SEO report of araretailblog.com

The Retail Voice | Ensuring retail success since 1903

www.araretailblog.com/

Ensuring retail success since 1903


 Tasks

  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.araretailblog.com/

Character length : 22

Title
The Retail Voice | Ensuring retail success since 1903
Description
Ensuring retail success since 1903
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

type: website
title: The Retail Voice
description: Ensuring retail success since 1903
url: /index.html
site_name: The Retail Voice
image: http://wordpress.com/i/blank.jpg?m=1383295312g

Dublin Core
Dublin Core is not used
Underscores in the URLs
Error! Hyphen (-) is a better solution than underscore (_) in the URLs
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
XHTML 1.0 Transitional
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
The Retail Voice | Ensuring retail success since 1903

Character length : 54

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 37%

Good! The text / code ratio is between 25 and 70 percent.
Headings
H1H2H3H4H5H6
1101000
Heading structure in the source code
  • <H1> The Retail Voice
  • <H2> GUEST POST: Making eCommerce work for you
  • <H2> New rules to limit card surcharging now in effect
  • <H2> Russell Zimmerman on why the future of retail is omnichannel
  • <H2> How to target the seven types of Valentine’s Day shoppers
  • <H2> Government and legislation update- 6 February 2012
  • <H2> Pressure on Christmas shoppers causes disappointing December- ABS December 2012 retail trade figures released TODAY (-0.2% drop)
  • <H2> ARA News 6 February 2013
  • <H2> Recent Posts
  • <H2> Archives
  • <H2> Categories
  • <H3> Follow “The Retail Voice ”
Word cloud
  • retailers26
  • retail21
  • ara18
  • government15
  • business14
  • new11
  • retailing10
  • december10
  • shoppers9
  • small9
  • rates9
  • leave9
  • said9
  • how8
  • zimmerman8
  • legislation8
  • categories8
  • australian7
  • day7
  • businesses7
  • australia7
  • industry7
  • rate7
  • comments7
  • comment7
  • russell6
  • most6
  • need6
  • february6
  • valentine’s6
  • get6
  • consumers5
  • customers5
  • customer5
  • sales5
  • rules5
  • card5
  • surcharging5
  • cut5
  • all5
  • south5
  • bags5
  • events5
  • news5
  • types5
  • online5
  • surcharge5
  • help4
  • including4
  • goods4
  • interest4
  • territory4
  • them4
  • covering4
  • people4
  • give4
  • queensland4
  • tasmania4
  • limit4
  • seven4
Keyword matrix
wordtitledescriptionsheading
retailers
retail
ara
government
business
new
Two Word cloud
  • valentine’s day4
  • russell zimmerman4
  • new rules3
  • materials will3
  • what's happening3
  • comments leave3
Three Word cloud
  • valentine’s day shoppers4
  • household goods retailing2
  • australian capital territory2
  • new south wales2
  • furniture and floor covering2
  • customized freshy theme2
404 Page
The website has no standard 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 1 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
7.90
Flesch Reading Ease
55.70
Coleman Liau Index
12.00
Automated Readability Index (ARI)
7.10
Dale–Chall Readability
6.60
SMOG Index
11.60
Spache Readibility
5.00
Number of letters
14100
Number of words
2809
Number of sentences
286
Average words per sentences
10
Number of syllables
4686
Syllables in words
4699
Average syllables in words
1.67
Number of words in first three syllables
609
Percentage of word / syllables
21.68
Words not in Dale-Chall easy-word list
1093
Words not in Spache easy-word list
641

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Detected applications
GravatarMiscellaneous
TwitterWidgets
WordPressCMSBlogs
PHPProgramming Languages
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Good! The website uses printer-friendly CSS.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
1,413 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
23
Number of source domains
9
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://www.araretailblog.com/static/js/analytics.js
  • http://r-login.wordpress.com/remote-login.php?action=js&host=araretai...
  • http://s0.wp.com/.. /ZQH9u6afUDiY2G5w==
List of render blocking css files
  • http://www.araretailblog.com/static/css/banner_styles.css
  • http://s0.wp.com/.. /AeZ8M9iXuKHf8et0+ezOp+7anacfxmfSQg==
  • http://s2.wp.com/.. /aBqUiCkvqyNWhi0a0axNn8hF+3vjJh3p76yD9AHU...

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://www.araretailblog.com/static/js/analytics.js
  • http://r-login.wordpress.com/remote-login.php?action=js&host=araretailblog.com&id=36351179&t=1400273970&back=http%3A%2F%2Fararetailblog.com%2F
File size of all javascript files combined
153.31KB
Javascript minifying
You can save 844B (35% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.araretailblog.com/static/css/banner_styles.css
File size of all css files combined
33.67KB
CSS minifying
You can save 806B (16% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
66.15KB
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
10
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
https://syndication.twitter.com/settings10 minutes
http://platform.twitter.com/widgets.js?ver=2011111730 minutes

 Speed test – Images

File size of all images combined
37.69KB
Image optimisation
You can save 11.4KB (32% compression) by optimising the images below:

 Website security

IP
162.213.255.47
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 : The Retail Voice , ( 21.4375px from top )
  • H2 : GUEST POST: Making eCommerce work for you, ( 454.78125px from top )

 Typos

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