SEO report of spidermarketing.com.au

Spider Marketing Agency Melbourne

www.spidermarketing.com.au/

SPIDER MARKETING is a marketing agency that has experience and success in development strategically targeted marketing campaigns. We focus on understanding ...


 Tasks

  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.spidermarketing.com.au/

Character length : 27

Title
Spider Marketing Agency Melbourne
Description
SPIDER MARKETING is a marketing agency that has experience and success in development strategically targeted marketing campaigns. We focus on understanding why your customers should buy your product or service to make sure the key messages of marketing campaign will have impact and will increase awareness and sales. Check out some of our work and contact us to discuss how we can develop a successful marketing campaign for your products or services.
Keywords (meta keywords)
Spider Marketing Agency, Marketing Agency Melbourne, James Breheny

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Error! Hyphen (-) is a better solution than underscore (_) in the URLs
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://spidermarketing.com.au/robots.txt
User-agentDisallowed for the search engines
*


 Social

Social Engagement

No info found.

 Content

Doctype
XHTML 1.0 Strict
Encoding
Perfect! The character encoding is set: UTF-8.
Language
Error! No language localization is found.
Title
Spider Marketing Agency Melbourne

Character length : 33

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 55%

Good! The text / code ratio is between 25 and 70 percent.
Headings
H1H2H3H4H5H6
1111221700
Heading structure in the source code
  • <H1> SPIDER MARKETING is a skilled marketing and creative team who design and deliver positive customer experiences through the use of predominantly integrated digital campaigns.
  • <H2> We work with you to manage the transition to digital communication then track results so campaigns can be adapted for stronger results.
  • <H3> And what makes us different is our people and approach.
  • <H3> Our team brings you a balance of broad, proven industry knowledge and contemporary experiences. And our in-house Creative and Production team will respond to your brief to develop a campaign that's effective and an engaging customer experience.
  • <H1> 
  • <H2> #1 Deliver relevant content to mobile consumers.
  • <H3> We utilise the latest in digital and mobile technology.
  • <H4> Our relationship with Adobe allows us to create amazing apps and digital publications which will impress and amaze your customers and see them connecting with you via their tablets and smartphones.
  • <H4> Your printed magazines, retail catalogues, or corporate publishing will come to life and let your customers interact with your products just like they would in person – and at a fraction of the cost of print and distribution.
  • <H3> Augmented Reality is another exciting, innovative digital communication channel that allows you to bring your brand or facilities to life on a consumer's smart phone or tablet.
  • <H1> 
  • <H2> #2 How to make your beverage stand out in a crowd.
  • <H3> We have developed brand and communication campaigns for a range of beverage manufacturers and distributors that deliver a clear message to the target customers.
  • <H4> Foster's engaged us to rebrand a number of their existing beer and spirit brands as well as create online and in-store campaigns. The branding campaigns were based on a clear understanding of how the targeted drinkers make their beverage selections and which brands are their beverages of choice.
  • <H4> The result was increased sales of the market leading brand in the domestic market as well as in export markets.
  • <H3> We can help you develop a marketing campaign for:
  • <H1> 
  • <H2> #3 It's important to cater to different customers.
  • <H3> We can help you identify the various key customer groups that live nearby and identify their buying and spending behavior and motivations.
  • <H4> We develop marketing campaigns based on the key consumer groups in each catchment area and the buying behaviour of each group. This leads to digital campaigns and activities being introduced targeting each consumer group to attract new customers. Integrated digital campaigns can include mobile ecommerce websites, smart phone apps, emagazines with video, social media, and enewsletters.
  • <H4> Hotel Groups engaged Spider Marketing to run a number of marketing workshops to identify and develop hotel based marketing plans focusing on the needs of the key customer groups in their local areas.
  • <H4> This led to the introduction of new campaigns and activities at each hotel that successfully attracted new customers.
  • <H3> We can help you develop a marketing campaign for:
  • <H1> 
  • <H2> #4 Make it clear what the benefits are to your customer.
  • <H3> We help you develop marketing strategies targeting new customers utilising the absolute latest in digital and online communication.
  • <H4> Poste Haste engaged Spider Marketing to develop a campaign including a new website, e-newsletter, SEO, and digital presentation material to highlight the benefits of its on line Myfreight management system that significantly streamlines the day to day management of a company's complex freight requirements which lead to the acquisition of new targeted clients...
  • <H3> We can help you develop a marketing campaign for:
  • <H1> 
  • <H2> #5 Successful marketing campaigns have a consistent message delivered in a number of ways
  • <H3> Customers are often exposed to different messages about your product or brand via a variety of mediums.
  • <H4> Mediums can include websites, advertising material, in store campaigns, signage, online material, product packaging, 3rd party endorsements, staff recommendations or feedback from their friends or other consumers. It's vitally important for your brand that a strong, consistent message is delivered every time.
  • <H3> Contact us to discuss how we could develop a marketing campaign for:
  • <H1> 
  • <H2> #6 A successful marketing campaign starts with a detailed creative brief
  • <H3> It doesn't matter what the product is, detailed information about who buys a product, why they buy it, how often they buy it and where they buy it from is needed to construct a detailed creative brief.
  • <H4> Who buys it for them, which other similar products do they buy and which important factors influence a buying decision are all critical to determine what key messages need to be highlighted in any marketing campaign.
  • <H4> Spider Marketing has conducted consumer research for a number of customers that has provided key insights that have been used in the development of successful marketing campaigns.
  • <H3> Contact us to discuss how we could develop a marketing campaign for:
  • <H1> 
  • <H2> #7 Not all buying decisions are made on price alone
  • <H3> We have developed a reputation for clever brand and communication campaigns for building products that compete against a number of un-branded or generic products.
  • <H4> Tontine Insulation engaged us to develop a marketing campaign including website, e-newsletter, SEO, brochures and presentation material to highlight the product benefits of its range of thermal and acoustic insulation products. The campaign identified a range of target customer groups that required key messages to be delivered in an easy to understand, straight forward way. As a result of our campaign, visitors to the Tontine Insulation website increased significantly which led to sales leads and new customers.
  • <H3> We can help you develop a marketing campaign that:
  • <H1> 
  • <H2> #8 Are your customers aware of all the other products you sell?
  • <H3> Regardless of your product or service, the only two ways to increase sales volume is to increase sales to your existing customers, or to find new customers.
  • <H4> How much of your current marketing campaign is focused on your existing customers and how well do you know their needs? We can help you segment your current customers and develop relevant offers and campaigns to increase their loyalty.
  • <H4> Hoshizaki Lancer – a global supplier of products in the beverage industry - engaged us to develop a direct marketing campaign to communicate their full product range to their very segmented customer base.
  • <H3> We can help you develop a marketing campaign for:
  • <H1> 
  • <H2> #9 Traditional marketing and sales techniques may not be relevant to well informed consumers.
  • <H3> Consumers today enjoy access to so much information online that the role of your traditional sales person has changed significantly.
  • <H4> Take international education as an example where you may want students on campus in Australia, on campus in another country or elsewhere to enroll with you online.
  • <H4> We have experience in developing marketing campaigns in international markets.
  • <H3> We can help you develop a marketing campaign that:
  • <H1> 
  • <H2> #10 Companies value a range of benefits that sporting brands offer.
  • <H3> We can assist sporting brands and organisations attract support from companies in different markets by identifying benefits that will be of value.
  • <H4> We were deeply involved in developing a marketing strategy to connect both Hockey Australia and Cricket Victoria with potential new sponsors in both Australia and India. Our Directors have each been involved in managing international sporting properties on the client side.
  • <H3> We can help you develop a marketing campaign that:
Word cloud
  • campaign59
  • marketing50
  • creative35
  • customers33
  • product31
  • customer29
  • campaigns26
  • team23
  • how23
  • brief23
  • track21
  • recommendations21
  • prepare20
  • help20
  • implement20
  • new17
  • develop17
  • buying16
  • key16
  • spider15
  • communication15
  • developing14
  • messages14
  • into14
  • successful13
  • decision11
  • social11
  • understand11
  • research11
  • critical11
  • targets11
  • against11
  • proven11
  • techniques11
  • creating10
  • collaborate10
  • steps10
  • digest10
  • considered10
  • knowing10
  • together10
  • sought10
  • internal10
  • depth10
  • process10
  • evaluate10
  • happy10
  • agreed10
  • analyse10
  • sales10
  • away10
  • objectives10
  • measure10
  • monitor10
  • swing10
  • implementation10
  • execution10
  • mode10
  • using10
  • senior10
Keyword matrix
wordtitledescriptionsheading
campaign
marketing
creative
customers
product
customer
Two Word cloud
  • your product20
  • help you15
  • marketing campaign14
  • our campaign11
  • senior team10
  • our senior10
Three Word cloud
  • against its agreed10
  • you understand your10
  • our campaign recommendations10
  • evaluate once you're10
  • prise buyers away10
  • prepare well considered10
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://www.spidermarketing.com.au/js/global.js
  • http://www.spidermarketing.com.au/js/jquery.easing.js
  • http://www.spidermarketing.com.au/js/cufon-yui.js
  • http://www.spidermarketing.com.au/js/jquery.wresize.js
  • http://www.spidermarketing.com.au/js/main.js
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.spidermarketing.com.au/css/main.css
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Website security

IP
175.107.187.213
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Typos

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