SEO report of smartadvantage.com

Smart Advantage - Sales marketing and competitive advantage value ...

www.smartadvantage.com/

Error! The "meta description" is missing, the page has no summary description!


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.smartadvantage.com/

Character length : 23

Title
Smart Advantage - Sales marketing and competitive advantage value proposition
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://smartadvantage.com/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

Linkedin15

Facebook Share0

Facebook Comments0

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Smart Advantage - Sales marketing and competitive advantage value proposition

Character length : 77

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 6%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
936000
Heading structure in the source code
  • <H1> What is Smart Advantage?
  • <H2> Differentiating Companies with Relevant Competitive Advantages
  • <H2> TV Appearances
  • <H2> In the news
  • <H1> Get in touch
  • <H1> +1 (954) 763-5757
  • <H1> Why Smart Advantage?
  • <H1> As recommended by
  • <H1> News & Announcements
  • <H1> Spell it Out for Your Customers!
  • <H3> posted on May 11th, 2017 | Blog
  • <H1> Afraid of Competition? U.S. Airlines vs. International Competitors
  • <H3> posted on March 24th, 2017 | Blog
  • <H1> What if Loyalty Doesn’t Pay Anymore…Ignoring Customers’ Values
  • <H3> posted on February 22nd, 2017 | Blog
  • <H3> About Us
  • <H3> Quick links
  • <H3> Contact Us
Word cloud
  • advantage13
  • smart8
  • services7
  • competitive7
  • relevant6
  • companies5
  • blog5
  • chapter4
  • value4
  • reviews3
  • selling3
  • sales3
  • news3
  • creating3
  • read3
  • opportunity3
  • consulting3
  • marketing3
  • price3
  • business3
  • posted3
  • customers3
  • company2
  • increased2
  • how2
  • marriott2
  • meeting2
  • appearances2
  • presentation2
  • helped2
  • customer’s2
  • book2
  • perspective2
  • customer2
  • because2
  • competition2
  • loyalty2
  • differentiators2
  • small2
  • process2
  • march2
  • advantages2
  • post2
  • engagement2
  • market2
  • full2
  • management2
  • clients2
  • elite2
  • books2
  • free2
  • excerpts2
  • download2
Keyword matrix
wordtitledescriptionsheading
advantage
smart
services
competitive
relevant
companies
Two Word cloud
  • competitive advantage3
  • read more3
  • smart advantage2
  • free chapter2
  • creating competitive2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 24 images on this web page.

Alternate attributes for the following 24 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
7.60
Flesch Reading Ease
48.90
Coleman Liau Index
12.00
Automated Readability Index (ARI)
6.60
Dale–Chall Readability
6.70
SMOG Index
9.70
Spache Readibility
5.00
Number of letters
3431
Number of words
628
Number of sentences
135
Average words per sentences
5
Number of syllables
1137
Syllables in words
1170
Average syllables in words
1.81
Number of words in first three syllables
171
Percentage of word / syllables
27.23
Words not in Dale-Chall easy-word list
259
Words not in Spache easy-word list
170

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 0.47 seconds have passed until the page started to load.
Table layout
Good! No nested tables found.
Number of HTTP resources
69
Number of source domains
14
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking css files
  • https://smartadvantage.com/.. /autoptimize_d7c8f817531f746abb443f3610f2...

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • https://www.smartadvantage.com/wp-content/themes/smartadvantagev2/js/ekko-lightbox.min.js
  • https://www.smartadvantage.com/wp-content/themes/smartadvantagev2/js/ekko-lightbox.js
  • https://www.smartadvantage.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • https://www.smartadvantage.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.2.4.1
  • https://www.smartadvantage.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.revolution.min.js?ver=5.2.4.1
  • https://www.smartadvantage.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?rev=5.2.4.1
  • https://www.smartadvantage.com/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.revolution.min.js?rev=5.2.4.1
  • https://www.smartadvantage.com/wp-content/cache/autoptimize/js/autoptimize_db8e28e22ace4e3785dfd92d63fd992f.js
File size of all javascript files combined
2.40MB
Javascript minifying
You can save 34.9KB (49% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • https://www.smartadvantage.com/wp-content/cache/autoptimize/css/autoptimize_4583d29d06e6f44437735ef679231f56.css
File size of all css files combined
557.61KB
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
97.66KB
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
54
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
https://static.doubleclick.net/instream/ad_status.js15 minutes
https://www.google-analytics.com/analytics.js2 hours
https://smartadvantage.com/.. /revicons.woff?55108884 hours
https://smartadvantage.com/.. /fontello.woff?874320994 hours

 Speed test – Images

File size of all images combined
440.12KB
Image optimisation
You can save 30.2KB (24% compression) by optimising the images below:

 Links

We found a total of 77 different links.
Internal links: 67
External links: 10

External links:

Internal links:

Link text (anchor) Link strength

 Website security

IP
107.180.51.104
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Typos

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