SEO report of razorbillmarketing.com

Razorbill Home - Home

www.razorbillmarketing.com/

, Ivoryton


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.razorbillmarketing.com/

Character length : 27

Title
Razorbill Home - Home
Description
, Ivoryton
Keywords (meta keywords)
Solutions, services, expertise, advice

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

type: business.business
url: http://www.razorbillmarketing.com/
title: Razorbill Home - Home
description: , Ivoryton
image: http://www.razorbillmarketing.com/s/misc/logo.png?t=1485206349

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://razorbillmarketing.com/robots.txt
User-agentDisallowed for the search engines
*
  • http://www.razorbillmarketing.com/c/
  • http://www.razorbillmarketing.com/protected/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Razorbill Home - Home

Character length : 21

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 12%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
1180000
Heading structure in the source code
  • <H1> We are not taking new engagements currently.          Thank you for your interest.
  • <H2> Consumer message positioning is often built on mass campaigns, versioned to a limited number of personas. As consumers, we don't react to good marketing by thinking, "They know my persona", but rather, "They know me". Successful engagement requires a deeper relationship, intelligently leveraging data collected from many sources, to truly personalize the call to action.
  • <H2> ·       We offer targeted promotion and positioning strategies for direct marketers and retailers to drive engagement and optimize results:Segmentation and CRM strategies to improve promotional relevance
  • <H2> ·       List sourcing tactics for high potential prospects
  • <H2> ·       Testing and modeling plans that boost ROI of campaigns
  • <H2> ·       Trigger programs that respond to consumer actions and life events
  • <H2> ·       Cross-channel optimization, digital conversion
  • <H2>  
  • <H2> B2B Product/Service Development                                
  • <H2> B2B solution providers often focus on their product or service, more so than on the markets they serve.  Truly successful organizations solve business problems for their clients, offering their products and services in vertically relevant solutions.  Establishing vertical relevance is critical.
  • <H2> We offer formal processes for moving concepts - through development - to successful launch
  • <H2> ·       Market assessment, Voice of Customer collection and interpretation
  • <H2> ·       Business requirements definition, to ensure segment demand exists
  • <H2> ·       Competitive environment framing, to create unique solutions
  • <H2> ·       Product and service positioning, value props that stand out and reflect solution to business problems
  • <H2> ·       Financial modeling, options assessment
  • <H2> ·       Development project management, product roadmap creation
  • <H2> ·       Go2market planning, channel assessment, marketing plans
  • <H2> ·       Channel optimization for outbound communications
Word cloud
  • marketing7
  • assessment6
  • solution6
  • engagement6
  • health5
  • development4
  • targeted4
  • positioning4
  • members4
  • home4
  • product4
  • business3
  • communications3
  • consumer3
  • plan3
  • service3
  • right3
  • message3
  • often3
  • direct3
  • razorbill3
  • channel3
  • promote3
  • audience3
  • successful3
  • drive3
  • relevance3
  • competitive3
  • strategies3
  • solutions3
  • market3
  • outreach2
  • every2
  • cross-channel2
  • services2
  • markets2
  • segmentation2
  • unique2
  • action2
  • providers2
  • offer2
  • care2
  • create2
  • truly2
  • know2
  • campaigns2
  • sourcing2
  • reduce2
  • tactics2
  • benefits2
  • problems2
  • wellness2
  • optimization2
  • potential2
  • modeling2
  • plans2
  • healthcare2
  • planning2
  • respond2
  • llc2
Keyword matrix
wordtitledescriptionsheading
marketing
assessment
solution
engagement
health
development
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 5 images on this web page.

Alternate attributes for the following 3 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
7.60
Flesch Reading Ease
55.50
Coleman Liau Index
12.00
Automated Readability Index (ARI)
7.40
Dale–Chall Readability
8.00
SMOG Index
11.60
Spache Readibility
5.00
Number of letters
4514
Number of words
862
Number of sentences
103
Average words per sentences
8
Number of syllables
1455
Syllables in words
1453
Average syllables in words
1.69
Number of words in first three syllables
217
Percentage of word / syllables
25.17
Words not in Dale-Chall easy-word list
414
Words not in Spache easy-word list
268

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Good! The website uses printer-friendly CSS.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
1,704 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.razorbillmarketing.com/s/style/theming.css?1484949001
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 10 different links.
Internal links: 6
External links: 4

External links:

Link text (anchor) Link strength

Internal links:

 Website security

IP
192.195.77.162
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 : We are not taking new engagements currently.          Thank you for your interest., ( 193.796875px from top )
  • H2 : Consumer message positioning is often built on mass campaigns, versioned to a limited number of personas. As consumers, we don't react to good marketing by thinking, "They know my persona", but rather, "They know me". Successful engagement requires a deeper relationship, intelligently leveraging data collected from many sources, to truly personalize the call to action., ( 2164.640625px from top )
  • H2 : ·       We offer targeted promotion and positioning strategies for direct marketers and retailers to drive engagement and optimize results:Segmentation and CRM strategies to improve promotional relevance, ( 2290.640625px from top )
  • H2 : ·       List sourcing tactics for high potential prospects, ( 2437.640625px from top )
  • H2 : ·       Testing and modeling plans that boost ROI of campaigns, ( 2479.640625px from top )
  • H2 : ·       Trigger programs that respond to consumer actions and life events, ( 2521.640625px from top )
  • H2 : ·       Cross-channel optimization, digital conversion, ( 2584.640625px from top )
  • H2 :  , ( 2626.640625px from top )
  • H2 : B2B Product/Service Development                                , ( 2647.640625px from top )
  • H2 : B2B solution providers often focus on their product or service, more so than on the markets they serve.  Truly successful organizations solve business problems for their clients, offering their products and services in vertically relevant solutions.  Establishing vertical relevance is critical., ( 2690.640625px from top )
  • H2 : We offer formal processes for moving concepts - through development - to successful launch, ( 2788.640625px from top )
  • H2 : ·       Market assessment, Voice of Customer collection and interpretation, ( 2830.640625px from top )
  • H2 : ·       Business requirements definition, to ensure segment demand exists, ( 2893.640625px from top )
  • H2 : ·       Competitive environment framing, to create unique solutions, ( 2956.640625px from top )
  • H2 : ·       Product and service positioning, value props that stand out and reflect solution to business problems, ( 3019.640625px from top )
  • H2 : ·       Financial modeling, options assessment, ( 3103.640625px from top )
  • H2 : ·       Development project management, product roadmap creation, ( 3145.640625px from top )
  • H2 : ·       Go2market planning, channel assessment, marketing plans, ( 3208.640625px from top )
  • H2 : ·       Channel optimization for outbound communications, ( 3250.640625px from top )

 Typos

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