SEO report of bookersdirect.co.nz

Corporate Clothing and Uniforms for Business - Home

www.bookersdirect.co.nz/

Error! The "meta description" is missing, the page has no summary description!

   

 Tasks

  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Use "H" tags.

 SEO

URL

Domain : www.bookersdirect.co.nz/

Character length : 24

Title
Corporate Clothing and Uniforms for Business - Home
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
XHTML 1.0 Strict
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Corporate Clothing and Uniforms for Business - Home

Character length : 51

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 1%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
000000

No "H" tags found

Heading structure in the source code
    Word cloud
    • new3
    • clothing3
    • freephone3
    • business3
    • easy2
    • auckland2
    • shop2
    • process2
    • melbourne2
    • uniform2
    • wellington2
    • zealand2
    • policy2
    • booker2
    • returns2
    • spalding2
    • bookers2
    • direct2
    • corporate2
    • order2
    • ideal2
    Keyword matrix
    wordtitledescriptionsheading
    new
    clothing
    freephone
    business
    easy
    auckland
    Two Word cloud
    • new zealand2
    • booker spalding2
    404 Page
    The website has no standard 404 error page.
    Flash content
    Error! We found flash content(s) on this website which cannot be indexed by the search engines.
    Frame
    Good! The website does not use iFrame solutions.
    Images
    We found 26 images on this web page.

    Alternate attributes for the following 26 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

     Readability

    Flesch–Kincaid Grade Level
    6.80
    Flesch Reading Ease
    68.10
    Coleman Liau Index
    11.50
    Automated Readability Index (ARI)
    6.60
    Dale–Chall Readability
    8.40
    SMOG Index
    10.40
    Spache Readibility
    5.00
    Number of letters
    1649
    Number of words
    355
    Number of sentences
    29
    Average words per sentences
    12
    Number of syllables
    530
    Syllables in words
    518
    Average syllables in words
    1.49
    Number of words in first three syllables
    45
    Percentage of word / syllables
    12.68
    Words not in Dale-Chall easy-word list
    175
    Words not in Spache easy-word list
    112

     Technologies

    Deprecated HTML elements
    Good! No deprecated HTML tags are detected.
    Redirection (www / not www)
    Error! The web address is accessible with and without www!
    Deprecated HTML elements
    Good! No deprecated HTML tags are detected.
    Printability
    Suggestion! Unfortunately, no printer-friendly CSS found.
    Meta Tag (viewport tag, mobile devices)
    Error! The meta tag named viewport is missing.

     Speed test

    Server response time
    The server response time is fast enough.
    Table layout
    Good! No nested tables found.
    Number of HTTP resources
    32
    Number of source domains
    3
    Render blocking resources
    The elements below are blocking the “above the fold” rendering.
    List of render blocking css files
    • http://fonts.googleapis.com/css?family=PT+Sans

     Speed test – Javascript

    Javascript
    Good! Just a few javascript files are detected on the website.
    • http://www.bookersdirect.co.nz/js/javascript.js
    • http://www.bookersdirect.co.nz/editor/edit.js
    • http://www.bookersdirect.co.nz/js/cycle.js
    File size of all javascript files combined
    54.68KB
    Javascript minifying
    You can save 5.7KB (40% compression) on the analysed URL by minifying the javascript files.

     Speed test – CSS

    CSS
    Good! Just a few CSS files are used on this website.
    File size of all css files combined
    1.78KB
    CSS minifying
    Great! The CSS elements are minified.

     Speed test – Compression

    Uncompressed size of the of the HTML
    103.45KB
    Gzip compression
    Your site uses compression.

     Speed test – Browser cache

    Number of static resources (image, JS, CSS)
    29
    Browser cache
    The browser cache is not set correctly for all elements.
    URLDuration
    http://www.bookersdirect.co.nz/images/Booker-Spalding-logo.pngExpiry time is not specified
    http://www.bookersdirect.co.nz/images/Bookers-Direct-logo.pngExpiry time is not specified
    http://www.bookersdirect.co.nz/images/Nav-buttons-About.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/Nav-buttons-Contact.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/Nav-buttons-Home-rollover.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/Nav-buttons-Manage.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/Nav-buttons-Shop.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/lookbook/small/3034_1.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/lookbook/small/3330_1.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/lookbook/small/3347_1.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/lookbook/small/3349_1.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/lookbook/small/3351_1.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/lookbook/small/3386_1.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/lookbook/small/3390_1.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/lookbook/small/3491_1.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/lookbook/small/5337_1.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/lookbook/small/5338_1.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/lookbook/small/5359_1.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/lookbook/small/6468_1.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/slider/slider-1.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/slider/slider-2.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/slider/slider-3.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/slider/slider-4.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/slider/slider-5.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/slider/slider-6.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/images/slider/slider-7.jpgExpiry time is not specified
    http://www.bookersdirect.co.nz/js/cycle.jsExpiry time is not specified
    http://www.bookersdirect.co.nz/js/javascript.jsExpiry time is not specified

     Speed test – Images

    File size of all images combined
    1.53MB
    Image optimisation
    You can save 1.2MB (75% compression) by optimising the images below:

     Links

    We found a total of 5 different links.
    Internal links: 3
    External links: 2

    External links:

    Link text (anchor) Link strength
    http://www.bookerspalding.co.nz
    Booker Spalding

    Internal links:

    Link text (anchor) Link strength
    TERMS AND CONDITIONS
    RETURNS POLICY
    SHOP POLICY

     Website security

    IP
    219.89.85.60
    External hidden links
    Good! No hidden external links found
    Looking for eval()
    Good! No eval(bas64_decode()) scripts are found
    Checking for XSS vulnerability
    No XSS vulnerability found
    Email encryption
    Good! We have not found any unencrypted email addresses.

     Sites on same ip

    bookerspalding.co.nz

    bookerspalding.co.nz

    bookerspalding.com

    bookerspalding.com

    bookersdirect.co.nz

    bookersdirect.co.nz

     Icons

    Favicon
    Good! The website uses favicon.

     Typos

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