SEO report of adtechaustralia.com.au

Redirected to sydney.ad-tech.com/

Home | ad:tech

sydney.ad-tech.com/

ad:tech Sydney is the meeting place for forward-thinking brands, agencies, media owners, technology providers and investors looking to learn, invest ...


 Tasks

  • Make the site mobile device friendly.
  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : sydney.ad-tech.com/

Character length : 19

Title
Home | ad:tech
Description
ad:tech Sydney is the meeting place for forward-thinking brands, agencies, media owners, technology providers and investors looking to learn, invest, network, benchmark and do business.
Keywords (meta keywords)
adtech, event, performance, innovation, global, sponsors, exhibitors, speakers, conference, exhibition,keynote,digital,network, brands,benchmark

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://sydney.ad-tech.com/robots.txt
User-agentDisallowed for the search engines
*
  • /includes/
  • /misc/
  • /modules/
  • /profiles/
  • /scripts/
  • /themes/
  • /CHANGELOG.txt
  • /cron.php
  • /INSTALL.mysql.txt
  • /INSTALL.pgsql.txt
  • /INSTALL.sqlite.txt
  • /install.php
  • /INSTALL.txt
  • /LICENSE.txt
  • /MAINTAINERS.txt
  • /update.php
  • /UPGRADE.txt
  • /xmlrpc.php
  • /admin/
  • /comment/reply/
  • /filter/tips/
  • /node/add/
  • /search/
  • /user/register/
  • /user/password/
  • /user/login/
  • /user/logout/
  • /?q=admin/
  • /?q=comment/reply/
  • /?q=filter/tips/
  • /?q=node/add/
  • /?q=search/
  • /?q=user/password/
  • /?q=user/register/
  • /?q=user/login/
  • /?q=user/logout/


 Social

Social Engagement

Linkedin1042

Facebook Share0

Facebook Comments0

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Home | ad:tech

Character length : 14

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 6%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
017000
Heading structure in the source code
  • <H2> Homepage Carousel
  • <H3> MARCH 2018, THE HILTON, SYDNEY, AUSTRALIA
  • <H3> Sponsor
  • <H3> Partner
  • <H3> Exhibitor
  • <H3> Advisory Board Member
  • <H3> Media Partner
  • <H3> Speaker
Word cloud
  • exhibitor24
  • partner23
  • tech20
  • board19
  • advisory19
  • sponsor18
  • member17
  • media15
  • speaker8
  • sydney8
  • speakers7
  • ad-tech6
  • digital6
  • great5
  • event5
  • marketing5
  • https5
  • head5
  • australia4
  • subscribe4
  • newsletter4
  • exhibition4
  • partners3
  • part3
  • exhibit3
  • industry3
  • cookies3
  • sponsors3
  • new3
  • exhibitors3
  • click3
  • content3
  • highlights3
  • website3
  • director2
  • broad2
  • group2
  • found2
  • organised2
  • announcements2
  • keep2
  • date2
  • ever-changing2
  • technology2
  • see2
  • march2
  • range2
  • manager2
  • both2
  • venue2
  • site2
  • days2
  • lenovo2
  • conference2
  • latest2
  • opportunities2
  • back2
  • how2
  • hilton2
  • day2
Keyword matrix
wordtitledescriptionsheading
exhibitor
partner
tech
board
advisory
sponsor
Two Word cloud
  • exhibitor exhibitor11
  • advisory board10
  • sponsor sponsor8
  • board member8
  • member advisory8
  • partner partner7
Three Word cloud
  • exhibitor exhibitor exhibitor5
  • member advisory board4
  • board member advisory3
  • sponsor sponsor sponsor3
  • partner partner partner3
  • advisory board member3
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Error! The website uses iFrame solutions. This type of contents are not indexed by Google.
Images
We found 97 images on this web page.

Alternate attributes for the following 94 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
5.70
Flesch Reading Ease
60.70
Coleman Liau Index
12.00
Automated Readability Index (ARI)
4.00
Dale–Chall Readability
9.80
SMOG Index
7.90
Spache Readibility
5.00
Number of letters
6336
Number of words
1265
Number of sentences
339
Average words per sentences
4
Number of syllables
2129
Syllables in words
2059
Average syllables in words
1.68
Number of words in first three syllables
221
Percentage of word / syllables
17.47
Words not in Dale-Chall easy-word list
769
Words not in Spache easy-word list
236

 Technologies

Mobile optimization
Mobilnezet ellenorzes - warning
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 1.1 seconds have passed until the page started to load.
Loading time
4,053 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
165
Number of source domains
27
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • https://use.typekit.net/mlp7dva.js
  • https://sydney.ad-tech.com/.. /jquery.min.js?v=1.8.3
  • https://sydney.ad-tech.com/misc/jquery.once.js?v=1.2
  • https://sydney.ad-tech.com/misc/drupal.js?p556id
  • https://sydney.ad-tech.com/.. /en-gb_eNQ7DQ8TtXbAFCKS5qXxmWQb1F5-2_b9xS...
  • https://sydney.ad-tech.com/.. /module.js?p556id
  • https://sydney.ad-tech.com/.. /module.js?p556id
  • https://sydney.ad-tech.com/.. /webform.js?p556id
  • https://sydney.ad-tech.com/.. /module.js?p556id
  • https://sydney.ad-tech.com/.. /module.js?p556id
  • https://sydney.ad-tech.com/.. /contextual.js?p556id
  • https://sydney.ad-tech.com/.. /scripts.min.js?p556id
List of render blocking css files
  • https://sydney.ad-tech.com/modules/system/system.base.css?p556id
  • https://sydney.ad-tech.com/modules/system/system.menus.css?p556id
  • https://sydney.ad-tech.com/modules/system/system.messages.css?p556id
  • https://sydney.ad-tech.com/modules/system/system.theme.css?p556id
  • https://sydney.ad-tech.com/modules/comment/comment.css?p556id
  • https://sydney.ad-tech.com/.. /date.css?p556id
  • https://sydney.ad-tech.com/modules/field/theme/field.css?p556id
  • https://sydney.ad-tech.com/modules/node/node.css?p556id
  • https://sydney.ad-tech.com/modules/search/search.css?p556id
  • https://sydney.ad-tech.com/modules/user/user.css?p556id
  • https://sydney.ad-tech.com/.. /nodeorder.css?p556id
  • https://sydney.ad-tech.com/.. /views.css?p556id
  • https://sydney.ad-tech.com/.. /ctools.css?p556id
  • https://sydney.ad-tech.com/.. /module.min.css?p556id
  • https://sydney.ad-tech.com/.. /google_map_field.css?p556id
  • https://sydney.ad-tech.com/.. /module.min.css?p556id
  • https://sydney.ad-tech.com/.. /module.min.css?p556id
  • https://sydney.ad-tech.com/.. /module.min.css?p556id
  • https://sydney.ad-tech.com/.. /field_collection.theme.css?p556id
  • https://sydney.ad-tech.com/.. /webform.css?p556id
  • https://sydney.ad-tech.com/.. /module.min.css?p556id
  • https://sydney.ad-tech.com/.. /module.min.css?p556id
  • https://sydney.ad-tech.com/.. /module.min.css?p556id
  • https://sydney.ad-tech.com/.. /module.min.css?p556id
  • https://fonts.googleapis.com/css?family=Dosis:400,500,600,700,800|Rob...
  • https://sydney.ad-tech.com/.. /normalize.css?p556id
  • https://sydney.ad-tech.com/.. /mothership-default.css?p556id
  • https://sydney.ad-tech.com/.. /mothership-layout.css?p556id
  • https://sydney.ad-tech.com/.. /mothership.css?p556id
  • https://sydney.ad-tech.com/.. /emf.min.css?p556id

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • https://sydney.ad-tech.com/sites/all/modules/jquery_update/replace/jquery/1.8/jquery.min.js?v=1.8.3
  • https://sydney.ad-tech.com/misc/jquery.once.js?v=1.2
  • https://sydney.ad-tech.com/misc/drupal.js?opop44
  • https://sydney.ad-tech.com/sites/default/files/languages/en-gb_zyVOB6DY_NrwC-fbXMjSrPTJZY5rNqQpSwKKdgH8Jo8.js?opop44
  • https://sydney.ad-tech.com/sites/all/modules/_emf/symposia_modal/assets/js/module.js?opop44
  • https://sydney.ad-tech.com/sites/all/modules/_emf/symposia_eu_cookie_accept/assets/js/module.js?opop44
  • https://sydney.ad-tech.com/sites/all/modules/_emf/symposia_ticket_list/assets/js/module.js?opop44
  • https://sydney.ad-tech.com/sites/all/themes/mothership/mothership/js/contextual.js?opop44
  • https://sydney.ad-tech.com/sites/all/themes/emf/assets/js/scripts.min.js?opop44
File size of all javascript files combined
708.61KB
Javascript minifying
You can save 6.8KB (50% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
433.43KB
CSS minifying
You can save 3.4KB (36% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
773.87KB
Gzip compression
Error! By using Gzip you can save 3.7KB (79% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
136
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://img.brightcove.com/bc-logo-white.pngExpiry time is not specified
https://api.optmstr.com/v1/optins/account/36114Expiry time is not specified
https://use.typekit.net/mlp7dva.js10 minutes
https://edge.api.brightcove.com/.. /543905396400112 minutes
https://www.googletagmanager.com/gtag/js?id=DC-830964315 minutes
https://connect.facebook.net/en_US/fbevents.js20 minutes
https://connect.facebook.net/.. /320948948270131?v=2.8.12&r=stable20 minutes
https://www.googleadservices.com/pagead/conversion.js60 minutes
https://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
9.73MB
Image optimisation
You can save 2MB (75% compression) by optimising the images below:

 Links

We found a total of 131 different links.
Internal links: 45
External links: 86

External links:

Internal links:

 Website security

IP
104.18.58.196
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

 Sites on same ip

adtechchina.com

adtechchina.com

jessell.com

jessell.com

adtechaustralia.com.au

adtechaustralia.com.au

tricitiesworks.com

tricitiesworks.com

mustermarketing.com.au

mustermarketing.com.au

 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H2 : Homepage Carousel, ( 0px from top )
  • H3 : MARCH 2018, THE HILTON, SYDNEY, AUSTRALIA, ( 329px from top )

 Typos

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