SEO report of houseofdollys.com

Dolly's Boutique Essex

houseofdollys.com/

Dolly's Boutique Essex


 Tasks

  • Make the site mobile device friendly.
  • Avoid using deprecated HTML tags.
  • Try to make your site load faster.

 SEO

URL

Domain : houseofdollys.com/

Character length : 18

Title
Dolly's Boutique Essex
Description
Dolly's Boutique Essex
Keywords (meta keywords)
Essex Fashion

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
The robots.txt file is missing!

 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Dolly's Boutique Essex

Character length : 22

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 4%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
011400
Heading structure in the source code
  • <H2> New in
  • <H4> Useful Links
  • <H4> Contact
  • <H4> Sign up for emails
  • <H3> Newsletter Sign up
  • <H4> Sign up to our exclusive mailing list and be the first to know of new arrivals, and special promotions.
Word cloud
  • sale11
  • price10
  • quick8
  • view8
  • stock7
  • new6
  • special6
  • dresses5
  • regular5
  • clothing4
  • playsuits4
  • tops4
  • loungewear4
  • jumpsuits4
  • cart4
  • sign3
  • house3
  • coats3
  • jackets3
  • accessories3
  • lace3
  • co-ord-sets3
  • ribbon3
  • online2
  • account2
  • slash2
  • maisie2
  • subscribe2
  • based2
  • delivery2
  • essex2
  • boutique2
  • search2
  • add2
  • home2
  • products2
  • items2
  • dolly's2
  • fashion2
  • dres2
Keyword matrix
wordtitledescriptionsheading
sale
price
quick
view
stock
new
Two Word cloud
  • quick view5
  • sale quick5
  • regular price4
  • dresses loungewear3
  • coats and jackets3
  • clothing dresses3
Three Word cloud
  • quick view lace3
  • quick view maisie2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 22 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
2.50
Flesch Reading Ease
83.10
Coleman Liau Index
11.40
Automated Readability Index (ARI)
2.00
Dale–Chall Readability
5.40
SMOG Index
6.70
Spache Readibility
5.00
Number of letters
1735
Number of words
375
Number of sentences
117
Average words per sentences
3
Number of syllables
534
Syllables in words
558
Average syllables in words
1.42
Number of words in first three syllables
42
Percentage of word / syllables
11.20
Words not in Dale-Chall easy-word list
125
Words not in Spache easy-word list
98

 Technologies

Mobile optimization
Mobilnezet ellenorzes - warning
Detected applications
FancyBoxJavaScript Frameworks
FlexSliderWidgets
Font AwesomeFont Scripts
Google AnalyticsAnalytics
Google Font APIFont Scripts
Google Tag ManagerTag Managers
Hammer.jsJavaScript Frameworks
MagentoEcommerce
ModernizrJavaScript Frameworks
OWL CarouselWidgets
PrototypeJavaScript Frameworks
Twitter BootstrapWeb Frameworks
jQueryJavaScript Frameworks
jQuery MobileMobile Frameworks
PHPProgramming Languages
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 2.3 seconds have passed until the page started to load.
Loading time
9,420 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
93
Number of source domains
7
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • https://houseofdollys.com/js/prototype/prototype.js
  • https://houseofdollys.com/js/lib/jquery/jquery-1.12.0.min.js
  • https://houseofdollys.com/js/lib/jquery/noconflict.js
  • https://houseofdollys.com/js/lib/ccard.js
  • https://houseofdollys.com/js/prototype/validation.js
  • https://houseofdollys.com/js/scriptaculous/builder.js
  • https://houseofdollys.com/js/scriptaculous/effects.js
  • https://houseofdollys.com/js/scriptaculous/dragdrop.js
  • https://houseofdollys.com/js/scriptaculous/controls.js
  • https://houseofdollys.com/js/scriptaculous/slider.js
  • https://houseofdollys.com/js/varien/js.js
  • https://houseofdollys.com/js/varien/form.js
  • https://houseofdollys.com/js/mage/translate.js
  • https://houseofdollys.com/js/mage/cookies.js
  • https://houseofdollys.com/js/magik/quickview/jquery.fancybox.pack.js
  • https://houseofdollys.com/js/magik/quickview/mgkquickview.js
  • https://houseofdollys.com/js/varien/product.js
  • https://houseofdollys.com/js/varien/configurable.js
  • https://houseofdollys.com/js/calendar/calendar.js
  • https://houseofdollys.com/js/calendar/calendar-setup.js
  • https://houseofdollys.com/.. /modernizr.custom.min.js
  • https://houseofdollys.com/.. /selectivizr.js
  • https://houseofdollys.com/.. /matchMedia.js
  • https://houseofdollys.com/.. /matchMedia.addListener.js
  • https://houseofdollys.com/skin/frontend/rwd/fabia/js/lib/enquire.js
  • https://houseofdollys.com/skin/frontend/rwd/fabia/js/app.js
  • https://houseofdollys.com/.. /jquery.cycle2.min.js
  • https://houseofdollys.com/.. /jquery.cycle2.swipe.min.js
  • https://houseofdollys.com/skin/frontend/rwd/fabia/js/slideshow.js
  • https://houseofdollys.com/.. /imagesloaded.js
  • https://houseofdollys.com/skin/frontend/rwd/fabia/js/minicart.js
  • https://houseofdollys.com/skin/frontend/base/default/js/bundle.js
  • https://houseofdollys.com/.. /jquery.elevateZoom-3.0.8.min.js
  • https://houseofdollys.com/skin/frontend/rwd/fabia/js/jquery.min.js
  • https://houseofdollys.com/skin/frontend/rwd/fabia/js/parallax.js
  • https://houseofdollys.com/skin/frontend/rwd/fabia/js/revslider.js
  • https://houseofdollys.com/.. /jquery.bxslider.min.js
  • https://houseofdollys.com/.. /jquery.flexslider.js
  • https://houseofdollys.com/.. /owl.carousel.min.js
  • https://houseofdollys.com/.. /jquery.mobile-menu.min.js
  • https://houseofdollys.com/skin/frontend/rwd/fabia/js/cloud-zoom.js
  • https://houseofdollys.com/.. /bootstrap.min.js
  • https://houseofdollys.com/skin/frontend/rwd/fabia/js/common.js
List of render blocking css files
  • https://fonts.googleapis.com/css?family=Source+Sans+Pro:200,200italic...
  • https://fonts.googleapis.com/css?family=Montserrat:400,700
  • https://fonts.googleapis.com/css?family=Roboto:400,500,300,700,900
  • https://houseofdollys.com/js/calendar/calendar-win2k-1.css
  • https://houseofdollys.com/.. /jquery.fancybox.css
  • https://houseofdollys.com/.. /bootstrap.min.css
  • https://houseofdollys.com/.. /owl.carousel.css
  • https://houseofdollys.com/skin/frontend/rwd/fabia/css/flexslider.css
  • https://houseofdollys.com/.. /jquery.bxslider.css
  • https://houseofdollys.com/.. /font-awesome.css
  • https://houseofdollys.com/.. /color-swatch.css
  • https://houseofdollys.com/.. /scroll.css
  • https://fonts.googleapis.com/css?family=Raleway:300,400,500,700,600
  • https://houseofdollys.com/.. /bootstrap.min.css
  • https://houseofdollys.com/skin/frontend/rwd/fabia/css/style6.css
  • https://houseofdollys.com/skin/frontend/rwd/fabia/css/revslider6.css
  • https://houseofdollys.com/skin/frontend/rwd/fabia/css/owl.theme6.css
  • https://houseofdollys.com/.. /jquery.mobile-menu6.css

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://houseofdollys.com/js/prototype/prototype.js
  • http://houseofdollys.com/js/lib/jquery/jquery-1.10.2.min.js
  • http://houseofdollys.com/js/lib/jquery/noconflict.js
  • http://houseofdollys.com/js/lib/ccard.js
  • http://houseofdollys.com/js/prototype/validation.js
  • http://houseofdollys.com/js/scriptaculous/builder.js
  • http://houseofdollys.com/js/scriptaculous/effects.js
  • http://houseofdollys.com/js/scriptaculous/dragdrop.js
  • http://houseofdollys.com/js/scriptaculous/controls.js
  • http://houseofdollys.com/js/scriptaculous/slider.js
  • http://houseofdollys.com/js/varien/js.js
  • http://houseofdollys.com/js/varien/form.js
  • http://houseofdollys.com/js/mage/translate.js
  • http://houseofdollys.com/js/mage/cookies.js
  • http://houseofdollys.com/js/magik/quickview/jquery.fancybox.pack.js
  • http://houseofdollys.com/js/magik/quickview/mgkquickview.js
  • http://houseofdollys.com/js/varien/product.js
  • http://houseofdollys.com/js/varien/configurable.js
  • http://houseofdollys.com/js/calendar/calendar.js
  • http://houseofdollys.com/js/calendar/calendar-setup.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/lib/modernizr.custom.min.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/lib/selectivizr.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/lib/matchMedia.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/lib/matchMedia.addListener.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/lib/enquire.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/app.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/lib/jquery.cycle2.min.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/lib/jquery.cycle2.swipe.min.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/slideshow.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/lib/imagesloaded.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/minicart.js
  • http://houseofdollys.com/skin/frontend/base/default/js/bundle.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/lib/elevatezoom/jquery.elevateZoom-3.0.8.min.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/jquery.min.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/parallax.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/revslider.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/jquery.bxslider.min.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/jquery.flexslider.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/owl.carousel.min.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/jquery.mobile-menu.min.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/cloud-zoom.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/bootstrap.min.js
  • http://houseofdollys.com/skin/frontend/rwd/fabia/js/common.js
File size of all javascript files combined
1.40MB
Javascript minifying
You can save 52KB (31% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://houseofdollys.com/js/calendar/calendar-win2k-1.css
  • http://houseofdollys.com/skin/frontend/rwd/fabia/magik/css/jquery.fancybox.css
  • http://houseofdollys.com/skin/frontend/rwd/fabia/css/bootstrap.min.css
  • http://houseofdollys.com/skin/frontend/rwd/fabia/css/owl.carousel.css
  • http://houseofdollys.com/skin/frontend/rwd/fabia/css/flexslider.css
  • http://houseofdollys.com/skin/frontend/rwd/fabia/css/jquery.bxslider.css
  • http://houseofdollys.com/skin/frontend/rwd/fabia/css/font-awesome.css
  • http://houseofdollys.com/skin/frontend/rwd/fabia/css/color-swatch.css
  • http://houseofdollys.com/skin/frontend/rwd/fabia/css/scrollingcart/scroll.css
  • http://houseofdollys.com/skin/frontend/rwd/fabia/css/bootstrap.min.css
  • http://houseofdollys.com/skin/frontend/rwd/fabia/css/style6.css
  • http://houseofdollys.com/skin/frontend/rwd/fabia/css/revslider6.css
  • http://houseofdollys.com/skin/frontend/rwd/fabia/css/owl.theme6.css
  • http://houseofdollys.com/skin/frontend/rwd/fabia/css/jquery.mobile-menu6.css
File size of all css files combined
499.06KB
CSS minifying
You can save 3.6KB (20% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
73.73KB
Gzip compression
Error! By using Gzip you can save 1.9KB (65% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
86
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
https://s3.eu-west-2.amazonaws.com/birdmarketing/trackers.jsExpiry time is not specified
https://www.googletagmanager.com/gtag/js?id=UA-111088377-115 minutes
https://ssl.google-analytics.com/ga.js2 hours
https://www.google-analytics.com/analytics.js2 hours
https://houseofdollys.com/.. /email-decode.min.js2 days

 Speed test – Images

File size of all images combined
10.15MB
Image optimisation
You can save 7.3MB (72% compression) by optimising the images below:

 Links

We found a total of 71 different links.
Internal links: 71

External links:

Link text (anchor) Link strength

Internal links:

Link text (anchor) Link strength

 Website security

IP
104.238.118.18
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H2 : Our Bestsellers, ( 698px from top )

 Typos

ouseofdollys.com, hbouseofdollys.com, bouseofdollys.com, hgouseofdollys.com, gouseofdollys.com, htouseofdollys.com, touseofdollys.com, hyouseofdollys.com, youseofdollys.com, huouseofdollys.com, uouseofdollys.com, hjouseofdollys.com, jouseofdollys.com, hmouseofdollys.com, mouseofdollys.com, hnouseofdollys.com, nouseofdollys.com, huseofdollys.com, hoiuseofdollys.com, hiuseofdollys.com, hokuseofdollys.com, hkuseofdollys.com, holuseofdollys.com, hluseofdollys.com, houseofdollys.com, huseofdollys.com, hopuseofdollys.com, hpuseofdollys.com, ho9useofdollys.com, h9useofdollys.com, ho0useofdollys.com, h0useofdollys.com, hoseofdollys.com, houyseofdollys.com, hoyseofdollys.com, houhseofdollys.com, hohseofdollys.com, houjseofdollys.com, hojseofdollys.com, houkseofdollys.com, hokseofdollys.com, houiseofdollys.com, hoiseofdollys.com, hou7seofdollys.com, ho7seofdollys.com, hou8seofdollys.com, ho8seofdollys.com, houeofdollys.com, housqeofdollys.com, houqeofdollys.com, housweofdollys.com, houweofdollys.com, houseeofdollys.com, houeeofdollys.com, houszeofdollys.com, houzeofdollys.com, housxeofdollys.com, houxeofdollys.com, housceofdollys.com, houceofdollys.com, housofdollys.com, housewofdollys.com, houswofdollys.com, housesofdollys.com, houssofdollys.com, houseofdollys.com, housofdollys.com, housedofdollys.com, housdofdollys.com, housefofdollys.com, housfofdollys.com, houserofdollys.com, housrofdollys.com, house3ofdollys.com, hous3ofdollys.com, house4ofdollys.com, hous4ofdollys.com, housefdollys.com, houseoifdollys.com, houseifdollys.com, houseokfdollys.com, housekfdollys.com, houseolfdollys.com, houselfdollys.com, houseofdollys.com, housefdollys.com, houseopfdollys.com, housepfdollys.com, houseo9fdollys.com, house9fdollys.com, houseo0fdollys.com, house0fdollys.com, houseodollys.com, houseofcdollys.com, houseocdollys.com, houseofddollys.com, houseoddollys.com, houseofedollys.com, houseoedollys.com, houseofrdollys.com, houseordollys.com, houseoftdollys.com, houseotdollys.com, houseofgdollys.com, houseogdollys.com, houseofbdollys.com, houseobdollys.com, houseofvdollys.com, houseovdollys.com, houseofollys.com, houseofdxollys.com, houseofxollys.com, houseofdsollys.com, houseofsollys.com, houseofdwollys.com, houseofwollys.com, houseofdeollys.com, houseofeollys.com, houseofdrollys.com, houseofrollys.com, houseofdfollys.com, houseoffollys.com, houseofdvollys.com, houseofvollys.com, houseofdcollys.com, houseofcollys.com, houseofdllys.com, houseofdoillys.com, houseofdillys.com, houseofdokllys.com, houseofdkllys.com, houseofdolllys.com, houseofdlllys.com, houseofdollys.com, houseofdllys.com, houseofdopllys.com, houseofdpllys.com, houseofdo9llys.com, houseofd9llys.com, houseofdo0llys.com, houseofd0llys.com, houseofdolys.com, houseofdolplys.com, houseofdoplys.com, houseofdololys.com, houseofdoolys.com, houseofdollys.com, houseofdolys.com, houseofdolilys.com, houseofdoilys.com, houseofdolklys.com, houseofdoklys.com, houseofdolmlys.com, houseofdomlys.com, houseofdol.lys.com, houseofdo.lys.com, houseofdolys.com, houseofdollpys.com, houseofdolpys.com, houseofdolloys.com, houseofdoloys.com, houseofdollys.com, houseofdolys.com, houseofdolliys.com, houseofdoliys.com, houseofdollkys.com, houseofdolkys.com, houseofdollmys.com, houseofdolmys.com, houseofdoll.ys.com, houseofdol.ys.com

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      • Html (HyperText Markup Language)
      • Javascript
      • Php (Hypertext Preprocessor)