SEO report of firstpointmarketing.com.au

Firstpoint | Your strategic communications partner

firstpointmarketing.com.au/

Error! The "meta description" is missing, the page has no summary description!

   

 Tasks

  • Avoid using deprecated HTML tags.
  • Try to make your site load faster.

 SEO

URL

Domain : firstpointmarketing.com.au/

Character length : 27

Title
Firstpoint | Your strategic communications partner
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://firstpointmarketing.com.au/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-content/plugins/
  • /wp-admin/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Firstpoint | Your strategic communications partner

Character length : 50

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 13%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
1110920
Heading structure in the source code
  • <H1> 
  • <H3> We create opportunities. We bring brands to life.
  • <H4> We live for fast paced events. We deliver all the way to the finish line.
  • <H4> We think big picture. We deliver on detail.
  • <H4> We ignite audience interest with inspiring stories made to share. We help our clients find their spark.
  • <H4> We’ll transport your audience to inspiring destinations.
  • <H2> 
  • <H4> Want to engage your audience and build your brand reputation?
  • <H4> Creating, building and marketing a destination, business, event or product is a little like life’s journey. We all develop a personality based on our DNA and our experience. We project an image that tells a story.
  • <H4> Does your brand tell the right story and who are you taking with you, on the journey?
  • <H4> To connect with your audience and stand out, in a world already full of competing messages, your point has to be more relevant, more interesting, and more appealing than your competition – otherwise, well, there is no point.
  • <H5> As your strategic project partner our work transcends borders. We design and deliver multi-faceted destination and international development projects and create campaigns that engage and drive actions.
  • <H5> As your strategic communications partner, we can help you protect, enhance and build your brand reputation. We’ll work with you to craft the right message, create a compelling story and communicate it in a tone and language that your audience understands.
  • <H4>  
  • <H3> Creating memorable events
  • <H3> Working with the media
  • <H3> Getting social
  • <H3> How to get full attention on LinkedIn
  • <H3> Bringing your media along for the ride
  • <H3> B2B social media is on the rise as websites decline
  • <H3> Our clients
  • <H3> Latest Posts
  • <H3> Site map
Word cloud
  • media14
  • social10
  • bio6
  • creating6
  • audience6
  • brand6
  • events5
  • how5
  • build5
  • create4
  • reputation4
  • story4
  • get4
  • today4
  • work4
  • help4
  • digital4
  • linkedin4
  • communications3
  • full3
  • blog3
  • memorable3
  • deliver3
  • read3
  • world3
  • point3
  • engaging3
  • design3
  • international3
  • relations3
  • development3
  • competition2
  • every2
  • level2
  • strategic2
  • role2
  • right2
  • marketing2
  • firstpoint2
  • destination2
  • journey2
  • companies2
  • project2
  • connect2
  • attention2
  • ride2
  • along2
  • bringing2
  • bridgestone2
  • solar2
  • unique2
  • challenge2
  • exhausting2
  • personal2
  • rise2
  • you’re2
  • decline2
  • magazine2
  • inspirational2
  • it’s2
Keyword matrix
wordtitledescriptionsheading
media
social
bio
creating
audience
brand
Two Word cloud
  • work with3
  • help you3
  • build your3
  • for the ride2
  • bridgestone world2
  • world solar2
Three Word cloud
  • solar challenge 2015 was2
  • bringing your media2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 14 images on this web page.

Alternate attributes for the following 5 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
5.70
Flesch Reading Ease
64.00
Coleman Liau Index
12.00
Automated Readability Index (ARI)
3.80
Dale–Chall Readability
6.50
SMOG Index
8.90
Spache Readibility
5.00
Number of letters
3631
Number of words
760
Number of sentences
140
Average words per sentences
5
Number of syllables
1234
Syllables in words
1213
Average syllables in words
1.62
Number of words in first three syllables
135
Percentage of word / syllables
17.76
Words not in Dale-Chall easy-word list
298
Words not in Spache easy-word list
177

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
5,191 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://firstpointmarketing.com.au/wp-includes/js/jquery/jquery.js?ver=1.11.1
  • http://firstpointmarketing.com.au/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.2.1
  • http://firstpointmarketing.com.au/wp-content/themes/air-balloon/js/navigation.js?ver=4.0
  • http://firstpointmarketing.com.au/wp-content/plugins/contact-form-7/includes/js/jquery.form.min.js?ver=3.51.0-2014.06.20
  • http://firstpointmarketing.com.au/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=4.1.2
  • http://firstpointmarketing.com.au/wp-content/plugins/simple-share-buttons-adder/js/ssba.min.js?ver=4.0
  • http://firstpointmarketing.com.au/wp-content/plugins/ml-slider/assets/sliders/flexslider/jquery.flexslider-min.js?ver=3.5.1
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://firstpointmarketing.com.au/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=4.1.2
  • http://firstpointmarketing.com.au/wp-content/themes/air-balloon/style.css?ver=4.0
  • http://firstpointmarketing.com.au/wp-content/themes/air-balloon/css/genericons.css?ver=4.0
  • http://firstpointmarketing.com.au/wp-includes/css/dashicons.min.css?ver=4.0
  • http://firstpointmarketing.com.au/wp-content/plugins/ml-slider/assets/sliders/flexslider/flexslider.css?ver=3.5.1
  • http://firstpointmarketing.com.au/wp-content/plugins/ml-slider/assets/metaslider/public.css?ver=3.5.1
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 37 different links.
Internal links: 32
External links: 5

External links:

Link text (anchor) Link strength
twitter
linkedin
Google Plus
View my Flipboard Magazine.
Tweets by @FirstPointMktg

Internal links:

Link text (anchor) Link strength
http://firstpointmarketing.com.au
What we do
Corporate and global communication
Media relations and PR
Digital and social media
Creating memorable events
Workshops and moderation
Creating engaging content
Creative and design
International development
About us
Bio Judi Lalor
Bio Robin Young
Bio Phil Harman
How we can help you
Who we work with
Our blog
Contact us
http://firstpointmarketing.com.au/what-we-do
http://firstpointmarketing.com.au//what-we-do/events-and-launches
http://firstpointmarketing.com.au/.. /creating-engaging-content
Read more
Read more
Read more
http://firstpointmarketing.com.au/how-to-get-full-attention-on-linkedin
How to get full attention on LinkedIn
http://firstpointmarketing.com.au/bringing-your-media-along-for-the-ride
Bringing your media along for the ride
http://firstpointmarketing.com.au/b2b-social-media-is-on-the-rise-as-websi...
B2B social media is on the rise as websites decline
http://firstpointmarketing.com.au/ceo-reputation-and-social-media
CEO Reputation and social media

 Website security

IP
182.50.148.1
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 : , ( 19.734375px from top )
  • H3 : Menu, ( 211.78125px from top )
  • H4 : We ignite audience interest with inspiring stories made to share. We help our clients find their spark., ( 285.0625px from top )
  • H3 : We create opportunities. We bring brands to life., ( 306.0625px from top )
  • H4 : We live for fast paced events. We deliver all the way to the finish line., ( 306.0625px from top )
  • H4 : We think big picture. We deliver on detail., ( 306.0625px from top )
  • H4 : We’ll transport your audience to inspiring destinations. , ( 306.0625px from top )
  • H2 : , ( 443.34375px from top )
  • H4 : Want to engage your audience and build your brand reputation?, ( 466.140625px from top )
  • H4 : Creating, building and marketing a destination, business, event or product is a little like life’s journey. We all develop a personality based on our DNA and our experience. We project an image that tells a story. , ( 545.9375px from top )
  • H4 : Does your brand tell the right story and who are you taking with you, on the journey? , ( 739.734375px from top )
  • H4 : To connect with your audience and stand out, in a world already full of competing messages, your point has to be more relevant, more interesting, and more appealing than your competition – otherwise, well, there is no point., ( 838.53125px from top )
  • H5 : As your strategic project partner our work transcends borders. We design and deliver multi-faceted destination and international development projects and create campaigns that engage and drive actions. , ( 1085.703125px from top )
  • H5 : As your strategic communications partner, we can help you protect, enhance and build your brand reputation. We’ll work with you to craft the right message, create a compelling story and communicate it in a tone and language that your audience understands., ( 1294.921875px from top )

 Typos

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