SEO report of firebookshop.co.uk
Fire Bookshop | The UK's largest selection of fire and rescue ...
www.firebookshop.co.uk/
Error! The "meta description" is missing, the page has no summary description!
Tasks
- Avoid using deprecated HTML tags.
SEO
URL
Domain : www.firebookshop.co.uk/
Character length : 23
Title
Fire Bookshop | The UK's largest selection of fire and rescue books, delivered worldwide.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.
Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://firebookshop.co.uk/robots.txt
https://firebookshop.co.uk/robots.txt
| User-agent | Disallowed for the search engines |
|---|---|
| * |
|
Social
Social Engagement
No info found.
Content
Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Fire Bookshop | The UK's largest selection of fire and rescue books, delivered worldwide.
Character length : 94
Improve! The website address (title) should be between 10 and 70 characters in length.
Character length : 94
Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 7%
Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
|---|---|---|---|---|---|
| 2 | 3 | 48 | 0 | 0 | 0 |
Heading structure in the source code
- <H1> Fire Bookshop | The UK's largest selection of fire and rescue books, delivered worldwide.
- <H1> All Products
- <H3> A History of Firefighting in Cambridgeshire
- <H3> A Village Served: A History of the Brockenhurst Fire Station
- <H3> Ahrens-Fox Fire Apparatus Photo Archive
- <H3> Airfield Firefighting in Eastern England
- <H3> All Fired Up: Tales of a Country Fireman
- <H3> Arson Around
- <H3> Call the Fire Brigade! Fighting London’s Fires in the ’70s
- <H3> Concluding Tales of a London Fireman: Nine Weeks at Hammersmith
- <H3> Euro Firefighter 2: 6,701 Building Fires (Hardback)
- <H3> Euro Firefighter 2: 6,701 Building Fires (Paperback)
- <H3> Euro Firefighter: Fire Tactics and Training Manual
- <H3> Fire and Water: The London Firefighters’ Blitz 1940-42 Remembered
- <H3> Fire Appliances of Eastern England
- <H3> Fire Attack: An Integrated Strategy
- <H3> Fire Engines
- <H3> Fire in the Night: The Piper Alpha Disaster
- <H3> Firecall: Ireland’s Firefighting Heroes
- <H3> Firefighter! The Drama and Humour of a Dangerous Profession
- <H3> Firefighting in Tyne and Wear
- <H3> Firefighting in Worcestershire
- <H3> Firemen at War
- <H3> Forest Firemen: The New Forest Rural District Council Fire Brigade 1939-1941
- <H3> Further Tales of a London Fireman: For Whom the Bells Ring
- <H3> Gateway Firefighters: A History of Southampton Fire Brigade
- <H3> Images of Fire: Into action with West Yorkshire Fire & Rescue Service
- <H3> Industrial Firefighting in Eastern England
- <H3> Last Man Down: The Fireman’s Story
- <H3> Life in the Smoke
- <H3> Liverpool’s Finest: The History of the City’s Fire Brigade
- <H3> London’s Firefighters
- <H3> Merryweather & Sons Ltd: Fire Engine Makers
- <H3> New York City Firefighting 1901-2001
- <H3> On the Run: A History of Croydon Fire Brigade
- <H3> One Hundred Years of the British Fire Engine
- <H3> Proud to Serve: 50 Years of Firefighting and Rescue in Hampshire 1948-1998
- <H3> Red Watch: 40th Anniversary Edition
- <H3> Red Watch: A True Story
- <H3> Risen from the Ashes: A History of Firefighting in Plymouth, Devonport and East Stonehouse 1673-1973
- <H3> Tales of a London Fireman Series Gift Set
- <H3> Tales of a London Fireman: To Ride a Red Engine
- <H3> The Emergency Fire Services in the Second World War
- <H3> The History of Lincoln City Fire Brigade
- <H3> The World Encyclopedia of Fire Engines & Firefighting
- <H3> Tyne and Wear Fire and Rescue: An Illustrated History
- <H3> Underfire: The Dramatic Life of a London Fireman
- <H3> Warriors in Fire Boots: A Tribute to the Valour of Firefighters
- <H3> Welsh Fire Engines
- <H3> William Inkster 1859-1933 Orkney Seafarer to Aberdeen Firemaster – An Exceptional Life
- <H2> Shop by Category
- <H2> Bestsellers
- <H2> Cart
Word cloud
- cart42
- add39
- fire32
- history12
- firefighting10
- engines7
- fireman6
- new6
- london6
- brigade6
- firefighter6
- read5
- appliances5
- rescue5
- euro5
- fires5
- tales5
- training5
- reference4
- sort4
- options4
- building4
- select4
- biography4
- titles4
- regional4
- category3
- red3
- life3
- eastern3
- products3
- engine3
- shop3
- england3
- firefighters3
- delivery3
- faqs3
- all3
- shopping3
- war2
- register2
- track2
- world2
- firemen2
- forest2
- checkout2
- london’s2
- items2
- years2
- bookshop2
- city2
- wear2
- tyne2
- account2
- order2
- hardback2
- low2
- high2
- price2
- action2
Keyword matrix
| word | title | descriptions | heading |
|---|---|---|---|
| cart | |||
| add | |||
| fire | |||
| history | |||
| firefighting | |||
| engines |
Two Word cloud
- add to cart27
- fire brigade6
- euro firefighter4
- building fires4
- read more4
- fire engines3
Three Word cloud
- add to cart fire3
- add to cart firefighting2
- add to cart red2
- into action with2
- fire rescue service2
- add to cart euro2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 53 images on this web page.
Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Readability
Flesch–Kincaid Grade Level
3.40
Flesch Reading Ease
78.10
Coleman Liau Index
9.80
Automated Readability Index (ARI)
1.20
Dale–Chall Readability
4.70
SMOG Index
8.00
Spache Readibility
5.00
Number of letters
3340
Number of words
766
Number of sentences
185
Average words per sentences
4
Number of syllables
1128
Syllables in words
1135
Average syllables in words
1.47
Number of words in first three syllables
127
Percentage of word / syllables
16.58
Words not in Dale-Chall easy-word list
219
Words not in Spache easy-word list
153
Technologies
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.
Speed test
Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!
Speed test – Javascript
Javascript
Error! Too many javascript files found which slows down the page load on the website.
- http://www.firebookshop.co.uk/wp-includes/js/jquery/jquery.js?ver=1.7
- http://www.firebookshop.co.uk/wp-content/themes/shoppress/woocommerce/woocommerce.js?ver=3.9.19
- http://www.firebookshop.co.uk/wp-includes/js/swfobject.js?ver=2.2-20120417
- http://www.firebookshop.co.uk/wp-content/themes/shoppress/lib/scripts/mediaplayer/jwplayer.js?ver=3.9.19
- http://www.firebookshop.co.uk/wp-content/themes/shoppress/lib/scripts/jquery.flexslider.js?ver=3.9.19
- http://www.firebookshop.co.uk/wp-content/themes/shoppress/lib/scripts/prettyPhoto/js/jquery.prettyPhoto.js?ver=3.9.19
- http://www.firebookshop.co.uk/wp-content/themes/shoppress/lib/scripts/jquery.jqtransform.js?ver=3.9.19
- http://www.firebookshop.co.uk/wp-content/themes/shoppress/lib/scripts/custom.js?ver=3.9.19
- http://www.firebookshop.co.uk/wp-content/plugins/woocommerce/assets/js/jquery-blockui/jquery.blockUI.min.js?ver=2.0.3
- http://www.firebookshop.co.uk/wp-content/plugins/woocommerce/assets/js/frontend/woocommerce.min.js?ver=2.0.3
- http://www.firebookshop.co.uk/wp-content/plugins/woocommerce/assets/js/jquery-cookie/jquery.cookie.min.js?ver=1.3.1
- http://www.firebookshop.co.uk/wp-content/plugins/woocommerce/assets/js/frontend/cart-fragments.min.js?ver=2.0.3
- http://www.firebookshop.co.uk/wp-content/plugins/woocommerce/assets/js/jquery-placeholder/jquery.placeholder.min.js?ver=2.0.3
- http://www.firebookshop.co.uk/wp-includes/js/jquery/ui/jquery.ui.core.min.js?ver=1.10.4
- http://www.firebookshop.co.uk/wp-includes/js/jquery/ui/jquery.ui.widget.min.js?ver=1.10.4
- http://www.firebookshop.co.uk/wp-includes/js/jquery/ui/jquery.ui.accordion.min.js?ver=1.10.4
- http://www.firebookshop.co.uk/wp-includes/js/jquery/ui/jquery.ui.tabs.min.js?ver=1.10.4
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.
Speed test – CSS
CSS
Error! Too many CSS files detected that slows down the page load.
- http://www.firebookshop.co.uk/wp-content/themes/shoppress/woocommerce/woocommerce.css?ver=3.9.19
- http://www.firebookshop.co.uk/wp-content/themes/shoppress/lib/css/reset.css?ver=3.9.19
- http://www.firebookshop.co.uk/wp-content/themes/shoppress/style.css?ver=3.9.19
- http://www.firebookshop.co.uk/wp-content/themes/shoppress/responsive.css?ver=3.9.19
- http://www.firebookshop.co.uk/wp-content/themes/shoppress/lib/scripts/prettyPhoto/css/prettyPhoto.css?ver=3.9.19
- http://www.firebookshop.co.uk/wp-content/themes/shoppress/style-light.css?ver=3.9.19
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.
Speed test – Compression
Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.
Speed test – Browser cache
Browser cache
The browser cache is set correctly for all elements.
Speed test – Images
File size of all images combined
0.00
Image optimisation
All images are optimized.
Links
We found a total of 118 different links.
Internal links: 115
External links: 3
Internal links: 115
External links: 3
External links:
| Link text (anchor) | Link strength |
|---|---|
| https://twitter.com/FireBookshop | |
| https://www.facebook.com/.. /118209008189417 | |
| Jeremy Mills Publishing Limited |
Internal links:
Website security
IP
217.160.233.184
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.
Sites on same ip
Icons
Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.
Typos
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