emmajewelry.com | Free Online SEO Audit for emmajewelry.com

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : www.emmajewelry.com/

Character length : 20

Title

EMMA

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

site_name: EMMA
title: Home
url: http://www.emmajewelry.com/
type: website
image: http://static1.squarespace.com/static/56a79798fd5d08018e626018/t/57f29a42d482e92253116d4e/1475517007207/EMMAlogo-02.png?format=1000w
image:width: 1000
image:height: 647

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://emmajewelry.com/robots.txt

User-agent	Disallowed for the search engines
*	/config /commerce/ /checkout$ /checkout/ /cart$ /cart/ /account$ /account/ /api/ /static/ All subpages are allowed to crawl

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

EMMA

Character length : 4

Improve! The website address (title) should be between 10 and 70 characters in length.

Text / HTML ratio

Ratio : 1%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
0	2	2	0	0	0

Heading structure in the source code

<H3> Engagement Rings that Speak to the Modern Day Bride
<H2> #YoureTheOne
<H3> When you choose love, you join a strand of your life to another's,and weave them both into the tapestry of the universe.
<H2> Follow @emma.jewelry

Word cloud

page4
catalog3
emma3
home3
login2
instagram2
lookbooks2
product2
retailer2

Keyword matrix

word	title	descriptions	heading
page
catalog
emma
home
login
instagram

Two Word cloud

retailer login2
home product2
lookbooks retailer2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 1 images on this web page.

Good! Every image has an alternative text attributes set on this website.

Readability

Flesch–Kincaid Grade Level

3.00

Flesch Reading Ease

78.20

Coleman Liau Index

10.60

Automated Readability Index (ARI)

1.20

Dale–Chall Readability

7.50

SMOG Index

7.30

Spache Readibility

5.00

Number of letters

703

Number of words

156

Number of sentences

Average words per sentences

Number of syllables

232

Syllables in words

234

Average syllables in words

1.49

Number of words in first three syllables

Percentage of word / syllables

18.59

Words not in Dale-Chall easy-word list

Words not in Spache easy-word list

Technologies

Mobile optimization

This website is optimal for mobile devices!

Detected applications

	Google Font API	Font Scripts
	Modernizr	JavaScript Frameworks
	Squarespace	CMS
	webpack	Build CI Systems

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

1,229 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

http://static.squarespace.com/.. /common-6fe74d1307cf94cf0481-min.en-US.js...
http://static.squarespace.com/.. /commerce-8872ef1138e445f2893c-min.en-US....
https://static1.squarespace.com/.. /site-bundle.js

List of render blocking css files

http://fonts.googleapis.com/css?family=EB+Garamond:400|Josefin+Sans:...
http://static.squarespace.com/.. /commerce-3af8852bf5111fcf8dba2cc6dd4ccb3...
http://static1.squarespace.com/.. /site.css?&filterFeatures=false

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

File size of all javascript files combined

2.72MB

Javascript minifying

You can save 640B (22% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

File size of all css files combined

869.51KB

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

78.73KB

Gzip compression

Error! By using Gzip you can save 6.4KB (77% compression) on your site.

By compressing http://www.emmajewelry.com/assets/ui-icons.svg you can save 6.4KB (77% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is set correctly for all elements.

Speed test – Images

File size of all images combined

879.53KB

Image optimisation

You can save 99KB (29% compression) by optimising the images below:

By lossless compressing the https://static1.squarespace.com/.. /_NKP6822-Edit-2.jpg?format=2500w you can save 61.7KB (21%) data.
By lossless compressing the http://static1.squarespace.com/.. /?format=1500w you can save 34.8KB (95%) data.
By lossless compressing the https://static1.squarespace.com/.. /?format=500w you can save 1.4KB (12%) data.
By lossless compressing the http://static.squarespace.com/.. /play-button@2x.png you can save 1.1KB (39%) data.

Links

We found a total of 39 different links.
Internal links: 25
External links: 14

External links:

Link text (anchor)	Link strength
Retailer Login
https://www.pinterest.com/01dubezo50r8mbl
http://www.fb.com/romancingreality
https://www.instagram.com/p/BTuiL4NjfhA
https://www.instagram.com/p/BTtzscHDhlG
https://www.instagram.com/p/BTsYY0sDwbg
https://www.instagram.com/p/BTpWi3ojBW9
https://www.instagram.com/p/BTm0XrOjhz8
https://www.instagram.com/p/BTmZrYtDDct
https://www.instagram.com/p/BTkP7wyjFqp
https://www.instagram.com/p/BTchnnwjQUn
https://www.instagram.com/p/BTZ4PaQjJQr
Facebook
Pinterest

Internal links:

Link text (anchor)	Link strength
http://www.emmajewelry.com
http://www.emmajewelry.com/cart
http://www.emmajewelry.com/search
Home
About
Lookbooks
Page 1
Page 2
Product
Explore
http://www.emmajewelry.com/lookbooks
Home
Spring Summer Collection
Inspiration
Check Us Out
Instagram
Catalog i
Catalog ii
Catalog iii
Contact
Privacy
Where to Buy
Showroom
Lifetime Warranty
Ethical Sourcing

Website security

198.185.159.144

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

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Icons

Favicon

Good! The website uses favicon.

Order of Heading elements on mobile by position

H3 : Engagement Rings that Speak to the Modern Day Bride, ( 161px from top )
H2 : #YoureTheOne, ( 535.34375px from top )
H3 : When you choose love, you join a strand of your life to another's,and weave them both into the tapestry of the universe. , ( 608.34375px from top )
H2 : Follow @emma.jewelry, ( 2763.140625px from top )

Typos

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SEO report of emmajewelry.com