publicismachine.co.za | Free Online SEO Audit for publicismachine.co.za

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : www.publicismachine.com/

Character length : 24

Title

Publicis Machine | Home South Africa

Description

Publicis Machine provides strategic creative and digital ideas helping clients to Lead the Change and to succeed in their own marketing transformation.

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://publicismachine.com/robots.txt

User-agent	Disallowed for the search engines
*	/t3lib/ /typo3/ /typo3conf/ /typo3temp/ /?id= /*&type=98

Social

Social Engagement

Linkedin85

Facebook Share0

Facebook Comments0

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Publicis Machine | Home South Africa

Character length : 41

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 2%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
0	19	17	7	0	0

Heading structure in the source code

<H2> OLX
<H3> All We Need
<H4> Publicis Machine
<H2> Hasbro, Play Doh
<H3> Makes smart kids
<H4> Publicis Machine
<H2> Nestle Cremora
<H3> Cremora's 'Shakes and Sima'
<H4> Publicis Machine
<H2> adidas South Africa
<H3> adidas Originals Unite Joburg
<H4> Publicis Machine
<H2> Hasbro, Trivial Pursuit
<H3> Close but no wedge
<H4> Publicis Machine
<H2> Singita
<H3> The Big Book
<H4> Singita
<H2> More than 330 offices in over 110 countries
<H3> Monday, 27.03.
<H2> From Zero to Hero
<H3> Monday, 27.03.
<H2> Rebooting the System Software
<H3> Monday, 27.03.
<H2> 360 Degree Vision
<H3> Monday, 27.03.
<H2> Maximising efficiency with Moagi Bodibe
<H3> Monday, 21.11.
<H2> If there’s a wok, there’s a way
<H3> Monday, 21.11.
<H2> The art of content marketing to your audience
<H3> Monday, 21.11.
<H2> It all comes back to The Original
<H3> Monday, 21.11.
<H2> Kicking it into 5th gear
<H3> Wednesday, 07.09.
<H2> Our seats are in the upright position
<H3> Tuesday, 06.09.
<H2> Chip In For Education
<H2> Capabilities
<H2> Become a part of us. Join us at Publicis Worldwide.
<H3> Contact Us
<H4> Find your closest contact.

Word cloud

news12
monday8
publicis8
machine5
all3
brands3
offices2
there’s2
adidas2
marketing2
singita2
worldwide2
become2
help2
capabilities2
change2
network2
new2
clients2
lead2
hasbro2

Keyword matrix

word	title	descriptions	heading
news
monday
publicis
machine
all
brands

Two Word cloud

find out6
more news4
out more4
publicis machine4
news monday4

Three Word cloud

find out more3

404 Page

The website has no standard 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 11 images on this web page.

Good! Every image has an alternative text attributes set on this website.

Readability

Flesch–Kincaid Grade Level

4.10

Flesch Reading Ease

72.90

Coleman Liau Index

12.00

Automated Readability Index (ARI)

2.80

Dale–Chall Readability

6.10

SMOG Index

7.60

Spache Readibility

5.00

Number of letters

1594

Number of words

337

Number of sentences

Average words per sentences

Number of syllables

518

Syllables in words

545

Average syllables in words

1.54

Number of words in first three syllables

Percentage of word / syllables

14.54

Words not in Dale-Chall easy-word list

127

Words not in Spache easy-word list

109

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is not fast enough: 2.1 seconds have passed until the page started to load.

Table layout

Good! No nested tables found.

Number of HTTP resources

103

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://maps.googleapis.com/.. /js?key=AIzaSyBYXH9KgpQusLd6-BfrUW5_ysmKm...
http://www.publicismachine.com/.. /main.js
http://use.typekit.net/wej8vpm.js

List of render blocking css files

http://www.publicismachine.com/.. /stylesheet_764793b564.css?1497517481
http://www.publicismachine.com/.. /all.css?1485422156

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

File size of all javascript files combined

1.52MB

Javascript minifying

You can save 215B (19% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

File size of all css files combined

206.72KB

CSS minifying

You can save 475B (35% compression) on the analysed URL by minifying the CSS files.

By minifying http://www.publicismachine.com/.. /stylesheet_764793b564.css?1497517481 you can save 475B (35% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

129.72KB

Gzip compression

Error! By using Gzip you can save 675B (57% compression) on your site.

By compressing http://www.publicismachine.com/.. /?tx_pwwnetwork_contact[syslanguageuid]=0... you can save 675B (57% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
http://c.sharethis.mgr.consensu.org/v1.0/cmp/get_consent	Expiry time is not specified
http://d2v7bjytljgq2e.cloudfront.net/.. /Gareth.png	Expiry time is not specified
http://d2v7bjytljgq2e.cloudfront.net/.. /Hayley.png	Expiry time is not specified
http://d2v7bjytljgq2e.cloudfront.net/.. /Kate.png	Expiry time is not specified
http://d2v7bjytljgq2e.cloudfront.net/.. /Marc.jpg	Expiry time is not specified
http://d2v7bjytljgq2e.cloudfront.net/.. /Michelle.png	Expiry time is not specified
http://d2v7bjytljgq2e.cloudfront.net/.. /Nick.png	Expiry time is not specified
http://d2v7bjytljgq2e.cloudfront.net/.. /Nicky.png	Expiry time is not specified
http://d2v7bjytljgq2e.cloudfront.net/.. /Glenlivet_Teaser_Image.jpg	Expiry time is not specified
http://d2v7bjytljgq2e.cloudfront.net/.. /Play-Doh_Teaser_Image.jpg	Expiry time is not specified
http://d2v7bjytljgq2e.cloudfront.net/.. /Red_Bull_Algarathym_Teaser_Image.jpg	Expiry time is not specified
http://d2v7bjytljgq2e.cloudfront.net/.. /Stones_BOT_Teaser_Image.jpg	Expiry time is not specified
http://d2v7bjytljgq2e.cloudfront.net/.. /TrivialPursuit_Teaser_Image.jpg	Expiry time is not specified
http://d2v7bjytljgq2e.cloudfront.net/.. /00_campaing-teaser_adidas_unite_joburg.j...	Expiry time is not specified
http://d2v7bjytljgq2e.cloudfront.net/.. /JobOpportunities_Hintergrundbild_1366x13...	Expiry time is not specified
http://d2v7bjytljgq2e.cloudfront.net/.. /LeadTheChangeLogo_386x177.png	Expiry time is not specified
http://www.publicismachine.com/.. /0_Pfeil_runter_grau.png	Expiry time is not specified
http://www.publicismachine.com/.. /0_Pfeil_runter_weiss.png	Expiry time is not specified
http://www.publicismachine.com/.. /Hintergrund_Pixelkachel.png	Expiry time is not specified
http://www.publicismachine.com/.. /JobOpportunities_Pixelkachel_4x4.png	Expiry time is not specified
http://www.publicismachine.com/.. /Mobile_Menu_Icon.png	Expiry time is not specified
http://www.publicismachine.com/.. /Pfeil-MitStrich_Weiss_Search-Button_20x2...	Expiry time is not specified
http://www.publicismachine.com/.. /Pfeil_imKasten_Grau_10x17.png	Expiry time is not specified
http://www.publicismachine.com/.. /Pfeil_imKasten_Weiss_10x17.png	Expiry time is not specified
http://www.publicismachine.com/.. /Pfeil_zumBlaettern_Buehne_weiss_Links.pn...	Expiry time is not specified
http://www.publicismachine.com/.. /Pfeil_zumBlaettern_Buehne_weiss_Rechts.p...	Expiry time is not specified
http://www.publicismachine.com/.. /Social_Facebook-f_23x50.png	Expiry time is not specified
http://www.publicismachine.com/.. /Social_Instagram_50x50.png	Expiry time is not specified
http://www.publicismachine.com/.. /Social_Twitter-Vogel_50x50.png	Expiry time is not specified
http://www.publicismachine.com/.. /Weltkarte_Schmuckgrafik_Footer_601x348.p...	Expiry time is not specified
http://www.publicismachine.com/.. /dots.png	Expiry time is not specified
http://www.publicismachine.com/.. /kachel_hi_pfeil.png	Expiry time is not specified
http://www.publicismachine.com/.. /publicis_machine_logo_308x57px.jpg	Expiry time is not specified
http://www.publicismachine.com/.. /main.js	Expiry time is not specified
http://use.typekit.net/wej8vpm.js	10 minutes
https://maps.googleapis.com/.. /js?key=AIzaSyBYXH9KgpQusLd6-BfrUW5_ysmKm...	30 minutes
http://t.sharethis.com/.. /t.dhj?rnd=1531783970877&cid=c010&dmn=www...	60 minutes
http://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

2.05MB

Image optimisation

You can save 829.3KB (75% compression) by optimising the images below:

By lossless compressing the http://d2v7bjytljgq2e.cloudfront.net/.. /JobOpportunities_Hintergrundbild_1366x13... you can save 359.6KB (85%) data.
By lossless compressing the http://d2v7bjytljgq2e.cloudfront.net/.. /TrivialPursuit_Teaser_Image.jpg you can save 137.6KB (82%) data.
By lossless compressing the http://d2v7bjytljgq2e.cloudfront.net/.. /Play-Doh_Teaser_Image.jpg you can save 80KB (79%) data.
By lossless compressing the http://d2v7bjytljgq2e.cloudfront.net/.. /Glenlivet_Teaser_Image.jpg you can save 79KB (82%) data.
By lossless compressing the http://d2v7bjytljgq2e.cloudfront.net/.. /Marc.jpg you can save 45.5KB (67%) data.
By lossless compressing the http://d2v7bjytljgq2e.cloudfront.net/.. /Red_Bull_Algarathym_Teaser_Image.jpg you can save 45.4KB (78%) data.
By lossless compressing the http://d2v7bjytljgq2e.cloudfront.net/.. /Stones_BOT_Teaser_Image.jpg you can save 33.1KB (78%) data.
By lossless compressing the http://d2v7bjytljgq2e.cloudfront.net/.. /00_campaing-teaser_adidas_unite_joburg.j... you can save 21.9KB (47%) data.
By lossless compressing the http://www.publicismachine.com/.. /Weltkarte_Schmuckgrafik_Footer_601x348.p... you can save 6.4KB (18%) data.
By lossless compressing the http://d2v7bjytljgq2e.cloudfront.net/.. /LeadTheChangeLogo_386x177.png you can save 3.8KB (11%) data.
By lossless compressing the http://www.publicismachine.com/.. /Social_Instagram_50x50.png you can save 2.8KB (82%) data.
By lossless compressing the http://www.publicismachine.com/.. /Pfeil_imKasten_Grau_10x17.png you can save 2.7KB (95%) data.
By lossless compressing the http://www.publicismachine.com/.. /Pfeil_imKasten_Weiss_10x17.png you can save 2.7KB (95%) data.
By lossless compressing the http://www.publicismachine.com/.. /Social_Twitter-Vogel_50x50.png you can save 1,006B (62%) data.
By lossless compressing the http://www.publicismachine.com/.. /Social_Facebook-f_23x50.png you can save 958B (81%) data.
By lossless compressing the http://www.publicismachine.com/.. /Pfeil_zumBlaettern_Buehne_weiss_Links.pn... you can save 913B (72%) data.
By lossless compressing the http://www.publicismachine.com/.. /Pfeil_zumBlaettern_Buehne_weiss_Rechts.p... you can save 910B (71%) data.
By lossless compressing the http://www.publicismachine.com/.. /0_Pfeil_runter_grau.png you can save 900B (79%) data.
By lossless compressing the http://www.publicismachine.com/.. /kachel_hi_pfeil.png you can save 874B (85%) data.
By lossless compressing the http://www.publicismachine.com/.. /Pfeil-MitStrich_Weiss_Search-Button_20x2... you can save 870B (76%) data.
By lossless compressing the http://www.publicismachine.com/.. /0_Pfeil_runter_weiss.png you can save 864B (79%) data.
By lossless compressing the http://www.publicismachine.com/.. /JobOpportunities_Pixelkachel_4x4.png you can save 859B (91%) data.
By lossless compressing the http://www.publicismachine.com/.. /Hintergrund_Pixelkachel.png you can save 857B (91%) data.

Links

We found a total of 38 different links.
Internal links: 34
External links: 4

External links:

Link text (anchor)	Link strength
Facebook
Twitter
Instagram
Publicis Groupe

Internal links:

Link text (anchor)	Link strength
http://www.publicismachine.com
Work
Strategy
Network & Contacts
People
Capabilities
News
Careers
http://www.publicismachine.com/#
OLX All We Need Publicis Machine
Hasbro, Play Doh Makes smart kids Publicis Machine
Nestle Cremora Cremora's 'Shakes and Sima' Publicis Machine
adidas South Africa adidas Originals Unite Joburg Publicis Machine
Hasbro, Trivial Pursuit Close but no wedge Publicis Machine
Singita The Big Book Singita
Find Out More
Find Out More
Find Out More
From Zero to Hero
More News
Rebooting the System Software
360 Degree Vision
Maximising efficiency with Moagi Bodibe
If there’s a wok, there’s a way
The art of content marketing to your audience
It all comes back to The Original
Kicking it into 5th gear
Our seats are in the upright position
Chip In For Education
Find Out More
http://www.publicismachine.com/people
Find Out More
Find Out More
Terms & Conditions

Website security

54.93.199.134

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

Icons

Favicon

Good! The website uses favicon.

Typos

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SEO report of publicismachine.co.za