b2bmarketingexperiences.com

Tasks

Avoid using deprecated HTML tags.
Implement the viewport meta tag.

SEO

URL

Domain : www.b2bmarketingexperiences.com/

Character length : 32

Title

B2B Marketing Experiences

Description

An expert blog on Digital Marketing, Content Marketing, Marketing Automation, B2B marketing, Social Media and Social Business.

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: website
title: B2B Marketing Experiences
description: An expert blog on Digital Marketing, Content Marketing, Marketing Automation, B2B marketing, Social Media and Social Business.
url: http://www.b2bmarketingexperiences.com/
site_name: B2B Marketing Experiences

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://b2bmarketingexperiences.com/robots.txt

User-agent	Disallowed for the search engines
*	/wp-admin/

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

B2B Marketing Experiences

Character length : 25

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 16%

Acceptable! The text / code ratio is between 15 and 25 percent.

Headings

H1	H2	H3	H4	H5	H6
1	21	0	1	1	0

Heading structure in the source code

<H1> B2B Marketing Experiences
<H4> Recent Articles
<H5> Subscribe
<H2> How to build Successful Personalized Marketing Experiences?
<H2> How to Keep Up with Rapid Change in Marketing?
<H2> Embracing the Fourth Digital Transformation
<H2> Read more
<H2> Non-obvious Digital Trends for 2017
<H2> How to Create and Execute a Content Hub Strategy?
<H2> CMO’s and CIO’s: Marketing needs Partnerships with IT
<H2> How to build a mobile (marketing) strategy? 3 Steps, 3 Templates
<H2> Digital Marketing Transformation – 3 Strategic Pillars of Change
<H2> Why CMO’s are becoming CIO’s: Extreme Complexity
<H2> The Future of Marketing is Extreme Complexity
<H2> Personal blog of Tom De Baere
<H2> Also find me on these networks:
<H2> Search this blog:
<H2> Recent Posts
<H2> Top Posts & Pages
<H2> Archives
<H2> This blog
<H2> About this blog
<H2> About Tom De Baere
<H2> Search

Word cloud

marketing54
content29
digital25
how18
strategy17
blog13
read11
change11
technology10
organization9
hub9
trends8
transformation8
social8
business7
new7
world7
build7
want7
april6
mobile6
post6
february5
create5
experiences5
august5
into5
october5
september5
june5
customer5
need5
march5
cmo’s5
november5
future5
years5
january5
complex4
buying4
complexity4
keep4
execute4
let’s4
modern4
july4
media4
embracing4
personalization4
make4
december4
today4
search4
like4
cover3
trend3
going3
introducing3
focus3
some3

Keyword matrix

word	title	descriptions	heading
marketing
content
digital
how
strategy
blog

Two Word cloud

this blog9
read more7
marketing strategy5
content hub4
how to build3
you need3

Three Word cloud

this blog post5
content hub strategy4
let’s get started2
digital marketing organization2
personalized marketing experiences2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 26 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

https://i0.wp.com/.. /subscribe-with-arrow.png?h=100

Readability

Flesch–Kincaid Grade Level

6.10

Flesch Reading Ease

62.00

Coleman Liau Index

12.00

Automated Readability Index (ARI)

4.50

Dale–Chall Readability

6.90

SMOG Index

9.90

Spache Readibility

5.00

Number of letters

10646

Number of words

2192

Number of sentences

357

Average words per sentences

Number of syllables

3590

Syllables in words

3526

Average syllables in words

1.64

Number of words in first three syllables

483

Percentage of word / syllables

22.03

Words not in Dale-Chall easy-word list

920

Words not in Spache easy-word list

446

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is not fast enough: 0.42 seconds have passed until the page started to load.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

http://www.b2bmarketingexperiences.com/.. /jquery.js?ver=1.12.4
http://www.b2bmarketingexperiences.com/.. /jquery-migrate.min.js?ver=1.4.1
http://www.b2bmarketingexperiences.com/.. /frontend.min.js?ver=7.1.0
http://www.b2bmarketingexperiences.com/.. /photon.js?ver=20130122
https://s0.wp.com/wp-content/js/devicepx-jetpack.js?ver=201834
http://s.gravatar.com/js/gprofiles.js?ver=2018Augaa
http://www.b2bmarketingexperiences.com/.. /wpgroho.js?ver=4.8.7
http://www.b2bmarketingexperiences.com/.. /wp-embed.min.js?ver=4.8.7

List of render blocking css files

http://fonts.googleapis.com/css?family=Oswald%3A300%2C700%7COpen+San...
http://www.b2bmarketingexperiences.com/.. /style.css?ver=39d11222bd1a8189cbc050dd75...
http://www.b2bmarketingexperiences.com/.. /styles.css?ver=4.8.7
http://www.b2bmarketingexperiences.com/.. /diggdigg-style.css?ver=5.3.6
http://www.b2bmarketingexperiences.com/.. /style.css?ver=39d11222bd1a8189cbc050dd75...
http://www.b2bmarketingexperiences.com/.. /jetpack.css?ver=5.4
http://s.gravatar.com/css/hovercard.css?ver=2018Augaa
http://s.gravatar.com/css/services.css?ver=2018Augaa
http://a.mailmunch.co/app/v1/styles.css

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

http://www.b2bmarketingexperiences.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
http://www.b2bmarketingexperiences.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
http://www.b2bmarketingexperiences.com/wp-content/themes/traction_pro/javascripts/traction.js
http://www.b2bmarketingexperiences.com/wp-content/plugins/jetpack/modules/photon/photon.js?ver=20130122
http://www.b2bmarketingexperiences.com/wp-content/plugins/jetpack/modules/wpgroho.js?ver=4.7.5
http://www.b2bmarketingexperiences.com/wp-includes/js/wp-embed.min.js?ver=4.7.5

File size of all javascript files combined

855.83KB

Javascript minifying

You can save 335B (50% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://www.b2bmarketingexperiences.com/wp-content/plugins/click-to-tweet-by-todaymade/assets/css/styles.css?ver=4.7.5
http://www.b2bmarketingexperiences.com/wp-content/plugins/digg-digg/css/diggdigg-style.css?ver=5.3.6
http://www.b2bmarketingexperiences.com/wp-content/themes/traction_pro/style.css
http://www.b2bmarketingexperiences.com/wp-content/plugins/jetpack/css/jetpack.css?ver=4.7.1

File size of all css files combined

175.05KB

CSS minifying

You can save 234B (13% compression) on the analysed URL by minifying the CSS files.

By minifying http://s.gravatar.com/css/hovercard.css?ver=2018Augaa you can save 234B (13% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

487.88KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
http://sumo.com/api/load	Expiry time is not specified
http://www.b2bmarketingexperiences.com/.. /wptouch-d9105c12c143fa512c2b313ff0ec97c4...	Expiry time is not specified
http://load.sumome.com	10 minutes
http://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

1.28KB

Image optimisation

All images are optimized.

Links

We found a total of 151 different links.
Internal links: 145
External links: 6

External links:

Link text (anchor)	Link strength
https://www.linkedin.com/in/tomdebaere
https://twitter.com/tomdebaere
http://www.slideshare.net/tomdebaere
Invisible Puppy
Traction Theme
The Theme Foundry

Internal links:

Link text (anchor)	Link strength
Skip to content
About this blog
B2B Marketing Experiences
Communication
Content Marketing
Marketing Operations
Marketing Strategy
Sales Strategy
Social Media
http://www.b2bmarketingexperiences.com/feed
How to build Successful Personalized Marketing Experiences?
Read more
How to Keep Up with Rapid Change in Marketing?
Read more
Embracing the Fourth Digital Transformation
Read more
Non-obvious Digital Trends for 2017
Read more
How to Create and Execute a Content Hub Strategy?
Read more
CMO’s and CIO’s: Marketing needs Partnerships with IT
Read more
How to build a mobile (marketing) strategy? 3 Steps, 3 Templates
Read more
Digital Marketing Transformation – 3 Strategic Pillars of Change
Read more
Why CMO’s are becoming CIO’s: Extreme Complexity
Read more
The Future of Marketing is Extreme Complexity
http://www.b2bmarketingexperiences.com/.. /future-of-marketing-extreme-complexity
Read more
« Older Entries
The CMO's Guide to Digital Marketing Organization Structures
5 Big Fundamentals of Digital Marketing Transformation
What are new tasks of salespeople in the digital world?
22 ROI Examples of Content Marketing showing Hard Business Results
Building the Best E-Commerce Content Marketing Strategy
How to Unlock Content Marketing Value in Complex Markets?
Killer Content along the Buyer's Journey: A Practical Guide to Monetize Your Content
(Slideshare) The New Role of Sales in a Digital World
How to become a digital marketing organization?
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advertising
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Website security

178.18.135.18

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

Sites on same ip

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cohouse.eu

optimed.be

cameleonmarketing.be

Icons

Favicon

Good! The website uses favicon.

Typos

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SEO report of b2bmarketingexperiences.com