playmakersports.co.nz | Free Online SEO Audit for playmakersports.co.nz

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : www.playmakersports.co.nz/

Character length : 26

Title

New Zealand’s specialist youth sports clothing store - Playmaker Sports

Description

Shop online for a wide range of kids sporting products at Playmaker Sports, New Zealand’s specialist youth sports clothing store

Keywords (meta keywords)

kids clothing, kids shoes, sports store, boys clothing, girls clothing, sports stores nz

Error! Using “meta keywords” is meaningless in a while.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

site_name: Playmaker Sports

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://playmakersports.co.nz/robots.txt

User-agent	Disallowed for the search engines
*	/admin /cart /orders /checkout /1774302/checkouts /carts /account /collections/+ /collections/%2B /collections/%2b /blogs/+ /blogs/%2B /blogs/%2b /design_theme_id /preview_theme_id /preview_script_id /apple-app-site-association
adsbot-google	/checkout /carts /orders /1774302/checkouts /design_theme_id /preview_theme_id /preview_script_id
Nutch	All subpages are denied to crawl

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

Error! No language localization is found.

Title

New Zealand’s specialist youth sports clothing store - Playmaker Sports

Character length : 71

Improve! The website address (title) should be between 10 and 70 characters in length.

Text / HTML ratio

Ratio : 6%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
3	11	1	0	1	0

Heading structure in the source code

<H3>
<H1> Store Finder
<H1> Facebook
<H1> Blog
<H2> Spinach Smoothies for Toddlers
<H2> Christmas Treat - Peppermint Bark
<H2> Nike Sunray Protect - The Summer Sandal
<H2> Nike Dri-FIT SS Girls Top - Pink / Emerald Green / White
<H2> Girls Nike Therma Training Hoodie - Black Cool Grey
<H2> Nike Girls Sportswear Hoodie - Black / Dark Grey / Heather
<H2> Girls Nike Training Top - Binary/Blue-White
<H2> Nike Girls Sportswear Vintage Pant - Binary Blue / Sail
<H2> Nike Girls Sportswear Vintage Pant - Orchid / Sail
<H2> Adidas Infinite Series Marathon Girls Short - Midnight Indigo / Silver
<H2> Under Armour Girls Novelty Stunner Short - Pink / Green / Floral Print
<H5> We Accept...

Word cloud

nike15
footwear13
girls9
football7
casual6
rugby5
performance4
sports4
tops4
bottoms4
playmaker4
training4
league3
basketball3
adidas3
under3
swimwear3
armour3
posted3
new3
sportswear3
grey3
running3
united2
home2
afc2
zealand2
sail2
black2
club2
netball2
tennis2
shop2
top2
vintage2
green2
hoodie2
pant2
pink2
short2
vouchers2
cricket2
court2
hoodies2
gift2
faq2
terms2
returns2
shipping2
apparel2
facebook2
auckland2

Keyword matrix

word	title	descriptions	heading
nike
footwear
girls
football
casual
rugby

Two Word cloud

nike girls3
rugby rugby2
rugby league2
performance tops2
hoodies swimwear2
girls nike2

Three Word cloud

nike girls sportswear3
rugby rugby league2
running footwear football2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 19 images on this web page.

Alternate attributes for the following 11 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://cdn.shopify.com/.. /olark.js?4383&shop=playmaker-sports.mysh...

List of render blocking css files

https://fonts.googleapis.com/css?family=Droid+Serif:700,400,400italic...
https://cdn.shopify.com/.. /style-min.css?6703748637176168176
https://cdn.shopify.com/.. /fancybox-1.3.4.css?6703748637176168176

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

File size of all javascript files combined

607.36KB

Javascript minifying

You can save 883B (18% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

File size of all css files combined

131.42KB

CSS minifying

You can save 406B (23% compression) on the analysed URL by minifying the CSS files.

By minifying https://cdn.shopify.com/.. /fancybox-1.3.4.css?6703748637176168176 you can save 406B (23% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

45.04KB

Gzip compression

Error! By using Gzip you can save 5KB (66% compression) on your site.

By compressing https://static.olark.com/.. /7604-341-10-5060.js?cb=1528117945486 you can save 5KB (66% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://cdn.shopifycloud.com/payment-sheet/assets/latest/spb.js	5 minutes
https://cdn.shopify.com/.. /trekkie.storefront.min.js?v=2017.09.05.1...	30 minutes
https://static.olark.com/jsclient/loader0.js	45 minutes
https://www.google-analytics.com/analytics.js	2 hours
https://static.olark.com/jsclient/app.js	3 hours
https://secure.apps.shappify.com/.. /quantity_breaks.php?shop=playmaker-sport...	8 hours

Speed test – Images

File size of all images combined

877.64KB

Image optimisation

You can save 532KB (86% compression) by optimising the images below:

By lossless compressing the https://cdn.shopify.com/.. /588470-463-A_005f5e2d-2a59-409a-a881-e34... you can save 226.1KB (97%) data.
By lossless compressing the https://cdn.shopify.com/.. /588470-657-A_large.png?v=1511771343 you can save 157.2KB (96%) data.
By lossless compressing the https://cdn.shopify.com/.. /588470-010-A_large.png?v=1511680828 you can save 109.7KB (96%) data.
By lossless compressing the https://cdn.shopify.com/.. /588470-419-A_large.jpg?v=1511771497 you can save 13.1KB (91%) data.
By lossless compressing the https://cdn.shopify.com/.. /171003pt10_739817bf-9f8b-48cb-b1a6-f5353... you can save 8.4KB (30%) data.
By lossless compressing the https://cdn.shopify.com/.. /171003pt10_9e5b7ae0-dca4-42f0-a25d-8e46b... you can save 8.4KB (30%) data.
By lossless compressing the https://cdn.shopify.com/.. /slideFour.jpg?6703748637176168176 you can save 6.3KB (20%) data.
By lossless compressing the https://cdn.shopify.com/.. /insta-icon.jpg?6703748637176168176 you can save 2.8KB (84%) data.

Links

We found a total of 122 different links.
Internal links: 117
External links: 5

External links:

Link text (anchor)	Link strength
http://instagram.com/playmakersports
Join Playmaker Sports on Facebook
Follow Playmaker Sports on Twitter
6/29 Surrey Crescent Grey Lynn, Auckland 1021 New Zealand
Ecommerce Software by Shopify

Internal links:

Link text (anchor)	Link strength
Home
About Us
Contact Us
Terms
Returns
Shipping
FAQ
Friends
Gift Vouchers
Login
Your Cart(0)
https://www.playmakersports.co.nz
Home
Boys
Running Footwear
Football Footwear
Training Footwear
Basketball Footwear
Cricket Footwear
Court Footwear
Casual Footwear
Performance Tops
Performance Bottoms
Casual Tops
Casual Bottoms
Hoodies
Swimwear
Girls
Running Footwear
Training Footwear
Casual Footwear
Court Footwear
Performance Tops
Performance Bottoms
Casual Tops
Casual Bottoms
Swimwear
Infants
Apparel
Footwear
Swimwear
Replica
ACFC U/17 Tournament Apparel
Auckland City Football Club
Central United FC
Football
New Zealand All Whites
Nike Teamwear
Onehunga Mangere United AFC
Rugby League
Wellington Phoenix Football Club
Western Springs AFC
Accessories
Bags
Balls
Basketball
Compression Clothing
Football
Headwear
Netball
Rugby
Rugby League
Socks
Sunglasses
Swim
Tennis
Other
Shop by brand
Adidas
Asics
Canterbury
Converse
Gilbert
ISC Lenco
Jansport
Lotto
New Balance
Nike
Puma
Reebok
Skins
Speedo
Steeden
Teva
Under Armour
Other
Shop by Sport
Basketball
Cricket
Football
Futsal
Netball
Rugby
Rugby League
Running
Swimming
Tennis
On Sale
https://www.playmakersports.co.nz/collections/queens-sale
http://www.playmakersports.co.nz
http://www.playmakersports.co.nz/collections/nike-teamwear
http://www.playmakersports.co.nz/collections/converse
http://www.playmakersports.co.nz/collections/asics
Spinach Smoothies for Toddlers
Christmas Treat - Peppermint Bark
Nike Sunray Protect - The Summer Sandal
Featured
Best Sellers
Nike Dri-FIT SS Girls Top - Pink / Emerald Green / White by Nike $40.00 $24.00
Girls Nike Therma Training Hoodie - Black Cool Grey by Nike $60.00
Nike Girls Sportswear Hoodie - Black / Dark Grey / Heather by Nike $75.00
Girls Nike Training Top - Binary/Blue-White by Nike $50.00
Nike Girls Sportswear Vintage Pant - Binary Blue / Sail by Nike $50.00
Nike Girls Sportswear Vintage Pant - Orchid / Sail by Nike $50.00
Adidas Infinite Series Marathon Girls Short - Midnight Indigo / Silver by Adidas $40.00 $24.00
Under Armour Girls Novelty Stunner Short - Pink / Green / Floral Print by Under Armour $40.00 $28.00
Contact

Website security

23.227.38.64

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

Sites on same ip

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lorimclean.com

bentwoodjewelrydesigns.com

tech-crawl.com

theworkhousegallery.co.uk

lyleandsmith.com

shopla.style

shopchews.com

shredlifeclothingco.com

canadacleanroomsupply.com

Icons

Favicon

Good! The website uses favicon.

Typos

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SEO report of playmakersports.co.nz

New Zealand’s specialist youth sports clothing store - Playmaker ...