homescan.com.mx | Free Online SEO Audit for homescan.com.mx

Tasks

Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.
Use "H" tags.

SEO

URL

Domain : www.nielsen.mx

Character length : 14

Title

Investigación de Mercados de lo que la Gente Ve, Escucha y Compra | Nielsen

Description

Nielsen, compañía líder global en información y medición, provee investigación de mercado, hallazgos e información de los que la gente ve, escucha y compra.

Keywords (meta keywords)

lo que la gente ve, lo que la gente compra, investigación de mercados Nielsen, lo que la gente escucha, investigación de mercados, compañías de investigación de mercados, Nielsen

Error! Using “meta keywords” is meaningless in a while.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

The robots.txt file is missing!

Social

Social Engagement

Linkedin2

Facebook Share0

Facebook Comments0

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

Error! No language localization is found.

Title

Investigación de Mercados de lo que la Gente Ve, Escucha y Compra | Nielsen

Character length : 75

Improve! The website address (title) should be between 10 and 70 characters in length.

Text / HTML ratio

Ratio : 5%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
0	0	0	0	0	0

No "H" tags found

Heading structure in the source code

Word cloud

los8
conoce8
nielsen7
más6
soluciones4
africa3
del3
que3
insights3
united3
top3
america3
compran2
republika2
republic2
con2
cómo2
productos2
las2
entre2
acerca2
south2
revolución2
tendencias2
corporativa2
país2
deporte2
greater2
大中华区2
méxico2
india2
asia2
north2
pakistan2
latin2
para2
china2

Keyword matrix

word	title	descriptions	heading
los
conoce
nielsen
más
soluciones
africa

Two Word cloud

conoce más2

404 Page

The website has no standard 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 10 images on this web page.

Alternate attributes for the following 7 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Technologies

Mobile optimization

This website is optimal for mobile devices!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is not fast enough: 0.86 seconds have passed until the page started to load.

Loading time

3,155 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

http://www.nielsen.com/etc/clientlibs/granite/jquery.js
http://www.nielsen.com/etc/clientlibs/granite/utils.js
http://www.nielsen.com/etc/clientlibs/granite/jquery/granite.js
http://www.nielsen.com/etc/clientlibs/foundation/jquery.js
http://www.nielsen.com/.. /left-to-right.js
http://www.nielsen.com/etc/designs/nielsenglobal/v0716/home.js
http://assets.adobedtm.com/.. /satelliteLib-434a435885e5028943d43ac9b6b...
http://www.nielsen.com/etc/clientlibs/foundation/shared.js
http://www.nielsen.com/etc/clientlibs/granite/underscore.js
http://www.nielsen.com/.. /kernel.js

List of render blocking css files

http://www.nielsen.com/etc/designs/nielsenglobal/v0716/font-face.css
https://fonts.googleapis.com/css?family=Open+Sans:400,400i
https://cloud.typography.com/7397556/7605172/css/fonts.css
http://www.nielsen.com/.. /left-to-right.css

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://www.nielsen.mx/etc/clientlibs/granite/jquery.js
http://www.nielsen.mx/etc/clientlibs/granite/utils.js
http://www.nielsen.mx/etc/clientlibs/granite/jquery/granite.js
http://www.nielsen.mx/etc/clientlibs/foundation/jquery.js
http://www.nielsen.mx/etc/designs/nielsenglobal/left-to-right-v1.js
http://www.nielsen.mx/etc/designs/nielsenglobal/home.js
http://www.nielsen.mx/etc/clientlibs/foundation/shared.js
http://www.nielsen.mx/etc/clientlibs/granite/underscore.js
http://www.nielsen.mx/etc/clientlibs/foundation/personalization/kernel.js
http://www.nielsen.mx/etc/designs/nielsenglobal/left-to-right/js/jquery-ui-1.8.23.min.js
http://www.nielsen.mx/etc/designs/nielsenglobal/left-to-right/js/jquery.adobe.autocomplete-min.js
http://www.nielsen.mx/etc/designs/nielsenglobal/left-to-right/js/respond.min.js

File size of all javascript files combined

321.59KB

Javascript minifying

You can save 13.5KB (41% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Error! Too many CSS files detected that slows down the page load.

http://www.nielsen.mx/etc/designs/nielsenglobal/font-face.css
http://www.nielsen.mx/etc/designs/nielsenglobal/left-to-right-v1.css
http://www.nielsen.mx/etc/designs/nielsenglobal-blueprint.css
http://www.nielsen.mx/etc/clientlibs/foundation/searchpromote/themes/default.css
http://www.nielsen.mx/etc/designs/nielsenglobal/left-to-right/css/jquery-ui-1.11.2.css

File size of all css files combined

108.19KB

CSS minifying

You can save 1.5KB (18% compression) on the analysed URL by minifying the CSS files.

By minifying http://www.nielsen.com/.. /jquery-ui-1.11.2.css?v=v0716 you can save 1.4KB (18% compression rate)
By minifying http://www.nielsen.com/.. /default.css you can save 147B (21% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

72.42KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
http://www.nielsen.com/etc/clientlibs/foundation/jquery.js	Expiry time is not specified
http://www.nielsen.com/.. /default.css	Expiry time is not specified
http://www.nielsen.com/etc/clientlibs/granite/jquery/granite.js	Expiry time is not specified
http://www.nielsen.com/etc/designs/nielsenglobal/v0716/font-face.css	Expiry time is not specified
http://www.nielsen.com/etc/designs/nielsenglobal/v0716/home.js	Expiry time is not specified
https://www.nielsen.com/.. /8CB116641673FD753.css	Expiry time is not specified
http://www.googletagmanager.com/gtm.js?id=GTM-K5QR2H	15 minutes
http://assets.adobedtm.com/.. /s-code-contents-6051e8592133b991451d3719...	60 minutes
http://assets.adobedtm.com/.. /satelliteLib-434a435885e5028943d43ac9b6b...	60 minutes
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

2.23MB

Image optimisation

You can save 616.3KB (28% compression) by optimising the images below:

By lossless compressing the http://www.nielsen.com/.. /data-texture-slider-background-1920x600-... you can save 330.6KB (32%) data.
By lossless compressing the http://www.nielsen.com/.. /data-texture-slider-background-1920x600-... you can save 277.1KB (24%) data.
By lossless compressing the http://www.nielsen.com/.. /serpentine-homepage.png you can save 5.2KB (21%) data.
By lossless compressing the http://www.nielsen.com/.. /icon-black-gold-65x65-Whistle.png you can save 936B (36%) data.
By lossless compressing the http://www.nielsen.com/content/dam/nielsenglobal/us/images/n-tab.png you can save 922B (42%) data.
By lossless compressing the http://www.nielsen.com/.. /n-square.png you can save 879B (42%) data.
By lossless compressing the http://www.nielsen.com/.. /mexico.gif you can save 735B (80%) data.

Links

We found a total of 0 different links.

Website security

200.94.181.9

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

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Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Order of Heading elements on mobile by position

H1 : La revolución de los alimentos , ( 0px from top )
H1 : Premiumización, ( 0px from top )
H1 : Digital gift , ( 0px from top )
H1 : Comercio conectado, ( 146px from top )
H1 : tendencias, ( 586px from top )
H1 : Nielsen Sports, ( 895px from top )
H1 : Top 10, ( 1071px from top )
H1 : Soluciones, ( 1385px from top )

Typos

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SEO report of homescan.com.mx

Investigación de Mercados de lo que la Gente Ve, Escucha y Compra ...