hilinedesigns.com | Free Online SEO Audit for hilinedesigns.com

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : hilinedesigns.com/

Character length : 18

Title

HiLine

Description

HiLine Designs is a Bozeman, Montana based mountain clothing company. HiLine sells technical mountain clothing direct to consumer.

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

site_name: HiLine
title: Real Mountain Clothing
url: https://hilinedesigns.com/
type: website
image: http://static1.squarespace.com/static/55906671e4b048c9e1f42ad5/t/5730273d746fb95e1709f1b4/1493172539556/?format=1000w

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://hilinedesigns.com/robots.txt

User-agent	Disallowed for the search engines
*	/config /commerce/ /checkout$ /checkout/ /cart$ /cart/ /account$ /account/ /api/ /static/ All subpages are allowed to crawl

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

HiLine

Character length : 6

Improve! The website address (title) should be between 10 and 70 characters in length.

Text / HTML ratio

Ratio : 3%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
3	4	0	0	0	0

Heading structure in the source code

<H1> Real Mountain Clothing
<H1>
<H1> Aesthetically Simple | Technically Advanced
<H2> #realmountainclothing
<H2> Shop
<H2> Culture
<H2> Adventure

Word cloud

adventure6
blog5
culture5
shop5
home4
hiline4
products4
usa3
build3
real3
athletes3
insulating2
sign2
mountain2
policy2
layers2
clothing2
aesthetically2
simple2
technically2
advanced2

Keyword matrix

word	title	descriptions	heading
adventure
blog
culture
shop
home
hiline

Two Word cloud

real mountain2
home shop2
insulating layers2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 1 images on this web page.

Good! Every image has an alternative text attributes set on this website.

Readability

Flesch–Kincaid Grade Level

5.90

Flesch Reading Ease

60.50

Coleman Liau Index

12.00

Automated Readability Index (ARI)

5.10

Dale–Chall Readability

5.50

SMOG Index

7.90

Spache Readibility

5.00

Number of letters

1169

Number of words

225

Number of sentences

Average words per sentences

Number of syllables

378

Syllables in words

390

Average syllables in words

1.68

Number of words in first three syllables

Percentage of word / syllables

16.00

Words not in Dale-Chall easy-word list

Words not in Spache easy-word list

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible in only one version. The www version is redirected to the version without www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://use.typekit.net/.. /WRDcx-leGWqfC-cgHzcKhckL236MPPP1iZRTo4ue...
https://static.squarespace.com/.. /common-01650b1babd5c1005468-min.en-US.js...
https://static.squarespace.com/.. /commerce-e46cfedb3d7df5676649-min.en-US....
https://static1.squarespace.com/.. /site-bundle.js

List of render blocking css files

https://fonts.googleapis.com/css?family=PT+Serif:400i
https://static.squarespace.com/.. /commerce-3af8852bf5111fcf8dba2cc6dd4ccb3...
https://static1.squarespace.com/.. /site.css?&filterFeatures=false

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

File size of all javascript files combined

3.49MB

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

File size of all css files combined

631.96KB

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

73.50KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is set correctly for all elements.

Speed test – Images

File size of all images combined

0.96MB

Image optimisation

You can save 641.8KB (70% compression) by optimising the images below:

By lossless compressing the https://static1.squarespace.com/.. /IMG_1202.JPG?format=2500w you can save 612.8KB (70%) data.
By lossless compressing the https://static1.squarespace.com/.. /BAnener.png you can save 20.6KB (65%) data.
By lossless compressing the https://static.squarespace.com/.. /email.png you can save 2.8KB (81%) data.
By lossless compressing the https://static.squarespace.com/.. /hours.png you can save 2.8KB (69%) data.
By lossless compressing the https://static.squarespace.com/.. /map.png you can save 2.8KB (70%) data.

Links

We found a total of 29 different links.
Internal links: 26
External links: 3

External links:

Link text (anchor)	Link strength
http://instagram.com/hilinedesigns
https://www.facebook.com/hilinedesigns
Follow @hilinedesigns

Internal links:

Link text (anchor)	Link strength
HiLine
HOME
SHOP
Culture
Athletes
BLOG
https://hilinedesigns.com
ADVENTURE
Real Mountain Wear
Shop
https://hilinedesigns.com/shop
››
See Whats New
https://hilinedesigns.com/culture
About
Adventure
https://hilinedesigns.com/blog
Blog
Returns & Exchanges
Shipping Policy
Product Guarantee
Privacy Policy
Home
Ambassador Program
Adventure Blog
Contact Us

Website security

198.49.23.145

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

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Icons

Favicon

Good! The website uses favicon.

Typos

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SEO report of hilinedesigns.com