beilagen-marketing.com

Tasks

Avoid using deprecated HTML tags.
Try to make your site load faster.

SEO

URL

Domain : www.ms-direct.ch/en/

Character length : 20

Title

MS Direct - your eCommerce Full Service Provider - welcomes you - MS Direct - Full Service for Customer Relations

Description

MS Direct - your eCommerce Full Service Provider - welcomes you

Keywords (meta keywords)

Welcome, MS Direct, Full Service Provider, Swiss eCommerce, Customer Services, Returns Handling, Fulfillment, Customs Clearance

Error! Using “meta keywords” is meaningless in a while.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

site_name: MS Direct - Full Service for Customer Relations
title: MS Direct - your eCommerce Full Service Provider - welcomes you
description: MS Direct - your eCommerce Full Service Provider - welcomes you
url: http://www.ms-direct.ch/en/
image: https://www.ms-direct.ch/themes/standard_4_0/images/logo_social_media.png

Dublin Core

Dublin Core is not used

Underscores in the URLs

Error! Hyphen (-) is a better solution than underscore (_) in the URLs

https://www.ms-direct.ch/en/what-we-offer/support_in ("Let's support you in ...")
https://www.ms-direct.ch/en/what-we-offer/support_in/Marketing ("Marketing")
https://www.ms-direct.ch/en/what-we-offer/support_in/Order ("Order")
https://www.ms-direct.ch/en/what-we-offer/support_in/Payment ("Payment")
https://www.ms-direct.ch/en/what-we-offer/support_in/Delivery ("Delivery")
https://www.ms-direct.ch/en/what-we-offer/support_in/Care ("Care")
https://www.ms-direct.ch/en/what-we-offer/support_in#Marketing ("Marketing Even the best products cannot be sold, if its message is not clear. As a Full Service Provider we support you ...")
https://www.ms-direct.ch/en/what-we-offer/support_in#Order ("Order Simple, secure and efficient online shopping. Create individual and up-to-dshopping experience for your customers ...")
https://www.ms-direct.ch/en/what-we-offer/support_in#Payment ("Payment We support you from design and implementation up to secure payment process. On demand we undertake all ...")
https://www.ms-direct.ch/en/what-we-offer/support_in#Delivery ("Delivery To build up your own logistics is complex, cost and labour intensive. MS Direct provides support from ...")
https://www.ms-direct.ch/en/what-we-offer/support_in#Care ("Care Respond to customer needs – multilingually of course – and serve your customers on all relevant channels ...")
Expand

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://ms-direct.ch/robots.txt

User-agent	Disallowed for the search engines
*	All subpages are allowed to crawl

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

MS Direct - your eCommerce Full Service Provider - welcomes you - MS Direct - Full Service for Customer Relations

Character length : 113

Improve! The website address (title) should be between 10 and 70 characters in length.

Text / HTML ratio

Ratio : 13%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
1	3	6	0	0	0

Heading structure in the source code

<H2> eDelivery Conference 2016
<H1> Let us support you in ...
<H3> Marketing
<H3> Order
<H3> Payment
<H3> Delivery
<H3> Care
<H2> MS Direct News
<H3> Head Office
<H2> Certifications

Word cloud

services8
company8
solutions8
direct6
support6
marketing5
english4
payment4
customer3
order3
care3
news3
all3
delivery3
sector-specific2
deutsch2
secure2
customers2
soon2
edelivery2
logistic2
gallery2
e-commerce2
conference2
brochure2
crm2
history2
portrait2
facts2
philosophy2
figures2
quality2
certified2
credo2
offer2

Keyword matrix

word	title	descriptions	heading
services
company
solutions
direct
support
marketing

Two Word cloud

services direct2
solutions crm2
e-commerce solutions2
sector-specific solutions2
deutsch english2
payment delivery2

Three Word cloud

marketing order payment2
care services solutions2
customer services direct2
offer let's support2
e-commerce solutions logistic2
credo certified quality2

404 Page

The website has no standard 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 10 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

https://www.ms-direct.ch/.. /MS_Direct-Slider-eDelivery.jpg

Readability

Flesch–Kincaid Grade Level

6.70

Flesch Reading Ease

52.90

Coleman Liau Index

12.00

Automated Readability Index (ARI)

5.10

Dale–Chall Readability

6.30

SMOG Index

8.50

Spache Readibility

5.00

Number of letters

1601

Number of words

302

Number of sentences

Average words per sentences

Number of syllables

538

Syllables in words

541

Average syllables in words

1.78

Number of words in first three syllables

Percentage of word / syllables

26.82

Words not in Dale-Chall easy-word list

117

Words not in Spache easy-word list

Technologies

Mobile optimization

This website is optimal for mobile devices!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

8,652 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://www.ms-direct.ch/.. /jquery.min.js
https://www.ms-direct.ch/.. /bootstrap.min.js
https://www.ms-direct.ch/themes/standard_4_0/modernizr.js
https://www.ms-direct.ch/themes/standard_4_0/jquery.cycle.js
https://www.ms-direct.ch/.. /jquery.prettyPhoto.min.js
https://www.ms-direct.ch/themes/standard_4_0/javascript.js
https://www.ms-direct.ch/.. /swiper.min.js
https://www.ms-direct.ch/themes/standard_4_0/msd.java.js
https://www.ms-direct.ch/lib/javascript/shadowbox/shadowbox.js
https://www.ms-direct.ch/.. /skin.js
https://www.ms-direct.ch/.. /shadowbox-en.js
https://www.ms-direct.ch/.. /shadowbox-flv.js
https://www.ms-direct.ch/.. /shadowbox-html.js
https://www.ms-direct.ch/.. /shadowbox-iframe.js
https://www.ms-direct.ch/.. /shadowbox-img.js
https://www.ms-direct.ch/.. /shadowbox-qt.js
https://www.ms-direct.ch/.. /shadowbox-swf.js
https://www.ms-direct.ch/.. /shadowbox-wmp.js

List of render blocking css files

https://www.ms-direct.ch/themes/standard_4_0/font-awesome.min.css
https://www.ms-direct.ch/themes/standard_4_0/layout.css
https://www.ms-direct.ch/themes/standard_4_0/style.css
https://www.ms-direct.ch/.. /bootstrap.min.css
https://www.ms-direct.ch/themes/standard_4_0/modules.css
https://www.ms-direct.ch/themes/standard_4_0/text.css
https://www.ms-direct.ch/themes/standard_4_0/shadowbox.css
https://www.ms-direct.ch/.. /swiper.min.css
https://www.ms-direct.ch/themes/standard_4_0/msd_style.css
https://www.ms-direct.ch/.. /skin.css

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

https://www.ms-direct.ch/lib/javascript/jquery/2.0.3/js/jquery.min.js
https://www.ms-direct.ch/lib/javascript/twitter-bootstrap/3.2.0/js/bootstrap.min.js
https://www.ms-direct.ch/themes/standard_4_0/modernizr.js
https://www.ms-direct.ch/themes/standard_4_0/jquery.cycle.js
https://www.ms-direct.ch/themes/standard_4_0/jquery.prettyPhoto.min.js
https://www.ms-direct.ch/themes/standard_4_0/javascript.js
https://www.ms-direct.ch/themes/standard_4_0/swiper_slider/js/swiper.min.js
https://www.ms-direct.ch/themes/standard_4_0/msd.java.js
https://www.ms-direct.ch/lib/javascript/shadowbox/shadowbox.js

File size of all javascript files combined

627.28KB

Javascript minifying

You can save 20.4KB (49% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Error! Too many CSS files detected that slows down the page load.

https://www.ms-direct.ch/themes/standard_4_0/font-awesome.min.css
https://www.ms-direct.ch/themes/standard_4_0/layout.css
https://www.ms-direct.ch/themes/standard_4_0/style.css
https://www.ms-direct.ch/lib/javascript/twitter-bootstrap/3.2.0/css/bootstrap.min.css
https://www.ms-direct.ch/themes/standard_4_0/modules.css
https://www.ms-direct.ch/themes/standard_4_0/text.css
https://www.ms-direct.ch/themes/standard_4_0/shadowbox.css
https://www.ms-direct.ch/themes/standard_4_0/swiper_slider/css/swiper.min.css
https://www.ms-direct.ch/themes/standard_4_0/msd_style.css

File size of all css files combined

425.37KB

CSS minifying

You can save 7.6KB (20% compression) on the analysed URL by minifying the CSS files.

By minifying https://www.ms-direct.ch/themes/standard_4_0/msd_style.css you can save 4.4KB (23% compression rate)
By minifying https://www.ms-direct.ch/themes/standard_4_0/modules.css you can save 1.6KB (15% compression rate)
By minifying https://www.ms-direct.ch/.. /skin.css you can save 955B (56% compression rate)
By minifying https://www.ms-direct.ch/themes/standard_4_0/style.css you can save 456B (13% compression rate)
By minifying https://www.ms-direct.ch/themes/standard_4_0/text.css you can save 269B (12% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

46.94KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://wm.wiredminds.de/track/count.js	Expiry time is not specified
https://www.bugherd.com/sidebarv2.js?apikey=aixq3hlo9bodf2bnmkiw4q	10 minutes
https://www.googletagmanager.com/gtm.js?id=GTM-M6J8GRL	15 minutes
https://connect.facebook.net/en_US/fbevents.js	20 minutes
https://connect.facebook.net/.. /340110469698779?v=2.8.24&r=stable	20 minutes
https://connect.facebook.net/signals/plugins/identity.js?v=2.8.24	20 minutes
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

625.50KB

Image optimisation

You can save 406.5KB (67% compression) by optimising the images below:

By lossless compressing the https://www.ms-direct.ch/.. /slider_segler.jpg you can save 286.7KB (80%) data.
By lossless compressing the https://www.ms-direct.ch/.. /Web_News_Thumbnail_TDC18_220x220.jpg you can save 32.1KB (75%) data.
By lossless compressing the https://www.ms-direct.ch/.. /Web_News_Thumbnail_ECD2018_220x220.jpg you can save 26.8KB (73%) data.
By lossless compressing the https://www.ms-direct.ch/themes/standard_4_0/images/logo.jpg you can save 14.6KB (66%) data.
By lossless compressing the https://www.ms-direct.ch/.. /MS_Direct-Zertifikate-Microsoft.jpg you can save 12.9KB (60%) data.
By lossless compressing the https://www.ms-direct.ch/.. /MS_Direct-Zertifikate-SQS_EN15838.jpg you can save 9.2KB (49%) data.
By lossless compressing the https://www.ms-direct.ch/.. /MS_Direct-Zertifikate-SQS_Datenschutz.jp... you can save 8.9KB (49%) data.
By lossless compressing the https://www.ms-direct.ch/.. /MS_Direct-Zertifikate-PCI_DSS.png you can save 5KB (12%) data.
By lossless compressing the https://www.ms-direct.ch/.. /Plakette_Finalist_2018_D_CMYK_Ostschweiz... you can save 4.3KB (19%) data.
By lossless compressing the https://www.ms-direct.ch/.. /MS_Direct-Zertifikate-Dun_und_Bradstreet... you can save 3.5KB (20%) data.
By lossless compressing the https://www.ms-direct.ch/.. /slider-arrow-right-mobile.png you can save 850B (83%) data.
By lossless compressing the https://www.ms-direct.ch/.. /slider-arrow-left-mobile.png you can save 846B (83%) data.
By lossless compressing the https://www.ms-direct.ch/themes/standard_4_0/images/pfeil-weiss.png you can save 841B (82%) data.

Links

We found a total of 45 different links.
Internal links: 40
External links: 5

External links:

Link text (anchor)	Link strength
https://twitter.com/MSDirectAG
https://www.linkedin.com/company/ms-direct-ag
https://www.xing.com/companies/msdirectag
Callback
http://www.wiredminds.de

Internal links:

Link text (anchor)	Link strength
Deutsch
English
Contact
https://www.ms-direct.ch/en/welcome
Company
Our company
Portrait
Company brochure
Facts & Figures
Company history
Philosophy & Credo
Certified quality
What we offer
Let's support you in ...
Marketing
Order
Payment
Delivery
Care
Services & Solutions
CRM Solutions
Customer Services
Direct Marketing Services
E-Commerce Solutions
Logistic Services
Sector-specific solutions
Gallery
https://www.ms-direct.ch/edelivery
Marketing Even the best products cannot be sold, if its message is not clear. As a Full Service Provider we support you ...
Order Simple, secure and efficient online shopping. Create individual and up-to-dshopping experience for your customers ...
Payment We support you from design and implementation up to secure payment process. On demand we undertake all ...
Delivery To build up your own logistics is complex, cost and labour intensive. MS Direct provides support from ...
Care Respond to customer needs – multilingually of course – and serve your customers on all relevant channels ...
Soon in English too 11.10.2016 - Soon we will also communicate our news in English. Thanks for your patience.
To the News
To all Sites
Newsletter
Imprint
Disclaimer
Privacy Policy

Website security

80.74.136.182

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

Sites on same ip

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louissport.ch

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grossen-sport.ch

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Icons

Favicon

Good! The website uses favicon.

Order of Heading elements on mobile by position

H2 : eDelivery Conference, ( 125px from top )
H2 : eDelivery Conference, ( 125px from top )
H2 : eDelivery Conference, ( 125px from top )
H1 : Let us support you in ..., ( 349px from top )
H3 : Marketing, ( 569px from top )
H3 : Order, ( 848px from top )
H3 : Payment, ( 1127px from top )
H3 : Delivery, ( 1406px from top )

Typos

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SEO report of beilagen-marketing.com

MS Direct - your eCommerce Full Service Provider - welcomes you ...