SEO report of tornoboatworks.com

Torno Boatworks

www.tornoboatworks.com/

Torno Boatworks is an artisan boatmaking company in Ann Arbor, Michigan, specializing in hand-crafted canoes and kayaks.


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.tornoboatworks.com/

Character length : 23

Title
Torno Boatworks
Description
Torno Boatworks is an artisan boatmaking company in Ann Arbor, Michigan, specializing in hand-crafted canoes and kayaks.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

title: Torno Boatworks
url: http://www.tornoboatworks.com/
image: https://res.cloudinary.com/hrscywv4p/image/upload/c_fill,g_faces:center,h_300,q_90,w_300/v1/110619/TornoBoatworksIcon_xo9kzl.png
site_name: Torno Boatworks
description: Torno Boatworks is an artisan boatmaking company in Ann Arbor, Michigan, specializing in hand-crafted canoes and kayaks.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Torno Boatworks

Character length : 15

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 5%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
1140400
Heading structure in the source code
  • <H1> Artisan, hand-crafted canoes
  • <H4> Made from exotic and locally sourced wood
  • <H2> About Torno Boatworks
  • <H4> A life-long Michigan resident born in Detroit, Randall Torno began his college studies in the field of art, but changed his focus to engineering, completing his undergraduate degree at the University of Michigan.   Randall has always combined his artistic talents with a strong sense of design. Following his ten year tenure at Ford Motor Company as a wood model maker and process engineer, he was employed at International Engineering Solutions where he designed industrial equipment for over thirty years before his retirement in 2013. His artistic abilities span many media and forms including ceramics, painting, drawing and glass, studying at the Corning Museum of Art and the glass studio of the Toledo Museum of Art.   During his free time, Randall has always focused his energies on major projects, first building award winning airplanes and next, award winning wooden boats. For the past ten years, he has researched historical as well as contemporary boat building techniques and styles, attending boat shows across the country. He has built several types and styles of boats ranging from an English birding kayak, canoes and kayaks, to unique scale model display canoes, to a reproduction Gentleman’s Runabout!   Torno’s passion for art and wooden boats is clear and strong. The launch of Torno Boatworks in 2014 presents the opportunity to offer his wooden works of art for sale in the national marketplace.   >> Learn more about Randall Torno here in the August issue of the Ann Arbor Observer.   >> Connect and engage with us on Facebook here.
  • <H2> T5 Scale Model  
  • <H2> T25 Solo  
  • <H2> T51 Dual  
  • <H2> 
  • <H2>      
  • <H2>       All boat photos by Patrick Young 
  • <H2> 
  • <H2> 
  • <H2> The Torno Difference: Visual elegance combined with unmatched handling excellence
  • <H4> Michigan designer-builder, Randall Torno, presents a unique line of custom-built lightweight canoes utilizing exotic and locally sourced wood, hand selected for color and grain. Torno Boatworks canoes are handcrafted works of art, utilizing a unique design that incorporates functional flowing lines from bow to stern. Premium western red cedar strips are individually hand fitted and subsequently encapsulated in fiberglass and epoxy, creating a lightweight and strong hull. Finishing trim wood is selected to compliment the cedar hull. Multiple coats of marine varnish are applied to protect the wood and give an impressive gloss finish.
  • <H2>         At the convergence of art, engineering and performance
  • <H2> 
  • <H2>            
  • <H2> Explore and experience an original, hand-crafted Torno boat today
  • <H4> Call us anytime at 734.474.2969 or simply fill out the form below to check our inventory and/or discuss the build and shipping options of your original boat. 
Word cloud
  • torno9
  • art7
  • boat6
  • inches6
  • canoes5
  • randall5
  • wood5
  • boats5
  • boatworks4
  • strikingly4
  • website4
  • model3
  • width3
  • unique3
  • strong3
  • length3
  • engineering3
  • weight3
  • mobile-optimized3
  • pounds3
  • powered3
  • wooden3
  • inquiry3
  • minutes3
  • difference3
  • price3
  • michigan3
  • retail3
  • years2
  • presents2
  • hull2
  • works2
  • home2
  • utilizing2
  • name2
  • lightweight2
  • hand2
  • scale2
  • award2
  • building2
  • cedar2
  • museum2
  • winning2
  • original2
  • glass2
  • styles2
  • selected2
  • invalid2
  • comment2
  • patrick2
  • combined2
  • artistic2
  • sourced2
  • locally2
  • water2
  • contact/purchase2
  • hand-crafted2
  • exotic2
  • young2
  • always2
Keyword matrix
wordtitledescriptionsheading
torno
art
boat
inches
canoes
randall
Two Word cloud
  • torno boatworks3
  • pounds retail3
  • inches width2
  • randall has2
  • has always2
  • patrick young2
Three Word cloud
  • locally sourced wood2
  • randall has always2
  • pounds retail price2
404 Page
The website has no standard 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 13 images on this web page.

Alternate attributes for the following 10 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
4.90
Flesch Reading Ease
69.80
Coleman Liau Index
12.00
Automated Readability Index (ARI)
3.90
Dale–Chall Readability
6.30
SMOG Index
8.70
Spache Readibility
5.00
Number of letters
2893
Number of words
602
Number of sentences
111
Average words per sentences
5
Number of syllables
936
Syllables in words
953
Average syllables in words
1.55
Number of words in first three syllables
102
Percentage of word / syllables
16.94
Words not in Dale-Chall easy-word list
229
Words not in Spache easy-word list
187

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
4,521 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
38
Number of source domains
11
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
4.88MB
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
617.55KB
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
145.97KB
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
24
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://assets.strikingly.com/.. /cartographer.jpgExpiry time is not specified
http://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
863.74KB
Image optimisation
You can save 45.9KB (76% compression) by optimising the images below:

 Links

We found a total of 12 different links.
Internal links: 6
External links: 6

External links:

Internal links:

Link text (anchor) Link strength

 Website security

IP
2.21.246.17
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 : Artisan, hand-crafted canoes made from exotic and locally sourced wood, ( 290px from top )
  • H2 : About Torno Boatworks, ( 433px from top )
  • H4 : A life-long Michigan resident born in Detroit, Randall Torno began his college studies in the field of art, but changed his focus to engineering, completing his undergraduate degree at the University of Michigan. Randall has always combined his artistic talents with a strong sense of design. Following his ten year tenure at Ford Motor Company as a wood model maker and process engineer, he was employed at International Engineering Solutions where he designed industrial equipment for over thirty years before his retirement in 2013. His artistic abilities span many media and forms including ceramics, painting, drawing and glass, studying at the Corning Museum of Art and the glass studio of the Toledo Museum of Art. During his free time, Randall has always focused his energies on major projects, first building award winning airplanes and next, award winning wooden boats. For the past ten years, he has researched historical as well as contemporary boat building techniques and styles, attending boat shows across the country. He has built several types and styles of boats ranging from an English birding kayak, canoes and kayaks, to unique scale model display canoes, to a reproduction Gentleman’s Runabout! Torno’s passion for art and wooden boats is clear and strong. The launch of Torno Boatworks in 2014 presents the opportunity to offer his wooden works of art for sale in the national marketplace. >> Learn more about Randall Torno here in the August issue of the Ann Arbor Observer. >> Connect and engage with us on Facebook here., ( 470px from top )
  • H2 :   , ( 1499px from top )

 Typos

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