cowes-lifeboat.org.uk | Free Online SEO Audit for cowes-lifeboat.org.uk

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : www.cowes-lifeboat.org.uk/

Character length : 26

Title

Cowes Lifeboat Station – The charity that saves lives at sea.

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

type: website
title: Cowes Lifeboat Station
description: The charity that saves lives at sea.
url: http://www.cowes-lifeboat.org.uk/
site_name: Cowes Lifeboat Station
image: http://www.cowes-lifeboat.org.uk/wp-content/uploads/2013/08/Sheena-slip1-300x200.jpg
locale: en_US

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://cowes-lifeboat.org.uk/robots.txt

User-agent	Disallowed for the search engines
*	/wp-admin/

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Cowes Lifeboat Station – The charity that saves lives at sea.

Character length : 67

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 12%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
2	2	9	1	2	1

Heading structure in the source code

<H1> Cowes Lifeboat Station
<H2> The charity that saves lives at sea.
<H2>
<H5> You can track Cowes Lifeboat by clicking here
<H5>
<H6> Welcome to the website of
<H1> Cowes Lifeboat Station.
<H4>
<H3> Launches and News
<H3> NEXT PLANNED LAUNCHES
<H3> Follow us on Twitter!
<H3> Follow us on Facebook!
<H3> Recent News
<H3> Follow us!
<H3> Sign up for updates!
<H3> Archives
<H3> Search

Word cloud

lifeboat17
cowes13
station5
news5
april4
follow4
volunteering4
december4
july4
august4
january3
around3
exercise3
launch3
email3
search3
october3
facebook3
november3
february3
times3
rnli3
twitter2
like2
address2
shop2
homepage2
see2
bounds2
life2
please2
call-out2
visit2
clicking2
people2
launches2
sea2
archives2
lives2
september2
charity2
june2
subject2
most2
requirements2
operational2
saves2
work2
sar2
rescue2
resources2

Keyword matrix

word	title	descriptions	heading
lifeboat
cowes
station
news
april
follow

Two Word cloud

cowes lifeboat7
would like2
lifeboat has2
operational requirements2
lifeboat station2

Three Word cloud

you would like2
cowes lifeboat station2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 3 images on this web page.

Good! Every image has an alternative text attributes set on this website.

Readability

Flesch–Kincaid Grade Level

3.10

Flesch Reading Ease

88.50

Coleman Liau Index

6.00

Automated Readability Index (ARI)

0.40

Dale–Chall Readability

7.00

SMOG Index

9.40

Spache Readibility

5.00

Number of letters

3833

Number of words

1036

Number of sentences

117

Average words per sentences

Number of syllables

1339

Syllables in words

1340

Average syllables in words

1.29

Number of words in first three syllables

133

Percentage of word / syllables

12.84

Words not in Dale-Chall easy-word list

431

Words not in Spache easy-word list

174

Technologies

Mobile optimization

This website is optimal for mobile devices!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is not fast enough: 2.8 seconds have passed until the page started to load.

Loading time

4,682 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

http://www.cowes-lifeboat.org.uk/.. /jquery.js?ver=1.12.4
http://www.cowes-lifeboat.org.uk/.. /jquery-migrate.min.js?ver=1.4.1
http://www.cowes-lifeboat.org.uk/.. /functions.min.js?ver=4.7.4

List of render blocking css files

http://www.cowes-lifeboat.org.uk/.. /front_end_style.css?ver=4.4.5
http://www.cowes-lifeboat.org.uk/.. /dashicons.min.css?ver=4.7.4
http://www.cowes-lifeboat.org.uk/.. /mobile_style.css?ver=4.4.5
http://www.cowes-lifeboat.org.uk/.. /tmm_custom_style.min.css?ver=4.7.4
http://www.cowes-lifeboat.org.uk/.. /style.css?ver=4.7.4
http://fonts.googleapis.com/css?family=Ubuntu&ver=4.7.4
http://www.cowes-lifeboat.org.uk/.. /jetpack.css?ver=5.9

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://www.cowes-lifeboat.org.uk/wp-includes/js/jquery/jquery.js?ver=1.12.4
http://www.cowes-lifeboat.org.uk/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
http://www.cowes-lifeboat.org.uk/wp-content/themes/travelify/library/js/functions.min.js?ver=4.7.4
http://www.cowes-lifeboat.org.uk/wp-content/plugins/jetpack/modules/wpgroho.js?ver=4.7.4
http://www.cowes-lifeboat.org.uk/wp-content/themes/travelify/library/js/jquery.cycle.all.min.js?ver=2.9999.5
http://www.cowes-lifeboat.org.uk/wp-content/themes/travelify/library/js/slider-settings.min.js?ver=4.7.4
http://www.cowes-lifeboat.org.uk/wp-content/plugins/jetpack/_inc/facebook-embed.js
http://www.cowes-lifeboat.org.uk/wp-content/plugins/jetpack/_inc/twitter-timeline.js?ver=4.0.0
http://www.cowes-lifeboat.org.uk/wp-includes/js/wp-embed.min.js?ver=4.7.4

File size of all javascript files combined

1.43MB

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Error! Too many CSS files detected that slows down the page load.

http://www.cowes-lifeboat.org.uk/wp-content/plugins/captcha/css/front_end_style.css?ver=4.3.0
http://www.cowes-lifeboat.org.uk/wp-includes/css/dashicons.min.css?ver=4.7.4
http://www.cowes-lifeboat.org.uk/wp-content/plugins/captcha/css/desktop_style.css?ver=4.3.0
http://www.cowes-lifeboat.org.uk/wp-content/plugins/team-members/css/tmm_custom_style.min.css?ver=4.7.4
http://www.cowes-lifeboat.org.uk/wp-content/themes/travelify/style.css?ver=4.7.4
http://www.cowes-lifeboat.org.uk/wp-content/plugins/jetpack/css/jetpack.css?ver=4.9

File size of all css files combined

388.48KB

CSS minifying

You can save 397B (16% compression) on the analysed URL by minifying the CSS files.

By minifying http://s.gravatar.com/css/hovercard.css?ver=2018Junaa you can save 234B (13% compression rate)
By minifying http://www.cowes-lifeboat.org.uk/.. /front_end_style.css?ver=4.4.5 you can save 163B (23% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

780.56KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://cdn.syndication.twimg.com/.. /553885697829273600?callback=__twttr.call...	5 minutes
https://syndication.twitter.com/settings	10 minutes
http://connect.facebook.net/en_US/sdk.js?_=1528117877051	20 minutes
http://platform.twitter.com/widgets.js	30 minutes

Speed test – Images

File size of all images combined

0.98MB

Image optimisation

You can save 314.9KB (42% compression) by optimising the images below:

By lossless compressing the http://www.cowes-lifeboat.org.uk/.. /cropped-RYSLifeboat21.jpg you can save 137KB (48%) data.
By lossless compressing the http://www.cowes-lifeboat.org.uk/.. /P1010442-1024x684.jpg you can save 100.7KB (32%) data.
By lossless compressing the http://www.cowes-lifeboat.org.uk/wp-content/uploads/2018/02/rtw.jpg you can save 69.6KB (56%) data.
By lossless compressing the https://scontent.flux1-1.fna.fbcdn.net/.. /32843107_991354841023766_233846105244382... you can save 987B (29%) data.
By lossless compressing the https://scontent.flux1-1.fna.fbcdn.net/.. /31934809_984085135084070_645824587950456... you can save 946B (21%) data.
By lossless compressing the https://scontent.flux1-1.fna.fbcdn.net/.. /31924988_984085108417406_604795599454417... you can save 943B (22%) data.
By lossless compressing the https://scontent.flux1-1.fna.fbcdn.net/.. /32858308_991354837690433_358180109332932... you can save 933B (21%) data.
By lossless compressing the https://pbs.twimg.com/.. /VEcY9Pe7_bigger.jpg you can save 929B (27%) data.
By lossless compressing the https://scontent.flux1-1.fna.fbcdn.net/.. /32889956_991354814357102_445528742574843... you can save 928B (23%) data.
By lossless compressing the https://scontent.flux1-1.fna.fbcdn.net/.. /31944750_984085141750736_652647187308819... you can save 871B (16%) data.
By lossless compressing the http://www.cowes-lifeboat.org.uk/.. /arrow-right.png you can save 860B (90%) data.
By lossless compressing the https://scontent.flux1-1.fna.fbcdn.net/.. /23172738_885429744949610_564978881400056... you can save 418B (31%) data.

Links

We found a total of 25 different links.
Internal links: 20
External links: 5

External links:

Link text (anchor)	Link strength
here
here
Follow us on Facebook!
Colorlib
WordPress

Internal links:

Link text (anchor)	Link strength
Cowes Lifeboat Station
Homepage
Volunteering
Fundraising
RNLI Shop
Our People
The Lifeboat
Our Station
Visits
News
Gallery
FAQs
Contact Us
volunteering
Lifeboat Exercise Turns to Real Life Rescue
Cowes Lifeboat Rededicated After Major Overhaul
Capsized Dinghy Sailor Sparks Lifeboat Call-Out
Cowes Lifeboat Station Produces a Children’s Book
Fire on Yacht Fears Lead to Lifeboat Call-Out
http://www.cowes-lifeboat.org.uk/#branding

Website security

62.233.121.36

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

Sites on same ip

map-tech.net

northern-lighthouse.com

mobilecarpets.net

windowcleaning.systems

motorhomestoragescotland.com

flagshipshopfitters.com

housesandflats.co.uk

dsaengineers.co.uk

dchdesign.co.uk

northdevonwatersports.com

Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Order of Heading elements on mobile by position

H1 : Cowes Lifeboat Station , ( 46px from top )
H2 : The charity that saves lives at sea., ( 130px from top )
H2 : , ( 341px from top )
H5 : You can track Cowes Lifeboat by clicking here, ( 365.328125px from top )
H5 : , ( 431.328125px from top )
H6 : Welcome to the website of , ( 441.328125px from top )
H1 : Cowes Lifeboat Station., ( 476.328125px from top )
H4 : , ( 558.328125px from top )

Typos

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SEO report of cowes-lifeboat.org.uk