTDOOR LIFESTYLE COLLECTION
  • <H2> SHOP TOPS
  • <H2> SHOP SHORTS AND PANTS
  • <H2> SHOP FOOTWEAR
  • <H2> 28th AUG. - 3rd SEPT. 2017 UTMB® PRESENTED BY COLUMBIA
  • <H2> UTMB® SPECIAL EDITION
  • <H2> UTMB® WEBSERIES
  • <H2> 
  • <H2> Welcome To Columbia
Word cloud
  • all66
  • view61
  • menu59
  • jackets43
  • shoes30
  • shirts24
  • new23
  • shorts22
  • trousers22
  • collection15
  • ski14
  • window14
  • opens14
  • casual13
  • columbia13
  • accessories13
  • walking12
  • winter12
  • gilets12
  • tops11
  • trail11
  • waterproof11
  • running10
  • gear10
  • boots10
  • pants9
  • shop9
  • utmb®8
  • big8
  • united8
  • tall8
  • snowboard8
  • baselayer8
  • jumpers8
  • hats7
  • outdoor7
  • special7
  • arrivals7
  • fleece6
  • skorts6
  • edition6
  • size6
  • plus6
  • t-shirts6
  • water6
  • gloves6
  • manchester6
  • socks6
  • featured6
  • down6
  • follow5
  • clothes5
  • keeps5
  • footwear5
  • outdry5
  • extreme5
  • girls4
  • boys4
  • free4
  • baby4
Keyword matrix
wordtitledescriptionsheading
all
view
menu
jackets
shoes
shirts
Two Word cloud
  • view all33
  • opens in new14
  • trousers shorts8
  • menu view7
  • menu walking6
  • featured menu6
Three Word cloud
  • opens in new window14
  • shoes accessories view4
  • backpacks view all4
  • caps scarves ski4
  • featured menu new3
  • jackets view all3
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 17 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
2.80
Flesch Reading Ease
84.70
Coleman Liau Index
10.50
Automated Readability Index (ARI)
2.30
Dale–Chall Readability
7.40
SMOG Index
8.20
Spache Readibility
5.00
Number of letters
24672
Number of words
5513
Number of sentences
1025
Average words per sentences
5
Number of syllables
7606
Syllables in words
7167
Average syllables in words
1.38
Number of words in first three syllables
768
Percentage of word / syllables
13.93
Words not in Dale-Chall easy-word list
2502
Words not in Spache easy-word list
411

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
5,263 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
82
Number of source domains
24
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • https://cdnjs.cloudflare.com/ajax/libs/headjs/1.0.3/head.min.js
  • https://www.columbiasportswear.fi/.. /s7ImageSet.js
  • https://assets.adobedtm.com/.. /satelliteLib-bf17927cd4750e0377fb4351529...
  • https://assets.adobedtm.com/.. /mbox-contents-a3e9dfadd6e366efd083fa7810...
List of render blocking css files
  • https://www.columbiasportswear.fi/.. /base.css
  • https://www.columbiasportswear.fi/.. /storefront.css
  • https://cdnjs.cloudflare.com/.. /slick.css

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
1.46MB
Javascript minifying
You can save 1.1KB (38% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
327.14KB
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
489.64KB
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
58
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
https://d16fk4ms6rqz1v.cloudfront.net/capture/COLUMBIA.jsExpiry time is not specified
https://connect.facebook.net/en_US/fbevents.js20 minutes
https://connect.facebook.net/.. /883100908374253?v=2.8.18&r=stable20 minutes
https://assets.adobedtm.com/.. /mbox-contents-a3e9dfadd6e366efd083fa7810...60 minutes
https://assets.adobedtm.com/.. /s-code-contents-f2340d449275ed684a11b85a...60 minutes
https://assets.adobedtm.com/.. /satelliteLib-bf17927cd4750e0377fb4351529...60 minutes
https://assets.adobedtm.com/.. /satellite-5432e0ffb7710a3f6b00037a.js60 minutes
https://assets.adobedtm.com/.. /satellite-562909d664746d18590003ef.js60 minutes
https://assets.adobedtm.com/.. /satellite-57b2574b64746d4d3e000a7c.js60 minutes
https://assets.adobedtm.com/.. /satellite-57eecd5864746d28e2005232.js60 minutes
https://assets.adobedtm.com/.. /satellite-59ceac1964746d5527006c8d.js60 minutes
https://assets.adobedtm.com/.. /satellite-5ab9522a64746d3291004e7d.js60 minutes
https://assets.adobedtm.com/.. /satellite-5afdbe2664746d317c008173.js60 minutes
https://cdn.cquotient.com/js/v2/gretel.min.js60 minutes
https://d22j4fzzszoii2.cloudfront.net/.. /legacy_receiver_v1.js60 minutes
https://images.scanalert.com/meter/www.columbia.com/31.gif60 minutes
https://s.salecycle.com/iframe_receiver/bundle.js60 minutes
https://s7d2.scene7.com/.. /COL_EUUK_S18_FEW?$aem_png$&scl=167 minutes
https://s7d2.scene7.com/.. /COL_EUUK_S18_Mini_fire?$aem_png$&scl=168.5 minutes
https://s7d2.scene7.com/.. /COL_EUUK_S18_Tokio_latest?$aem_jpeg$&scl...87.6 minutes
https://s7d2.scene7.com/.. /COL_EUUK_S18_badidea_latest?$aem_jpeg$&s...110 minutes
https://www.google-analytics.com/analytics.js2 hours
https://www.columbiasportswear.fi/.. /loading-icon.gif4 hours
https://www.columbiasportswear.fi/.. /gertrude_v4.woff4 hours
https://www.columbiasportswear.fi/.. /opensans-bold.woff4 hours
https://www.columbiasportswear.fi/.. /opensans-regular.woff4 hours
https://www.columbiasportswear.fi/.. /opensans-semibold.woff4 hours
https://www.columbiasportswear.fi/.. /robotoslab-bold.woff4 hours
https://s7d5.scene7.com/.. /BasicZoomViewer.js?v=201611098.6 hours
https://s7d5.scene7.com/s7viewers/html5/js/VideoViewer.js9.2 hours
https://s7d2.scene7.com/.. /COL_EUUK_S18_SHEEXPLORE_latest?$aem_jpeg...10 hours
https://s7d2.scene7.com/.. /COL_EUUK_S18_GRAPHICT_M?fmt=pjpeg&scl=110 hours
https://s7d2.scene7.com/.. /COL_EUUK_S18_Private_Sale?$aem_jpeg$&scl...10 hours

 Speed test – Images

File size of all images combined
1.93MB
Image optimisation
You can save 313.8KB (53% compression) by optimising the images below:

 Traffic

Alexa
3358350

 Links

We found a total of 246 different links.
Internal links: 218
External links: 28

External links:

Internal links:

Link text (anchor) Link strength

 Website security

IP
72.5.254.214
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

 Sites on same ip

columbiasportswear.at

columbiasportswear.at

columbiasportswear.de

columbiasportswear.de

columbiasportswear.it

columbiasportswear.it

columbiasportswear.eu

columbiasportswear.eu

columbiasportswear.nl

columbiasportswear.nl

columbiasportswear.ie

columbiasportswear.ie

columbiasportswear.be

columbiasportswear.be

columbiasportswear.fi

columbiasportswear.fi

columbiasportswear.co.uk

columbiasportswear.co.uk

 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H2 : SPECIAL OFFER OUTDRY™ -20%, ( 0px from top )
  • H2 : SPECIAL OFFER OUTDRY™ -20%, ( 0px from top )
  • H2 : Welcome To Columbia, ( 0px from top )
  • H2 : THE HOLIDAYS , ( 635px from top )
  • H2 : ENJOY-20% , ( 1024px from top )
  • H2 : , ( 1396px from top )

 Typos

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