SEO report of shopalerts.de

Redirected to placecast.net/index.html

Placecast, a Location-based Mobile DMP and DSP

placecast.net/index.html

A Location-based Mobile Data Management platform with a Demand Side Server

   

 Tasks

  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : placecast.net/index.html

Character length : 24

Title
Placecast, a Location-based Mobile DMP and DSP
Description
A Location-based Mobile Data Management platform with a Demand Side Server
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

title: Placecast - Mobile DMP and DSP
type: website
image: http://www.placecast.net/images/placecast_logo_open_graph.jpg
url: http://www.placecast.net
description: Learn more about Placecast's DMP platform that aggregates location data with hundreds of data sources, to build data-rich audience segments that can be targeted on mobile through our DSP

Dublin Core
Dublin Core is not used
Underscores in the URLs
Error! Hyphen (-) is a better solution than underscore (_) in the URLs
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://placecast.net/robots.txt
User-agentDisallowed for the search engines
*


 Social

Social Engagement

Linkedin51

Facebook Share0

Facebook Comments0

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Placecast, a Location-based Mobile DMP and DSP

Character length : 46

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 14%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
181000
Heading structure in the source code
  • <H1> TRANSFORM YOUR MOBILE DATA INTO MOBILE CUSTOMERS
  • <H2> Placecast's platform uses location data to build mobile audience segments, deliver relevant ad experiences, and measure the impact on customer behavior in the physical world.
  • <H2> Data Ingestion
  • <H2> Data Normalization
  • <H2> Audience Segments
  • <H2> Deliver Media
  • <H2> Enterprise White-label
  • <H2> A Few of Our Clients
  • <H2>  Join our mailing list
  • <H3> Mobile Advertising Industry Associations
Word cloud
  • data20
  • mobile17
  • platform7
  • audience6
  • segments5
  • placecast5
  • advertising4
  • location4
  • sets4
  • profiles4
  • privacy4
  • learn4
  • poi3
  • including3
  • deliver3
  • designed3
  • customer3
  • build3
  • management3
  • targeting3
  • side2
  • rights2
  • cleanse2
  • user2
  • demand2
  • both2
  • case2
  • time2
  • enterprise-grade2
  • between2
  • white-label2
  • sources2
  • understanding2
  • behavioral2
  • security2
  • events2
  • create2
  • normalized2
  • studies2
  • marketing2
  • device2
  • into2
  • customers2
Keyword matrix
wordtitledescriptionsheading
data
mobile
platform
audience
segments
placecast
Two Word cloud
  • segments for2
  • create normalized2
  • poi data2
  • data sets2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 26 images on this web page.

Alternate attributes for the following 26 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
10.50
Flesch Reading Ease
34.30
Coleman Liau Index
12.00
Automated Readability Index (ARI)
9.60
Dale–Chall Readability
9.00
SMOG Index
11.80
Spache Readibility
5.00
Number of letters
2404
Number of words
421
Number of sentences
51
Average words per sentences
8
Number of syllables
817
Syllables in words
853
Average syllables in words
1.94
Number of words in first three syllables
115
Percentage of word / syllables
27.32
Words not in Dale-Chall easy-word list
230
Words not in Spache easy-word list
139

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
4,124 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
91
Number of source domains
16
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • https://www.emodoinc.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • https://www.emodoinc.com/.. /jquery-migrate.min.js?ver=1.4.1
List of render blocking css files
  • https://www.emodoinc.com/.. /style.min.css?ver=1.3.1
  • https://www.emodoinc.com/.. /contact-form-7.min.css?ver=1.3.1
  • https://www.emodoinc.com/.. /bne-flyout.min.css?ver=1.3.1
  • https://fonts.googleapis.com/css?family=Varela+Round%3A400&ver=1.3.1
  • https://www.emodoinc.com/.. /bne-flyout.css?ver=1.4
  • https://www.emodoinc.com/.. /styles.css?ver=5.0.3
  • https://www.emodoinc.com/.. /sow-social-media-buttons-flat-072c842249...
  • https://www.emodoinc.com/.. /sow-image-default-bd5cd9da0588.css?ver=4...
  • https://www.emodoinc.com/.. /jquery.fancybox.min.css?ver=4.9.8
  • https://www.emodoinc.com/.. /elementor-icons.min.css?ver=3.6.0
  • https://www.emodoinc.com/.. /font-awesome.min.css?ver=4.7.0
  • https://www.emodoinc.com/.. /animations.min.css?ver=2.1.4
  • https://www.emodoinc.com/.. /frontend.min.css?ver=2.1.4
  • https://www.emodoinc.com/.. /animate.css?ver=2.2
  • https://www.emodoinc.com/.. /sliders.css?ver=2.2
  • https://www.emodoinc.com/.. /icomoon.css?ver=2.2
  • https://www.emodoinc.com/.. /lae-frontend.css?ver=2.2
  • https://www.emodoinc.com/.. /lae-widgets.css?ver=2.2
  • https://www.emodoinc.com/.. /premium-addons.css?ver=2.4.1
  • https://www.emodoinc.com/.. /prettyphoto.css?ver=2.4.1
  • https://www.emodoinc.com/.. /global.css?ver=1532013138
  • https://www.emodoinc.com/.. /post-14.css?ver=1532013138

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://placecast.net/js/bootstrap.min.js
  • http://placecast.net/js/slippry.min.js
  • http://placecast.net/js/formValidation.js
  • http://placecast.net/js/framework/bootstrap.min.js
File size of all javascript files combined
652.16KB
Javascript minifying
You can save 672B (17% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://placecast.net/css/bootstrap.min.css
  • http://placecast.net/css/custom.css
  • http://placecast.net/css/font-awesome.min.css
  • http://placecast.net/css/slippry.css
File size of all css files combined
742.47KB
CSS minifying
You can save 23.6KB (49% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
79.40KB
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
39
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
https://www.emodoinc.com/.. /ajax-loader.gifExpiry time is not specified
https://www.emodoinc.com/.. /astra.woffExpiry time is not specified
https://www.emodoinc.com/.. /Horizontal_White@4x-1-300x89.pngExpiry time is not specified
https://www.emodoinc.com/.. /ad-stack-image-3.pngExpiry time is not specified
https://www.emodoinc.com/.. /audiences-sidebar-image-1.pngExpiry time is not specified
https://www.emodoinc.com/.. /home-iab-logo-1.pngExpiry time is not specified
https://www.emodoinc.com/.. /home-lbma-logo-1.pngExpiry time is not specified
https://www.emodoinc.com/.. /home-mma-logo-1.pngExpiry time is not specified
https://www.emodoinc.com/.. /home_client_ae.pngExpiry time is not specified
https://www.emodoinc.com/.. /home_client_bestbuy.pngExpiry time is not specified
https://www.emodoinc.com/.. /home_client_delmonte.pngExpiry time is not specified
https://www.emodoinc.com/.. /home_client_discover.pngExpiry time is not specified
https://www.emodoinc.com/.. /home_client_gap.pngExpiry time is not specified
https://www.emodoinc.com/.. /home_client_homedepot.pngExpiry time is not specified
https://www.emodoinc.com/.. /home_client_jetblue.pngExpiry time is not specified
https://www.emodoinc.com/.. /home_client_kiehls.pngExpiry time is not specified
https://www.emodoinc.com/.. /home_client_kohls.pngExpiry time is not specified
https://www.emodoinc.com/.. /home_client_loreal.pngExpiry time is not specified
https://www.emodoinc.com/.. /home_client_marks.pngExpiry time is not specified
https://www.emodoinc.com/.. /home_client_northface.pngExpiry time is not specified
https://www.emodoinc.com/.. /home_client_potbelly.pngExpiry time is not specified
https://www.emodoinc.com/.. /home_client_quiznos.pngExpiry time is not specified
https://www.emodoinc.com/.. /home_client_rogers.pngExpiry time is not specified
https://www.emodoinc.com/.. /home_client_sportsauthority.pngExpiry time is not specified
https://www.emodoinc.com/.. /home_client_starbucks.pngExpiry time is not specified
https://www.emodoinc.com/.. /home_client_subway.pngExpiry time is not specified
https://www.emodoinc.com/.. /smart-graph-image-2.pngExpiry time is not specified
https://www.emodoinc.com/wp-content/uploads/2018/05/home-hero.pngExpiry time is not specified
https://www.emodoinc.com/.. /cropped-logo-131x44.pngExpiry time is not specified
https://www.emodoinc.com/wp-content/uploads/2018/06/logo-300x123.pngExpiry time is not specified
https://www.emodoinc.com/wp-content/uploads/2018/06/logo.pngExpiry time is not specified
https://www.emodoinc.com/wp-content/uploads/2018/08/DTSG-UK-Logo.pngExpiry time is not specified
https://js.hs-scripts.com/1972911.js60 seconds
https://js.hs-scripts.com/1972911.js?ver=4.9.860 seconds
https://js.hs-analytics.net/analytics/1535259900000/1972911.js5 minutes
https://www.googletagmanager.com/gtag/js?id=UA-61871761-215 minutes
https://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
1.78MB
Image optimisation
You can save 50.3KB (22% compression) by optimising the images below:

 Links

We found a total of 29 different links.
Internal links: 23
External links: 6

External links:

Link text (anchor) Link strength
https://twitter.com/placecast
https://www.facebook.com/placecast
https://www.youtube.com/channel/UCiCwaESjhhwtqMVkcsYgbgQ
https://www.linkedin.com/company/placecast
http://www.thelbma.com
http://www.mmaglobal.com

Internal links:

Link text (anchor) Link strength
http://placecast.net/index.html
Solutions
Mobile Data Management Platform
Mobile Demand Side Platform
Native Mobile Advertising
Mobile Audience Segments
Measurement & Attribution
Mobile Loyalty Marketing
Insights
Case Studies
Research Reports
About
Our Story
Careers
News & Events
Blog
Contact Us
LEARN MORE
LEARN MORE
CONTACT US
SEE CASE STUDIES
PRIVACY POLICY
TERMS OF USE

 Website security

IP
209.59.153.201
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H1 : TRANSFORM YOUR MOBILE DATA INTO MOBILE CUSTOMERS, ( 147px from top )
  • H2 : Placecast's platform uses location data to build mobile audience segments, deliver relevant ad experiences, and measure the impact on customer behavior in the physical world., ( 497px from top )

 Typos

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