SEO report of adlantismarketing.com

Adlantis Media – Adlantis Media

www.adlantismarketing.com/

Error! The "meta description" is missing, the page has no summary description!


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.adlantismarketing.com/

Character length : 26

Title
Adlantis Media – Adlantis Media
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://adlantismarketing.com/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Adlantis Media – Adlantis Media

Character length : 37

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 3%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
01122000
Heading structure in the source code
  • <H3> Forget the marketing mantra of the last 2O years: Right Person, Right Time and Right Place.
  • <H3> DON'T BOTHER WITH "RIGHT PERSON"
  • <H3> DON'T BOTHER WITH "RIGHT TIME"
  • <H3> DON'T BOTHER WITH "RIGHT PLACE"
  • <H3> ONE BILLION BANNERS IS ALL YOU NEED
  • <H3> 5. Target by age:Un-check
  • <H3> 4. Target by gender:Un-check
  • <H3> 3. TARGET PREMIUM SITES:UN-CHECK
  • <H3> 2. TARGET BY CONTENT:Un-Check
  • <H3> 1. SPECIFY AD FORMATS:UN-CHECK
  • <H3> BLAST OFF. ONE BILLION BANNER CAMPAIGN LAUNCHES
  • <H3> 5. Target by age:Un-check
  • <H3> 4. Target by gender:Un-check
  • <H3> 3. TARGET PREMIUM SITES:UN-CHECK
  • <H3> 2. TARGET BY CONTENT:Un-Check
  • <H3> 1. SPECIFY AD FORMATS:UN-CHECK
  • <H3> BLAST OFF. ONE BILLION BANNER CAMPAIGN LAUNCHES
  • <H3> knowledgeable experts
  • <H3> DEDICATED TO BUYING NON-PREMIUM BANNER INVENTORY
  • <H3> Adlantis Media is a pioneering advertising agency who has moved towards a much less targeted approach to online display advertising. The difficulties faced in the programmatic marketplace centre around fraud. Our team of media experts now believe that very few advertisers receive the audience for which they have paid high premiums. Time and again, an online advertising strategy based on the principle of not paying a premium for anything has generated the best response for our clients.
  • <H3> An Annual Billion Banner Campaign Equates To:
  • <H2> LAUNCH OFFER: May 2017
  • <H3> One Billion Banner Adverts spread over a year for £2,O5O per month
  • <H2> Why untargeted advertising works best…
  • <H2> The success of untargeted advertising (often referred to as run-of-network advertising) defies conventional marketing strategies. There has been a long-standing belief that the only effective form of advertising uses the latest technology and algorithms to deliver the right message, at the right time, to the right people.  In practice, that simply isn’t the case.
  • <H2> Compare the cost per thousands…
  • <H2> Adlantis buys untargeted banner inventory at 3p per thousand. In contrast, highly targeted advertising is regularly £20 per thousand. That’s makes it 666 times more expensive than untargeted.  The click-thru rates may be higher, by a factor of three or four; not 600 times greater. From our experience and the actual results of client campaigns, untargeted campaigns win every time.
  • <H2> One Billion Banners = One Million Visitors*
  • <H2> *Based on an industry benchmark clickthrough rate of 0.1%
  • <H2> One Billion Banners = One Million Visitors*
  • <H2> *Based on an industry benchmark clickthrough rate of 0.1%
  • <H2> QUESTION: Where will the banners appear? ANSWER: Everywhere
  • <H2> (Campaigns set to UK-only traffic unless advised otherwise)
Word cloud
  • banners11
  • un-check10
  • billion10
  • right9
  • campaign8
  • advertising8
  • target8
  • banner6
  • time6
  • untargeted6
  • formats5
  • million4
  • sites3
  • media3
  • campaigns3
  • premium3
  • adlantis3
  • launch3
  • weekly3
  • offer3
  • reporting3
  • reserve3
  • numerous3
  • marketing3
  • monthly3
  • bother3
  • based3
  • blast2
  • age2
  • content2
  • gender2
  • specify2
  • visitors2
  • times2
  • online2
  • thousand2
  • message2
  • month2
  • targeted2
  • industry2
  • experts2
  • clickthrough2
  • inventory2
  • benchmark2
  • launches2
  • rate2
  • week2
  • don’t2
  • day2
  • last2
  • mantra2
  • years2
  • person2
  • form2
  • place2
  • cost2
  • best2
  • forget2
  • certain2
  • hundred2
Keyword matrix
wordtitledescriptionsheading
banners
un-check
billion
right
campaign
advertising
Two Word cloud
  • billion banners5
  • one billion4
  • bother with3
  • reporting 12-month campaign3
  • numerous formats3
  • monthly numerous3
Three Word cloud
  • don't bother with3
  • one billion banners3
  • target premium sites:un-check2
  • one billion banner2
  • launch countdown about2
  • industry benchmark clickthrough2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Error! The website uses iFrame solutions. This type of contents are not indexed by Google.
Images
We found 36 images on this web page.

Alternate attributes for the following 3 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
4.30
Flesch Reading Ease
81.10
Coleman Liau Index
8.90
Automated Readability Index (ARI)
3.00
Dale–Chall Readability
8.30
SMOG Index
9.60
Spache Readibility
5.00
Number of letters
31897
Number of words
7595
Number of sentences
809
Average words per sentences
9
Number of syllables
10433
Syllables in words
9796
Average syllables in words
1.37
Number of words in first three syllables
990
Percentage of word / syllables
13.03
Words not in Dale-Chall easy-word list
3752
Words not in Spache easy-word list
425

 Technologies

Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated HTML tagsOccurrences
<font>2
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated HTML tagsOccurrences
<font>2
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.adlantismarketing.com/wp-content/plugins/LayerSlider/static/js/greensock.js?ver=1.11.8
  • http://www.adlantismarketing.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://www.adlantismarketing.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • http://www.adlantismarketing.com/wp-content/plugins/LayerSlider/static/js/layerslider.kreaturamedia.jquery.js?ver=5.6.5
  • http://www.adlantismarketing.com/wp-content/plugins/LayerSlider/static/js/layerslider.transitions.js?ver=5.6.5
  • http://www.adlantismarketing.com/wp-content/plugins/ninja-contact-form/js/ninja-contact-form.min.js?ver=4.6.5
  • http://www.adlantismarketing.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.2.4.1
  • http://www.adlantismarketing.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.revolution.min.js?ver=5.2.4.1
  • http://www.adlantismarketing.com/wp-content/themes/jupiter/assets/js/plugins/wp-enqueue/smoothscroll.js?ver=5.0.10
  • http://www.adlantismarketing.com/wp-includes/js/comment-reply.min.js?ver=4.6.5
  • http://www.adlantismarketing.com/wp-content/themes/jupiter/assets/js/core-scripts.js?ver=5.0.10
  • http://www.adlantismarketing.com/wp-includes/js/wp-embed.min.js?ver=4.6.5
  • http://www.adlantismarketing.com/wp-content/plugins/js_composer_theme/assets/js/dist/js_composer_front.min.js?ver=4.12.2
  • http://www.adlantismarketing.com/wp-content/plugins/carousel-anything-for-vc/carousel-anything/js/min/owl.carousel-min.js?ver=1.3.3
  • http://www.adlantismarketing.com/wp-content/plugins/carousel-anything-for-vc/carousel-anything/js/min/script-min.js?ver=1.6.1
  • http://www.adlantismarketing.com/wp-content/uploads/mk_assets/components-production.min.js?ver=1494420558
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.adlantismarketing.com/wp-content/plugins/LayerSlider/static/css/layerslider.css?ver=5.6.5
  • http://www.adlantismarketing.com/wp-content/plugins/ninja-contact-form/css/ninja-contact-form.css?ver=4.6.5
  • http://www.adlantismarketing.com/wp-content/plugins/revslider/public/assets/css/settings.css?ver=5.2.4.1
  • http://www.adlantismarketing.com/wp-content/themes/jupiter/assets/stylesheet/min/core-styles.css?ver=5.0.10
  • http://www.adlantismarketing.com/wp-content/plugins/js_composer_theme/assets/css/js_composer.min.css?ver=4.12.2
  • http://www.adlantismarketing.com/wp-content/uploads/mk_assets/components-production.min.css?ver=1494420558
  • http://www.adlantismarketing.com/wp-content/uploads/mk_assets/theme-options-production.css?ver=1494420558
  • http://www.adlantismarketing.com/wp-content/plugins/masterslider/public/assets/css/masterslider.main.css?ver=2.29.0
  • http://www.adlantismarketing.com/wp-content/uploads/masterslider/custom.css?ver=1.1
  • http://www.adlantismarketing.com/wp-content/themes/jupiter-child/style.css?ver=4.6.5
  • http://www.adlantismarketing.com/wp-content/themes/jupiter/custom.css?ver=4.6.5
  • http://www.adlantismarketing.com/wp-content/plugins/carousel-anything-for-vc/carousel-anything/css/owl.carousel.theme.style.css?ver=1.6.1
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 10 different links.
Internal links: 10

External links:

Link text (anchor) Link strength

Internal links:

 Website security

IP
104.27.170.228
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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adlantismarketing.com

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 Icons

Favicon
Good! The website uses favicon.

 Typos

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