SEO report of theshopperwonk.com

TheShopperWonk

www.theshopperwonk.com/

TheShopperWonk is a Shopper Management weblog dedicated to stimulating dialouge about the art and science of Shopper Management for Shopper Insights and ...


 Tasks

  • Make the site mobile device friendly.
  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.
  • Try to make your site load faster.

 SEO

URL

Domain : www.theshopperwonk.com/

Character length : 23

Title
TheShopperWonk
Description
TheShopperWonk is a Shopper Management weblog dedicated to stimulating dialouge about the art and science of Shopper Management for Shopper Insights and Management professionals.
Keywords (meta keywords)
Shopper, Insights, Marketing, Management, loyalty

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

title: TheShopperWonk
site_name: TheShopperWonk
type: blog
url: http://www.theshopperwonk.com/
description: Shopping Management For Wonks
image: http://up4.typepad.com/6a00d83451d97469e200e5501529df8834-220si

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://theshopperwonk.com/robots.txt
User-agentDisallowed for the search engines
*
  • /t/trackback
  • /t/comments
  • /t/stats
  • /t/app
  • /.m/
  • /*.html?cid=*
  • /*/comments/page/*
  • /*/comments/atom.xml
  • /*/comments/rss.xml
  • /*/comments/index.rdf
Googlebot-Mobile
  • All subpages are denied to crawl
Y!J-SRD
  • All subpages are denied to crawl
Y!J-MBS
  • All subpages are denied to crawl
Active Cache Request
  • *
gsa-crawler
  • All subpages are denied to crawl
Twitterbot
  • All subpages are allowed to crawl


 Social

Social Engagement

No info found.

 Content

Doctype
XHTML 1.0 Transitional
Encoding
Perfect! The character encoding is set: UTF-8.
Language
Error! No language localization is found.
Title
TheShopperWonk

Character length : 14

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 35%

Good! The text / code ratio is between 25 and 70 percent.
Headings
H1H2H3H4H5H6
11610000
Heading structure in the source code
  • <H1> TheShopperWonk
  • <H2> 
  • <H2> 06/05/2009
  • <H3> ShopperWonk Is On The Move!
  • <H2> 05/30/2009
  • <H3> Wonk Contributor Pirovano Interviewed on BNET on the Rise of Private Label
  • <H2> 05/28/2009
  • <H3> Rob Colarossi Leads Case Study at C360
  • <H2> 05/26/2009
  • <H3> Rich Man, Poor Man and the Recessionary Impact on Shopping Behavior
  • <H2> 05/22/2009
  • <H3> Nielsen Shopper Management Thought Leadership
  • <H2> 05/19/2009
  • <H3> The Future of Media/Communications in Consumer Packaged Goods Retailing
  • <H2> 05/18/2009
  • <H3> Understanding the Ultimate Shopping Trip
  • <H2> 05/13/2009
  • <H3> 11 Tips for Retailers to Grow Their Store Brands
  • <H3> Pete Blackshaw - Six Drivers of Credibility
  • <H2> 05/12/2009
  • <H3> Standing O!
  • <H2> Powered By
  • <H2> Follow The News From Nielsen
  • <H2> Conferences
  • <H2> Follow The Wonks On Twitter
  • <H2> Notifixious
  • <H2> Categories
Word cloud
  • brands26
  • private25
  • store23
  • brand23
  • retailers22
  • label21
  • shopper17
  • how16
  • nielsen15
  • national14
  • consumer13
  • theshopperwonk12
  • product11
  • posted11
  • trackback10
  • comments10
  • consumers10
  • permalink10
  • pirovano10
  • shopping10
  • management10
  • jay10
  • newspapers9
  • thought8
  • ads8
  • pages8
  • shoppers8
  • see8
  • todd7
  • new7
  • online7
  • stores7
  • great7
  • value7
  • in-store7
  • bnet6
  • back6
  • premium6
  • trip6
  • into6
  • households6
  • products6
  • future5
  • some5
  • grocery5
  • like5
  • affluent5
  • tom5
  • stockwell@nielsen5
  • stockwell5
  • growth5
  • community5
  • http5
  • manufacturers5
  • leadership5
  • sales5
  • trial5
  • hale5
  • coupon5
  • page5
Keyword matrix
wordtitledescriptionsheading
brands
private
store
brand
retailers
label
Two Word cloud
  • private label11
  • store brands5
  • national brand4
  • store brand4
  • shopper management4
  • thought leadership3
Three Word cloud
  • private label products2
  • for further information2
  • income households were2
  • consumer shopping patterns2
  • arrange a comprehensive presentation2
  • with private label2
404 Page
The website has no standard 404 error page.
Flash content
Error! We found flash content(s) on this website which cannot be indexed by the search engines.
Frame
Good! The website does not use iFrame solutions.
Images
We found 5 images on this web page.

Alternate attributes for the following 4 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 850px wide display!
Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated HTML tagsOccurrences
<font>17
<dir>4
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Error! Deprecated HTML tags are used on this webpage. You should improve your website.
Deprecated HTML tagsOccurrences
<font>17
<dir>4
Printability
Good! The website uses printer-friendly CSS.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
5,178 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.theshopperwonk.com/styles.css?v=6
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 104 different links.
Internal links: 68
External links: 36

External links:

Link text (anchor) Link strength

Internal links:

 Website security

IP
104.16.107.123
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H1 : TheShopperWonk, ( 0px from top )
  • H2 : , ( 0px from top )
  • H2 : 06/05/2009, ( 248.09375px from top )
  • H2 : Powered By, ( 253.09375px from top )
  • H3 : ShopperWonk Is On The Move!, ( 289.09375px from top )
  • H2 : Follow The News From Nielsen, ( 400.09375px from top )
  • H2 : Conferences, ( 533.09375px from top )
  • H2 : Follow The Wonks On Twitter, ( 717.09375px from top )
  • H3 : theshopperwonk and friends, ( 763.09375px from top )
  • H2 : 05/30/2009, ( 765.09375px from top )
  • H3 : Wonk Contributor Pirovano Interviewed on BNET on the Rise of Private Label, ( 806.09375px from top )
  • H4 : get this, ( 993.09375px from top )
  • H2 : Notifixious, ( 1040.09375px from top )
  • H2 : Categories, ( 1086.09375px from top )

 Typos

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