SEO report of butlerwatch.com

Butler Watch Company

www.butlerwatch.com/

Control your world of aviation with Butler Watch Company Instruments. Professional Aviator Timepieces - aviator wristwatches for aviation professionals.


 Tasks

  • Make the site mobile device friendly.
  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.butlerwatch.com/

Character length : 20

Title
Butler Watch Company
Description
Control your world of aviation with Butler Watch Company Instruments. Professional Aviator Timepieces - aviator wristwatches for aviation professionals.
Keywords (meta keywords)
aviator wristwatch, aviator watch, pilot wristwatch, pilot watch, aviation wristwatch, aviation watch, aviator style wristwatch, aviator style watch

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Butler Watch Company

Character length : 20

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 18%

Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
H1H2H3H4H5H6
4190000
Heading structure in the source code
  • <H1> 
  • <H1> 
  • <H1> 
  • <H2> 
  • <H2> 
  • <H2> Custom Engraving
  • <H2> GMT   Dual Time
  • <H2> J80 Chronograph
  • <H1> Shipping Everywhere
  • <H2> Collection
  • <H2> PRO GMT
  • <H2> PRO J80
  • <H2> Engraving
  • <H2> Accessories
  • <H2> About
  • <H2> News
  • <H2> Testimonials
  • <H2> Pillar of Aviaton
  • <H2> Service
  • <H2> Register
  • <H2> Contact
  • <H2> Privacy Policy
  • <H2> Terms of Use
Word cloud
  • pro4
  • company3
  • gmt3
  • engraving3
  • tech2
  • info2
  • register2
  • watch2
  • collection2
  • butler2
  • time2
  • service2
  • accessories2
  • all2
  • testimonials2
  • news2
  • pillar2
Keyword matrix
wordtitledescriptionsheading
pro
company
gmt
engraving
tech
info
Two Word cloud
  • about news2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 3 images on this web page.

Alternate attributes for the following 2 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
8.40
Flesch Reading Ease
38.30
Coleman Liau Index
12.00
Automated Readability Index (ARI)
7.60
Dale–Chall Readability
8.60
SMOG Index
7.70
Spache Readibility
4.30
Number of letters
540
Number of words
91
Number of sentences
44
Average words per sentences
2
Number of syllables
179
Syllables in words
174
Average syllables in words
1.97
Number of words in first three syllables
27
Percentage of word / syllables
29.67
Words not in Dale-Chall easy-word list
49
Words not in Spache easy-word list
41

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 1080px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
3,843 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
62
Number of source domains
10
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://www.butlerwatch.com/scripts/slideshow.js
  • http://www.butlerwatch.com/scripts/instafeed.js
  • http://downloads.mailchimp.com/js/signup-forms/popup/embed.js
List of render blocking css files
  • http://www.butlerwatch.com/qrhstyle.css
  • http://www.butlerwatch.com/navmenu.css
  • http://www.butlerwatch.com/fontstyle.css

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
454.00KB
Javascript minifying
You can save 37.7KB (36% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
95.54KB
CSS minifying
You can save 23KB (25% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
16.83KB
Gzip compression
Error! By using Gzip you can save 80.6KB (63% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
55
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://downloads.mailchimp.com/css/signup-forms/popup/1.0/banner.cssExpiry time is not specified
http://downloads.mailchimp.com/css/signup-forms/popup/1.0/common.cssExpiry time is not specified
http://downloads.mailchimp.com/.. /layout-4.cssExpiry time is not specified
http://downloads.mailchimp.com/css/signup-forms/popup/1.0/modal.cssExpiry time is not specified
http://downloads.mailchimp.com/js/signup-forms/popup/1.0/popup.jsExpiry time is not specified
http://downloads.mailchimp.com/js/signup-forms/popup/embed.jsExpiry time is not specified
http://s.webtrends.com/js/webtrends.jsExpiry time is not specified
http://s.webtrends.com/js/webtrends.replicate.jsExpiry time is not specified
http://www.butlerwatch.com/fontstyle.cssExpiry time is not specified
http://www.butlerwatch.com/.. /ButlerWatches_OOOI_side_280x200.jpgExpiry time is not specified
http://www.butlerwatch.com/.. /ButlerWatches_OOOI_side_Index_top.jpgExpiry time is not specified
http://www.butlerwatch.com/images/GMT_BW_Home.jpgExpiry time is not specified
http://www.butlerwatch.com/images/GMT_oblique_brown-strap.jpgExpiry time is not specified
http://www.butlerwatch.com/images/action_images/butler_b747.jpgExpiry time is not specified
http://www.butlerwatch.com/images/action_images/butler_fmc_gmt.jpgExpiry time is not specified
http://www.butlerwatch.com/images/action_images/butler_gmt_ISF.jpgExpiry time is not specified
http://www.butlerwatch.com/images/action_images/butler_gmt_ISH.jpgExpiry time is not specified
http://www.butlerwatch.com/.. /butler_j80_cockpit.jpgExpiry time is not specified
http://www.butlerwatch.com/images/action_images/butler_oooi_gmt.jpgExpiry time is not specified
http://www.butlerwatch.com/images/action_images/butler_sfo_gmt.jpgExpiry time is not specified
http://www.butlerwatch.com/images/action_images/butler_side_gmt.jpgExpiry time is not specified
http://www.butlerwatch.com/images/butler_gmt_IS.jpgExpiry time is not specified
http://www.butlerwatch.com/images/butler_gmt_ISF.jpgExpiry time is not specified
http://www.butlerwatch.com/images/butler_gmt_brnstrp_280x200.jpgExpiry time is not specified
http://www.butlerwatch.com/images/butler_gmt_j80_oblique_s.jpgExpiry time is not specified
http://www.butlerwatch.com/images/butler_gmt_nacelle_3.jpgExpiry time is not specified
http://www.butlerwatch.com/images/butler_gmt_ss_oblique_solo_.jpgExpiry time is not specified
http://www.butlerwatch.com/images/butler_j80_blkstrp_280x200.jpgExpiry time is not specified
http://www.butlerwatch.com/images/butler_j80_side_280_200.jpgExpiry time is not specified
http://www.butlerwatch.com/images/butler_stack_view_c.jpgExpiry time is not specified
http://www.butlerwatch.com/images/cb_logo_small_small.svgExpiry time is not specified
http://www.butlerwatch.com/images/cb_logo_top.svgExpiry time is not specified
http://www.butlerwatch.com/images/face_book/Twitter_logo_blue.gifExpiry time is not specified
http://www.butlerwatch.com/images/face_book/facebook_logo.gifExpiry time is not specified
http://www.butlerwatch.com/images/face_book/google_plus.gifExpiry time is not specified
http://www.butlerwatch.com/images/face_book/pinterest_badge_red.gifExpiry time is not specified
http://www.butlerwatch.com/images/gmt_dlc_280_200.jpgExpiry time is not specified
http://www.butlerwatch.com/images/header_background_222222.gifExpiry time is not specified
http://www.butlerwatch.com/images/j80_front_ss_cb_watch_co.jpgExpiry time is not specified
http://www.butlerwatch.com/images/j80_main%20copy.jpgExpiry time is not specified
http://www.butlerwatch.com/images/j80_main%20copy_2.jpgExpiry time is not specified
http://www.butlerwatch.com/images/j80_main%20copy_3.jpgExpiry time is not specified
http://www.butlerwatch.com/images/j80_main%20copy_4_dlc.jpgExpiry time is not specified
http://www.butlerwatch.com/images/world_map.gifExpiry time is not specified
http://www.butlerwatch.com/navmenu.cssExpiry time is not specified
http://www.butlerwatch.com/product_images/OOOI_2.jpgExpiry time is not specified
http://www.butlerwatch.com/qrhstyle.cssExpiry time is not specified
http://www.butlerwatch.com/scripts/MenuMatic_0.68.3-source.jsExpiry time is not specified
http://www.butlerwatch.com/scripts/slideshow.jsExpiry time is not specified
http://www.butlerwatch.com/.. /Download_on_the_App_Store_Badge_US-UK_13...Expiry time is not specified
http://www.butlerwatch.com/time_flies/images/Time_flies_app_2.jpgExpiry time is not specified
https://gallery.mailchimp.com/.. /e67bd7b5-607e-4adb-86ee-aab1127f5465.jpg...Expiry time is not specified
http://www.google.com/jsapi60 minutes
http://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
3.51MB
Image optimisation
You can save 2.7MB (76% compression) by optimising the images below:

 Website security

IP
192.249.113.41
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 : , ( 89px from top )
  • H1 : , ( 183px from top )
  • H1 : , ( 183px from top )
  • H2 : , ( 183px from top )
  • H2 : , ( 183px from top )
  • H2 : Custom Engraving, ( 799px from top )
  • H2 : GMT   Dual Time, ( 799px from top )
  • H2 : J80 Chronograph, ( 799px from top )
  • H1 : Shipping Everywhere, ( 1189px from top )
  • H2 : Collection, ( 1189px from top )
  • H2 : About, ( 1189px from top )
  • H2 : Service, ( 1189px from top )
  • H2 : PRO GMT, ( 1207px from top )
  • H2 : News, ( 1207px from top )
  • H2 : Register, ( 1207px from top )
  • H2 : PRO J80, ( 1225px from top )
  • H2 : Testimonials, ( 1225px from top )
  • H2 : Contact, ( 1225px from top )
  • H2 : Engraving, ( 1243px from top )
  • H2 : Pillar of Aviaton, ( 1243px from top )
  • H2 : Privacy Policy, ( 1243px from top )
  • H2 : Accessories, ( 1261px from top )
  • H2 : Terms of Use, ( 1261px from top )

 Typos

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