elm.finance | Free Online SEO Audit for elm.finance

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : elm.finance/

Character length : 12

Title

ELM Financial Services – FOR COMMERCIAL AND INVESTOR LOANS.

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://elm.finance/robots.txt

User-agent	Disallowed for the search engines
*	All subpages are allowed to crawl

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

ELM Financial Services – FOR COMMERCIAL AND INVESTOR LOANS.

Character length : 65

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 10%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
1	1	5	0	0	0

Heading structure in the source code

<H1> ELM Financial Services
<H2> PLANT A SEED AND WATCH IT GROW
<H3> 1 TO 4 UNITS
<H3> FIX & FLIP
<H3> COMMERCIAL LOANS
<H3> ELM Financial Services,
<H3> Next Steps...

Word cloud

elm7
financial6
help5
like4
flip4
call4
loans4
fix4
services4
investor4
commercial3
real3
estate3
give3
answer3
learn3
programs3
loan3
property3
need2
construction2
wide2
time2
small2
someone2
work2
questions2
all2
units2
investors2
independence2
please2
hard2
believe2
case2
purchase2
make2
buying2

Keyword matrix

word	title	descriptions	heading
elm
financial
help
like
flip
call

Two Word cloud

learn more3
fix and flip2
elm financial2
help those2
financial services2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 5 images on this web page.

Alternate attributes for the following 4 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

4.90

Flesch Reading Ease

70.60

Coleman Liau Index

9.70

Automated Readability Index (ARI)

1.90

Dale–Chall Readability

7.90

SMOG Index

8.50

Spache Readibility

5.00

Number of letters

7413

Number of words

1712

Number of sentences

294

Average words per sentences

Number of syllables

2637

Syllables in words

2568

Average syllables in words

1.54

Number of words in first three syllables

248

Percentage of word / syllables

14.49

Words not in Dale-Chall easy-word list

827

Words not in Spache easy-word list

229

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible in only one version. The www version is redirected to the version without www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://ajax.googleapis.com/ajax/libs/jquery/2.2.4/jquery.min.js

List of render blocking css files

https://fonts.googleapis.com/css?family=Playfair+Display
http://elm.finance/css/normalize.css
http://elm.finance/css/elm.css?v=3
https://use.fontawesome.com/releases/v5.0.13/css/all.css

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://elm.finance/wp-includes/js/jquery/jquery.js?ver=1.12.4
http://elm.finance/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
http://elm.finance/wp-content/plugins/maxbuttons/js/min/front.js?ver=1
http://elm.finance/wp-content/plugins/beaver-builder-lite-version/js/jquery.js
http://elm.finance/wp-content/plugins/beaver-builder-lite-version/js/jquery.migrate.min.js
http://elm.finance/wp-content/uploads/bb-plugin/cache/156-layout.js?ver=e9d4c9e3179b4d50587b34f82db7af5b
http://elm.finance/wp-content/plugins/contact-form-7/includes/js/jquery.form.min.js?ver=3.51.0-2014.06.20
http://elm.finance/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=4.7
http://elm.finance/wp-content/themes/primer/assets/js/navigation.min.js?ver=1.7.0
http://elm.finance/wp-content/themes/primer/assets/js/skip-link-focus-fix.min.js?ver=1.7.0
http://elm.finance/wp-includes/js/wp-embed.min.js?ver=4.7.5

File size of all javascript files combined

96.08KB

Javascript minifying

You can save 1,002B (22% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://elm.finance/wp-content/uploads/bb-plugin/cache/156-layout.css?ver=e9d4c9e3179b4d50587b34f82db7af5b
http://elm.finance/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=4.7
http://elm.finance/wp-content/plugins/maxbuttons/assets/libraries/font-awesome/css/font-awesome.min.css?ver=4.7.5
http://elm.finance/wp-content/themes/ascension/style.css?ver=1.1.0

File size of all css files combined

56.63KB

CSS minifying

You can save 1.9KB (45% compression) on the analysed URL by minifying the CSS files.

By minifying http://elm.finance/css/normalize.css you can save 1.6KB (65% compression rate)
By minifying http://elm.finance/css/elm.css?v=3 you can save 266B (15% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

6.05KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
http://elm.finance/css/normalize.css	Expiry time is not specified
http://elm.finance/images/elm-home.jpg	Expiry time is not specified
http://elm.finance/images/elm-logo.png	Expiry time is not specified
http://elm.finance/images/housetalk.png	Expiry time is not specified
http://elm.finance/images/oval-tree.png	Expiry time is not specified

Speed test – Images

File size of all images combined

600.50KB

Image optimisation

You can save 152.1KB (59% compression) by optimising the images below:

By lossless compressing the http://elm.finance/images/elm-home.jpg you can save 144.5KB (63%) data.
By lossless compressing the http://elm.finance/images/elm-logo.png you can save 5.3KB (23%) data.
By lossless compressing the http://elm.finance/images/oval-tree.png you can save 2.3KB (45%) data.

Links

We found a total of 18 different links.
Internal links: 17
External links: 1

External links:

Link text (anchor)	Link strength
GoDaddy

Internal links:

Link text (anchor)	Link strength
Skip to content
http://elm.finance
ELM Financial Services
Home
Loan Programs
Hard Money
Property Types
About Us
Contact Us
FAQ
Get Started
http://elm.finance/#
1 TO 4 UNITS
Learn More
FIX & FLIP
COMMERCIAL LOANS
contact us

Website security

198.71.233.197

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

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Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Typos

lm.finance, ewlm.finance, wlm.finance, eslm.finance, slm.finance, elm.finance, lm.finance, edlm.finance, dlm.finance, eflm.finance, flm.finance, erlm.finance, rlm.finance, e3lm.finance, 3lm.finance, e4lm.finance, 4lm.finance, em.finance, elpm.finance, epm.finance, elom.finance, eom.finance, elm.finance, em.finance, elim.finance, eim.finance, elkm.finance, ekm.finance, elmm.finance, emm.finance, el.m.finance, e.m.finance, el.finance, elmn.finance, eln.finance, elmh.finance, elh.finance, elm.finance, el.finance, elmj.finance, elj.finance, elmk.finance, elk.finance, elml.finance, ell.finance, elm .finance, el .finance

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SEO report of elm.finance