SEO report of smileguard.co.uk

Custom Mouthguards by OPRO - The world's leading mouthguard provider

www.smileguard.co.uk/

OPRO mouthguards are the largest mouthguard organisation in the world. We provide custom fitting mouthguards to schools, colleges, clubs and individuals ...


 Tasks

  • Make the site mobile device friendly.
  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.smileguard.co.uk/

Character length : 21

Title
Custom Mouthguards by OPRO - The world's leading mouthguard provider
Description
OPRO mouthguards are the largest mouthguard organisation in the world. We provide custom fitting mouthguards to schools, colleges, clubs and individuals, children and adults alike the world over, wherever a mouthguard is required. Our UK based HQ produces thousands of individual mouthguards daily, you need look no further for your mouthguard provider.
Keywords (meta keywords)
mouthguard, mouthguard, mouthguards, mouthguards, mouth, guard, guards, mouthgard, mouth guard, mouth guards,gumshield, gumshield, gum shield,gum shield, gum, shield, shields, custom, custom, fitting,

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://smileguard.co.uk/robots.txt
User-agentDisallowed for the search engines
Googlebot-Image
  • All subpages are allowed to crawl
*
  • /404/
  • /app/
  • /cgi-bin/
  • /downloader/
  • /errors/
  • /includes/
  • /js/
  • /lib/
  • /magento/
  • /pkginfo/
  • /report/
  • /scripts/
  • /shell/
  • /stats/
  • /var/
  • /catalog/product_compare/
  • /catalog/category/view/
  • /catalog/product/view/
  • /catalogsearch/
  • /checkout/
  • /control/
  • /contacts/
  • /customer/
  • /customize/
  • /newsletter/
  • /poll/
  • /review/
  • /sendfriend/
  • /tag/
  • /wishlist/
  • /catalog/product/gallery/
  • /cron.php
  • /cron.sh
  • /error_log
  • /install.php
  • /LICENSE.html
  • /LICENSE.txt
  • /LICENSE_AFL.txt
  • /STATUS.txt
  • /*.php$
  • /*?SID=
  • /*?*


 Social

Social Engagement

No info found.

 Content

Doctype
XHTML 1.0 Strict
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Custom Mouthguards by OPRO - The world's leading mouthguard provider

Character length : 68

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 7%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
200000
Heading structure in the source code
  • <H1> OPRO
  • <H1> OPRO Mouthguards
Word cloud
  • opro10
  • mouthguards7
  • sports5
  • products4
  • self-fit4
  • account3
  • custom-fit3
  • take2
  • all2
  • only2
  • available2
  • shows2
  • press2
  • addition2
  • equipment2
  • dental2
  • provide2
  • search2
  • mouthguard2
  • careers2
Keyword matrix
wordtitledescriptionsheading
opro
mouthguards
sports
products
self-fit
account
Two Word cloud
  • opro self-fit2
  • custom-fit mouthguards2
  • account careers2
  • self-fit mouthguard2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 5 images on this web page.

Alternate attributes for the following 4 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
4.00
Flesch Reading Ease
79.60
Coleman Liau Index
10.30
Automated Readability Index (ARI)
3.10
Dale–Chall Readability
7.10
SMOG Index
8.60
Spache Readibility
5.00
Number of letters
3931
Number of words
885
Number of sentences
122
Average words per sentences
7
Number of syllables
1254
Syllables in words
1187
Average syllables in words
1.42
Number of words in first three syllables
108
Percentage of word / syllables
12.20
Words not in Dale-Chall easy-word list
377
Words not in Spache easy-word list
176

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 1040px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Good! The website uses printer-friendly CSS.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 0.52 seconds have passed until the page started to load.
Loading time
1,006 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
104
Number of source domains
15
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking css files
  • https://www.opromouthguards.com/.. /c566816fdb97454db8b5214192ca9049.css

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.smileguard.co.uk/js/scommerce/jquery.1.7.1.min.js
  • http://www.smileguard.co.uk/js/scommerce/jquery.noconflict.js
  • http://www.smileguard.co.uk/js/scommerce/jquery.cookie.js
  • http://www.smileguard.co.uk/js/jquery/jquery-ui-1.8.21.custom.min.js
  • http://www.smileguard.co.uk/js/jquery/colorbox/jquery.colorbox-min.js
  • http://www.smileguard.co.uk/js/jquery/jquery.qtip-1.0.0-rc3.min.js
  • http://www.smileguard.co.uk/skin/frontend/opro/colorbox/jquery.colorbox-min.js
File size of all javascript files combined
6.71MB
Javascript minifying
You can save 4.4KB (30% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.smileguard.co.uk/skin/frontend/opro/colorbox/colorbox.css
File size of all css files combined
535.44KB
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
209.59KB
Gzip compression
Error! By using Gzip you can save 282B (41% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
89
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
https://oprol11112.pcapredict.com/js/sensor.jsExpiry time is not specified
https://widgetapi.purechat.com/.. /96077746-241f-4984-b43f-34bd50974327?_=_...60 seconds
https://www.google.com/.. /api.js?onload=amInvisibleCaptchaOnloadCa...5 minutes
https://app.purechat.com/version?_=_&callback=_WidgetJPCB_Version15 minutes
https://www.googletagmanager.com/gtm.js?id=GTM-54698FS15 minutes
https://widget.trustpilot.com/base-data?businessUnitId=5abba81fa60aeb0...30 minutes
https://widget.trustpilot.com/base-data?businessUnitId=5abba81fa60aeb0...30 minutes
https://www.google-analytics.com/plugins/ua/ec.js60 minutes
https://www.google-analytics.com/analytics.js2 hours
https://app.purechat.com/VisitorWidget/WidgetScript4 hours

 Speed test – Images

File size of all images combined
2.81MB
Image optimisation
You can save 1.1MB (42% compression) by optimising the images below:

 Website security

IP
5.44.30.142
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 : OPRO, ( 116px from top )
  • H1 : OPRO Mouthguards, ( 747px from top )

 Typos

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